Описание: Do you feel as though you are constantly 'on'?
Do you project as though everything is under control but on the inside you are barely keeping your head above water?That each day is a constant struggle of competing priorities? Rather than juggling the two worlds of career and life, what if you could create a third alternative, your own, new, evolved world: one that works for you rather than against you? Breaking the Gender Code not only unpacks why women feel the constant pressure to keep so many balls in the air but also where this pressure comes from. In the process, this comprehensive and easy-to-read book:
- reveals how the Gender Code unintentionally creates pressures, holds women back and limits potential- dismantles the outdated motherhood, superwoman and having-it-all myths- puts the Gender Code under the microscope and scrutinises the equation of productivity + business = worthiness- provides tools and strategies to create individual solutions for your unique context- shares tried-and-tested 'pressure releases'.
Breaking the Gender Code encourages you to realise your contribution is highly valuable in all your roles, and the skills and capabilities strengthened by being a parent and caring for others is a powerful adaptive leadership and career asset. You don't need more of anything. By using what you already have, you are able to get what you actually want.
In today's revolutionary market the classic sales model is both out of date and dangerous.
Often it seems like you don't just have to run tokeep up, you have to continually sprint, market and discount.
That's exhausting, but - there is another way.
The best and most successful Organisations don't follow this chaotic strategy: they slow down and design world class solutions that optimize sales for the long term.
This is the approach we call 'Slow Selling'.
www.slow-selling.org
Effective selling has never been easy, but now it's harder than ever. This more stringent world calls for much simpler and more customer focused sales tools and processes, and 'Slow Selling' delivers exactly that. Hyrum Smith, Co-Founder and former CEO of Franklin Covey
Working relentlessly to deliver the very finest service has led to a consistent and continual growth in sales. It is this exact approach that is advocated and explained in the 'Slow Selling' process. I thoroughly recommend this book ' Jay Wright, CEO Virgin Wines
Sellers need to act in a slower, more considered and sophisticated way: they need to add value to the buyer at every step. This is exactly the message and tools delivered by 'Slow Selling'. Grant Leboff, Bestselling author of 'Sticky Marketing'
"Slow Selling is a breath of fresh air. Today's traditional sales approaches are broken, outdated and obsolete. Guy and Brendan offer a breakthrough approach that if implemented will revolutionize how selling should be done in the 21st century. I highly recommend this book. David M. R. Covey, CEO of SMCOV & co-author of Trap Tales
A practical guide to effective business model testing
7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder's global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas.
Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments.
Testing Business Ideas uses an engaging 4-color format to:
Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas
Close the knowledge gap between strategy and experimentation/validation
Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas
A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.
Government regulations are increasingly holding back economic development, inflating the prices of most consumer goods, and reducing our freedoms.
Dale W. Cox, and his wife, LeAnne, know that firsthand as they have operated businesses of various types throughout the years.
What theyve found is rules and regulations that constantly change and get more complicated, which hurts their businesses, their family, and their customers. In this book, Cox gives a detailed account of how these regulations make it more expensive to do business, boost inflation, discourage innovation, curb economic growth, and reduce personal and business freedom.
The examples of how regulations affect us from a cost and choice standpoint are illustrations that everyone can relate to, including buying a gallon of milk or a car.
Coxs goal is to educate as many people as he can so we can move forward as a nation to restore freedom by supporting elected officials and others willing to do something about it.
Its time to demand that we keep the fruits of our labor, which starts with telling meddling regulators to Get the Heck Out of Our Way
Leading change at your organization can be a daunting proposition while you face mounting pressure for growth. As a senior leader, what should be an exciting time for your organization becomes a challenge, leading to a fear of change and the belief that change is hard.
Pam Marmon shares a refreshing and radical truth: With the proper process, change is not hard.
In No One's Listening and It's Your Fault, progressive change leader and entrepreneur Pam Marmon unpacks the practical framework of implementing change to help you get your message heard during organizational transformations. As the change catalyst, you'll learn how to tap into the essence of your organization's culture to determine what will resonate with your team in a language they understand. Inspire others to take action by creating alignment at every level and empower influencers to carry your message. You can confidently build change agility with long-lasting impact to advance innovation, implement digital transformation, and achieve exponential growth.
Описание: Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
