Theory, Development, and Strategy in Transmedia Storytelling, Gambarato, Renira Rampazzo , Alzamora, Geane Carv
Автор: Evans, Elizabeth (university Of Nottingham, Uk) Название: Understanding engagement in transmedia culture ISBN: 1138632791 ISBN-13(EAN): 9781138632790 Издательство: Taylor&Francis Рейтинг: Цена: 5664.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book offers a new, interdisciplinary model for understanding audience engagement as a type of behaviour, a form of response and a cost to audiences that, combined, offer value to the screen industries. It is perfect for students and scholars working in film and television studies, as well as media industries and audience studies.
Автор: Szwydky Lissette Lopez Название: Transmedia Adaptation in the Nineteenth Century ISBN: 0814214231 ISBN-13(EAN): 9780814214237 Издательство: Неизвестно Рейтинг: Цена: 15277.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: How did Mary Shelley's Frankenstein give rise to the iconic green monster everyone knows today? In 1823, only five years after publication, Shelley herself saw the Creature come to life on stage, and this performance shaped the story's future. Suddenly, thousands of people who had never read Shelley's novel were participating in its cultural animation. Similarly, early adaptations magnified the reception and renown of all manner of nineteenth-century literary creations, from Byron and Keats to Dickens and Tennyson and beyond. Yet, until now, adaptation has been seen as a largely modern phenomenon. In Transmedia Adaptation in the Nineteenth Century, Lissette Lopez Szwydky convincingly historicizes the practice of adaptation, drawing on multiple disciplines to illustrate narrative mobility across time, culture, and geography. Case studies from stage plays, literature, painting, illustration, chapbooks, and toy theaters position adaptation as a central force in literary history that ensures continued cultural relevance, accessibility, and survival. The history of these forms helps to inform and put into context our contemporary obsessions with popular media. Finally, in upending a traditional understanding of canon by arguing that adaptation creates canon and not the other way around, Szwydky provides crucial bridges between nineteenth-century literary scholarship, adaptation studies, and media studies, thus identifying new stakes for all.
Автор: Mcerlean Название: Interactive Narratives and Transmedia Storytelling ISBN: 1138638811 ISBN-13(EAN): 9781138638815 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Interactive Narratives and Transmedia Storytelling provides media students and industry professionals with strategies for creating innovative new media projects across a variety of platforms. Synthesizing ideas from a range of theorists and practitioners across visual, audio, and interactive media, Kelly McErlean offers a practical reference guide and toolkit to best practices, techniques, key historical and theoretical concepts, and terminology that media storytellers and creatives need to create compelling interactive and transmedia narratives. McErlean takes a broad lens, exploring traditional narrative, VR and AR, audience interpretation, sound design, montage, the business of transmedia storytelling, and much more.Written for both experienced media practitioners and those looking for a reference to help bolster their creative toolkit or learn how to better craft multi-platform stories, Interactive Narratives and Transmedia Storytelling serves as a guide to navigating this evolving world. An accompanying eResource includes links to other interactive narrative and transmedia resources and videos.
Автор: Freeman, Matthew Название: Historicising Transmedia Storytelling ISBN: 0367884712 ISBN-13(EAN): 9780367884710 Издательство: Taylor&Francis Рейтинг: Цена: 6430.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Through studies of the storyworlds constructed for The Wizard of Oz, Tarzan, and Superman, the book reveals how new developments in advertising, licensing, and governmental policy across the twentieth century enabled historical systems of transmedia storytelling to emerge.
Автор: Bell Christopher E. Название: Transmedia Harry Potter: Essays on Storytelling Across Platforms ISBN: 1476673543 ISBN-13(EAN): 9781476673547 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 6653.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: While there has been adaptation - books to films, for example - for more than a century, modern technology and media consumption have has expanded the scope of transmediating practices. Nowhere are these more evident than within the Harry Potter universe. This collection of essays explores the range of Potter texts across a variety of media.
Описание: In the age of media convergence, stories have morphed into new forms yet their core purpose remains the same, which is to pass on knowledge and information. This book argues that the inherent interactivity of the internet and the emotional engagement of story can lead to innovative pedagogies in media-rich environments.
Автор: Recep Yilmaz, M. Nur Erdem, Filiz Resuloglu Название: Handbook of Research on Transmedia Storytelling and Narrative Strategies ISBN: 1522553576 ISBN-13(EAN): 9781522553571 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 35759.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Transmedia storytelling is defined as a process where integral elements of fiction get dispersed systematically across multiple delivery channels to create a unified and coordinated entertainment experience. This process and its narrative models have had an increasing influence on the academic world in addressing both theoretical and practical dimensions of transmedia storytelling.The Handbook of Research on Transmedia Storytelling and Narrative Strategies is a critical scholarly resource that explores the connections between consumers of media content and information parts that come from multimedia platforms, as well as the concepts of narration and narrative styles. Featuring coverage on a wide range of topics such as augmented reality, digital society, and marketing strategies, this book explores narration as a method of relating to consumers. This book is ideal for advertising professionals, creative directors, academicians, scriptwriters, researchers, and upper-level graduate students seeking current research on narrative marketing strategies.
Автор: McErlean Kelly Название: Interactive Narratives and Transmedia Storytelling ISBN: 113863882X ISBN-13(EAN): 9781138638822 Издательство: Taylor&Francis Рейтинг: Цена: 6123.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Interactive Narratives and Transmedia Storytelling provides media students and industry professionals with strategies for creating innovative new media projects across a variety of platforms. Synthesizing ideas from a range of theorists and practitioners across visual, audio, and interactive media, Kelly McErlean offers a practical reference guide and toolkit to best practices, techniques, key historical and theoretical concepts, and terminology that media storytellers and creatives need to create compelling interactive and transmedia narratives. McErlean takes a broad lens, exploring traditional narrative, VR and AR, audience interpretation, sound design, montage, the business of transmedia storytelling, and much more.Written for both experienced media practitioners and those looking for a reference to help bolster their creative toolkit or learn how to better craft multi-platform stories, Interactive Narratives and Transmedia Storytelling serves as a guide to navigating this evolving world. An accompanying eResource includes links to other interactive narrative and transmedia resources and videos.
Автор: Kinder Marsha, McPherson Tara Название: Transmedia Frictions: The Digital, the Arts, and the Humanities ISBN: 0520281853 ISBN-13(EAN): 9780520281851 Издательство: Wiley Рейтинг: Цена: 12672.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Presents a collection of essays on the continuing debates over medium specificity and the politics of the digital arts. This book stages debates across essays, creating dialogues that give different narrative accounts of what is historically and ideologically at stake in medium specificity and digital politics.
Автор: Lieve Gies; Maria Bortoluzzi Название: Transmedia Crime Stories ISBN: 1137590033 ISBN-13(EAN): 9781137590039 Издательство: Springer Рейтинг: Цена: 11878.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This collection focuses on media representations of Amanda Knox and Raffaele Sollecito, defendants in the Meredith Kercher murder case. Adopting a multidisciplinary approach, encompassing criminology, socio-legal analysis, critical discourse studies, cultural studies and celebrity studies, the book analyses how this case was narrated in the media and why Knox emerged as the main protagonist. The case was one of the first transmedia crime stories, shaped and influenced by its circulation between a variety of media platforms. The chapters show how the new media landscape impacts on the way in which different stakeholders, from suspects and victims’ families to journalists and the general public, are engaging with criminal justice. While traditional news media played a significant role in the construction of innocence and guilt, social media offered users a worldwide forum to talk back in a way that both amplified and challenged the dominant media narrative biased in favour of a presumption of guilt.
This book begins with a new and original foreword written by Yvonne Jewkes, University of Brighton, UK.
Автор: Carol Vernallis, Holly Rogers, Lisa Perrott Название: Transmedia Directors: Music/Sound/Image ISBN: 1501339273 ISBN-13(EAN): 9781501339271 Издательство: Bloomsbury Academic Цена: 17424.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Transmedia Directors focuses on artist-practitioners who work across media, platforms, and disciplines, including film, television, music video, commercials, and the internet. Working in the age of media convergence, today's em/impresarios project a distinctive style that points toward a new contemporary aesthetics. The media they engage with enrich their practices - through film and television (with its potential for world-building and sense of the past and future), music video (with its audiovisual aesthetics and rhythm), commercials (with their ability to project a message quickly), the internet (with its refreshed concepts of audience and participation), to larger forms like restaurants and amusement parks (with their materiality alongside today's digital aesthetics). These directors encourage us to reassess concepts of authorship, assemblage, transmedia, audiovisual aesthetics, and world-building. Providing a vital resource for scholars and practitioners, this collection weaves together insights about artist-practitioners' collaborative processes as well as strategies for composition, representation, subversion, and resistance.
Описание: Despite the constant changes in contemporary popular media, the horror genre retains its attraction for audiences of all backgrounds. This edited collection explores modern representations of gender in horror and how this factors into the genre`s appeal.
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