Автор: Perloff, Richard M. Название: The Dynamics of Persuasion ISBN: 0367185784 ISBN-13(EAN): 9780367185787 Издательство: Taylor&Francis Рейтинг: Цена: 30624.00 р. Наличие на складе: Поставка под заказ.
Описание:
Now in its seventh edition, this essential text continues to provide students with a comprehensive yet accessible overview of the study and practice of persuasive communication.
Attuned to the swift changes in the world of persuasion in the twenty-first century, this book covers how theories and research illuminate and adapt to our present digital era, with continued attention to ethical implications and today's big topics.
This new edition features updated definitions of key terms in the field as they relate to present-day practice; an integration of persuasion theories and the ubiquity of online influence; new examples and cases to illustrate persuasive communication's approach to health campaigns, attitudes, communicator appeals, dissonance, and ethics; and a thorough reflection of the most current scholarship in the field.
The Dynamics of Persuasion, Seventh Edition provides a solid foundation for undergraduate students in communication studies and psychology to grasp the key concepts and practices of persuasive communication today.
The book is complimented by online resources for both instructors and students, including an instructor's manual, lecture slides, sample test questions, and links to relevant articles and videos illustrating concepts presented in the text. Please visit www.routledge.com/cw/perloff.
Автор: Jowett G & O`Donnell V Название: Propaganda & Persuasion: Sixth Edition ISBN: 1452257531 ISBN-13(EAN): 9781452257532 Издательство: Sage Publications Рейтинг: Цена: 10613.00 р. Наличие на складе: Поставка под заказ.
Описание: Propaganda and Persuasion, Sixth Edition, by Garth S. Jowett and Victoria O’Donnell, is the only book of its kind to comprehensively cover the history of propaganda and offer insightful definitions and methods to analyze it. Fascinating examples, from ancient times to present day, facilitate a solid understanding of what propaganda is. The book includes current research in propaganda and persuasion, discusses the use of propaganda in psychological warfare, and offers students a systematic approach to analyzing the propaganda and persuasion they will encounter in everyday life.
Описание: Would you like to effortlessly persuade the people around you? To get the most out of every situation in life? Conversations of a Spy is designed to help you with just that. It`s two books in one to help you with the high-level communication skills, influence techniques, persuasion & negotiation tactics to gain the upper hand in any situation.
Описание: Manipulation is all around us. We hear about it in the news, read about it in books, and even hear about it on the television. We have put a lot of negative connotations along with the idea of manipulation, which means that a lot of people are going to stay away from it and that they will miss out on a lot of great opportunities in their lives.
Do you struggle dealing with people to trigger the desired action?
Do you think you lack effective communication skills to convince people?
If yes, your search ends here. A bold promise, but keep reading...
Identifying covert emotional manipulation is tricky. This powerful book carries methods and techniques to make yourself a highly influential person. You can read it, integrate the techniques into your personality and exercise a magnetic influence over the masses.
Inside The Art of Manipulation you will discover:
Why manipulating others behavior is so crucial to succeed in any area of life
A single powerful practice that is definitely able to halt manipulation in your life
What makes a manipulator tick - know this to be able to handle manipulators
Strategies to reduce or eliminate workplace manipulation
How to cope with a manipulative relationship and how to solve it
Practical hands-on section to prepare you for the real world
The mechanics to sweeten your offer and make people feel special and loosen their wallets.
Confuse and then simplify the technique to convince people faster.
How Incremental manipulation helps to get bigger results
How to let people feel smarter, with your initial (false) failure, to achieve desired results
Effective ways to implement "Chameleon Effect" (no mimicry) to make people trust you
Manipulation and persuasion for success and mastery
As you read the Art of Manipulation, you'll find yourself thinking in new ways and applying the techniques to your own personal challenges and opportunities for greater satisfaction.
No matter how shy you are, no matter if you often feel yourself as a loser while negotiating, no matter if people don't bother to listen to what you have to offer, you too can learn the art of manipulating (without exploiting) others and get what you want.
Click the "Add to Cart" to receive your book instantly
Mental manipulation happens every day. In relationships, at work, everywhere.
If you don't know how to recognize it and defend against it, you are being exploited and taken advantage of.
I'm sure you've felt that voice in the back of your head when an interaction doesn't feel quite right. Asking yourself if something shady is going on.
Do you want to understand what is really happening in these interactions? And do you want to know how to recognize all the times you're being manipulated without even realizing it?
If so, then you've come to the right place.
Here's just a tiny fraction of what you'll discover:
The 24 most common ways that people manipulate you so that you aren't in the dark when these situations arise
The big 18 methods of Emotional Manipulation that are used to control you
The red flags to instantly identify a narcissist
How Psychological Manipulation is done through words
What you need to do to become immune to the different types of manipulation
The types of positive and acceptable manipulation
How to ultimately cut negative manipulation out of your life
...and much, much more
Take a second to imagine how your life will be when you are no longer vulnerable to being exploited by manipulators.
So even if you know little to nothing about manipulation, this book will show you how to protect yourself against these manipulation tactics.
And if you are ready to make your life better by understanding and applying this knowledge then scroll up and click "add to cart".
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