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Marketing Strategies for Central and Eastern Europe, 


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Название:  Marketing Strategies for Central and Eastern Europe
ISBN: 9781138718241
Издательство: Taylor&Francis
Классификация:
ISBN-10: 1138718246
Обложка/Формат: Paperback
Страницы: 226
Вес: 0.42 кг.
Дата издания: 17.10.2019
Серия: Routledge Revivals
Язык: English
Размер: 234 x 156 x 17
Читательская аудитория: General (us: trade)
Основная тема: Sociology & Social Policy
Ссылка на Издательство: Link
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Поставляется из: Европейский союз
Описание: This title was first published in 2001. Successful international marketing requires the development and implementation of marketing strategies responsive to different environments. This text examines the unique features of the marketing environment in Central and Eastern Europe and the impact that they have on the strategies used to enter and penetrate this region. It is based on the proceedings of the 6th annual conference on Marketing Strategies for Central & Eastern Europe held from the 2nd to the 4th of December 1998 in Vienna, Austria. The book presents the editors view on marketing in Central and Eastern Europe and summarizes the main features and research results from the selected papers.


Jewish Medicine and Healthcare in Central Eastern Europe

Автор: Marcin Moskalewicz; Ute Caumanns; Fritz Dross
Название: Jewish Medicine and Healthcare in Central Eastern Europe
ISBN: 3030064417 ISBN-13(EAN): 9783030064419
Издательство: Springer
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Цена: 18167.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Is ‘Jewish medicine’ a valid historical category? Does it represent a collective constituted by the interplay of medical, ethnic and religious cultures? Integrating academic disciplines from medical history to philology and Jewish studies, this book aims at answering this question historically by presenting comprehensive coverage of Jewish medical traditions in Central Eastern Europe, mostly on what is today Poland and Germany (and the former Russian, Prussian and Austro-Hungarian Empires). In this significant zone of ethnic, religious and cultural interaction, Jewish, Polish, and German traditions and communities were more entangled, and identities were shared to an extent greater than anywhere else. Starting with early modern times and the Enlightenment, through the 19th century, up until the horrors of medicine in the ghettos and concentration camps, the book collects a variety of perspectives on the question of how Judaism and Jewish culture were dynamically related to medicine and healthcare. It discusses the Halachic traditions, hygiene-related stereotypes, the organization of healthcare within specified communities, academic careers, hybrid medical identities, and diversified medical practices.

The Surrogate Proletariat: Moslem Women and Revolutionary Strategies in Soviet Central Asia, 1919-1929

Автор: Massell Gregory J.
Название: The Surrogate Proletariat: Moslem Women and Revolutionary Strategies in Soviet Central Asia, 1919-1929
ISBN: 0691618488 ISBN-13(EAN): 9780691618487
Издательство: Wiley
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Цена: 11088.00 р.
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Описание: The attempted modernization of Central Asia by the central Soviet government in the 1920`s was a dramatic confrontation between radical, determined, authoritarian communists and a cluster of traditional Moslem societies based on kinship, custom, and religion. The Soviet authorities were determined to undermine the traditional social order through t

Internationalisation of Social Sciences in Central and Eastern Europe

Название: Internationalisation of Social Sciences in Central and Eastern Europe
ISBN: 1138019801 ISBN-13(EAN): 9781138019805
Издательство: Taylor&Francis
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Цена: 7654.00 р.
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Описание:

Internationalisation of Social Sciences in Central and Eastern Europe explores the way in which social sciences, in comparison with other sciences in Europe, have been divided by the political orders of West and East. As part of the field of science policies in Europe, this book contributes to the creation of a new understanding of the European academic landscape of social sciences with particular focus on CEE countries.

In its investigation of the emergence of social sciences in Central and Eastern Europe following the collapse of the totalitarian systems, this book discusses how the internationalisation of the social sciences and the convergence between Western and Eastern social scientific life is hindered by factors including funding, academic contacts, and curriculum development. The issues addressed within the text serve to prompt the realisation that coherence in European social sciences can be reached only if new academic traditions and cultures are developed, and science policies harmonised.

This book is essential reading for undergraduate and graduate students of European Integration, CEE or Transitional Studies, and any courses related to science policies. It is also relevant to science administrators and policy makers at national and European level.

Higher Education Policies in Central and Eastern Europe

Автор: M. Dobbins
Название: Higher Education Policies in Central and Eastern Europe
ISBN: 1349331996 ISBN-13(EAN): 9781349331994
Издательство: Springer
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Цена: 12157.00 р.
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Описание: A political science perspective on higher education reform in Central and Eastern Europe. Examines the impact of historical institutions and transnational networking on institutions of higher education and assesses whether Poland, the Czech Republic, Bulgaria and Romania are converging towards a common model of market-based governance.

Identities in Central and Eastern Europe

Название: Identities in Central and Eastern Europe
ISBN: 0815383169 ISBN-13(EAN): 9780815383161
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Описание: This book investigates feelings of identity and belonging among ethnic minority groups regarding their nation, their ethnic group and Europe. It presents original research on various ethnic minorities who live on both sides of the Eastern border of the European Union. Originally published as a special issue of the Identities journal.

Urban Grassroots Movements in Central and Eastern Europe

Автор: Jacobsson
Название: Urban Grassroots Movements in Central and Eastern Europe
ISBN: 1472434463 ISBN-13(EAN): 9781472434463
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Описание: What can we learn about collective action across Central and Eastern Europe by focusing on activism within urban spaces? This volume argues that the recent resurgence of urban grassroots mobilisation represents a new phase in the development of post-socialist civil societies and that these civil societies have significantly more vitality than is commonly perceived. The case studies here reflect the diversity and complexity of post-socialist urban movements, capturing also the extent to which the laboratory of urban politics is richly illustrative of the complex nexus of state-society-market relations within post-socialism. The grassroots campaigns and actions reflect the new social cleavages and increased polarisation as a consequence of neoliberal urbanisation and global integration, as well as the transformation of state power and authority in the region. Studying urban activism in Central and Eastern Europe is instructive for urban movements scholars generally, as it forces us to acknowledge the variety of forms that contention can take and the usefulness of embedding the study of urban movements within a larger understanding of civil society.

Comparing Strategies of (De)Politicisation in Europe

Автор: Jim Buller; P?nar E. D?nmez; Adam Standring; Matth
Название: Comparing Strategies of (De)Politicisation in Europe
ISBN: 3319642359 ISBN-13(EAN): 9783319642352
Издательство: Springer
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Цена: 15372.00 р.
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Описание: This book investigates the extent to which depoliticisation strategies, used to disguise the political character of decision-making, have become the established mode of governance within societies.

Автор: Puchalska
Название: Limits to Democratic Constitutionalism in Central and Eastern Europe
ISBN: 1138253286 ISBN-13(EAN): 9781138253285
Издательство: Taylor&Francis
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Цена: 7961.00 р.
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Описание: In this book, Bogusia Puchalska develops an original theory of democratic constitutionalism and uses it to support the argument that constitution-making and law-making in constitutional moments should be politically, and not just constitutionally, legitimate. In doing so she expertly assesses the potential implications of the prospects of democratic consolidation and constitutionalism in Poland after 1989 and asks whether it is likely to be applicable to other transition countries such as Hungary, Czech Republic and Slovakia. This original and informative book should be read by all curious to understand how the democratic learning and the foundations of grass-root constitutionalism might have been damaged in post-communist countries.

Freethought and Atheism in Central and Eastern Europe

Название: Freethought and Atheism in Central and Eastern Europe
ISBN: 0367226316 ISBN-13(EAN): 9780367226312
Издательство: Taylor&Francis
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Цена: 18374.00 р.
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Описание: This book provides the first comprehensive overview of atheism, secularity and non-religion in Central and Eastern Europe in the twentieth and twenty-first centuries and builds upon recent trends to focus on the `rise of non-religion` itself.

Identities in Central and Eastern Europe

Название: Identities in Central and Eastern Europe
ISBN: 0367519267 ISBN-13(EAN): 9780367519261
Издательство: Taylor&Francis
Рейтинг:
Цена: 6430.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This book investigates feelings of identity and belonging among ethnic minority groups regarding their nation, their ethnic group and Europe. It presents original research on various ethnic minorities who live on both sides of the Eastern border of the European Union. Originally published as a special issue of the Identities journal.


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