Our Crime Was Being Jewish: Hundreds of Holocaust Survivors Tell Their Stories, Pitch Anthony S.
Автор: Truss Lynne Название: Get her off the pitch! CD ISBN: 0007306172 ISBN-13(EAN): 9780007306176 Издательство: HarperCollins UK Рейтинг: Цена: 1979.00 р. Наличие на складе: Есть (1 шт.) Описание: From the bestselling author of Eats, Shoots and Leaves, a hilarious new book from Lynne Truss about her strange journey through the world of sport and sports journalism.
Автор: McGowan Bill Название: Pitch Perfect: How to Say It Right the First Time, Every Time ISBN: 0062472933 ISBN-13(EAN): 9780062472939 Издательство: HarperCollins USA Рейтинг: Цена: 1880.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Saying the right thing the right way can make the difference between sealing the deal or losing the account, advancing your career or suffering a demotion.In these moments, it`s important to be pitch perfect-to use precisely the right tone to convey the right message to the right person at the right time.
Автор: Lynne Truss Название: Get Her Off The Pitch!: How Sport Took Over My Life ISBN: 0007305745 ISBN-13(EAN): 9780007305742 Издательство: HarperCollins UK Рейтинг: Цена: 1715.00 р. Наличие на складе: Поставка под заказ.
Описание: From the bestselling author of Eats, Shoots and Leaves, a hilarious new book from Lynne Truss about her strange journey through the world of sport and sports journalism.
Автор: Hornby Nick Название: Fever Pitch ISBN: 0141391812 ISBN-13(EAN): 9780141391816 Издательство: Random House - Penguin Рейтинг: Цена: 1319.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: As a young boy, growing up in London and watching his parents` marriage fall apart, the author had little sense of home. Then his dad took him to Highbury. Arsenal`s football ground would become the source of many of the strongest feelings he`d ever have: joy, humiliation, heartbreak, frustration, and hope. This title presents his story.
Автор: Levitan MR Peter Название: The Levitan Pitch. Buy This Book. Win More Pitches. ISBN: 0988311925 ISBN-13(EAN): 9780988311923 Издательство: Неизвестно Цена: 1767.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
The Levitan Pitch. Buy This Book. Win More Pitches. is the definitive how-to guide for every advertising, design, digital and PR agency that wants to increase its odds of winning new accounts.
Based on 30 years of pitching for new accounts, I know that there is no such thing as a standard marketing services pitch scenario. Every client category, assignment, timetable, budget, search consultant, procurement system, and client personality is unique.
However... While there is no standard pitch or agency, I know from experience that there are universal pitch criteria that can be identified and addressed regardless of the type or size of client, specific marketing objectives, or agency. To that extent, The Levitan Pitch is designed to deliver one master benefit:
You will win more new clients.
In Chapter One of this book, I discuss the very high cost of failing to run well-crafted, efficient pitches. The costs of failure include poor agency staff morale, individual employee burnout, and the financial cost to an agency's bottom-line that comes from the cost of participating in four-month agency searches and funding an agency's annual business development plan. This chapter tells the story of Saatchi & Saatchi Advertising's "The Worst Advertising Pitch Ever."
Chapter Two offers an escape hatch. You should not pitch every account that comes knocking. I give you a handy tool to gauge both the value of the prospective client and your agency's chances of winning.
Chapter Three begins to help you position the pitch for success. We look at the essential facts of the pitch and dig into understanding the client's mindset by understanding the type of assignment, type of relationship they are looking for, and what type of agency will fulfill their needs.
Chapter Four delivers the list of "The 12 Deadliest Presentation Mistakes." These are identified pitch killers that come from my personal experience and the experiences of agency CEO's, clients, and search consultants. The accompanying cartoons wouldn't be as funny if these mistakes were not being made over and over, even by the most sophisticated agencies.
In Chapter Five I lay out thirty short but very sweet suggestions for how to build a brilliant presentation that I know will greatly increase your odds of winning. These ideas cover three core elements of a successful pitch: process management, content development, and how to deliver a standout presentation. Each rule is supported by a tip or insight that offers a fast way to achieve your objectives.
Chapter Six is all about don't take my word for it. This chapter brings in valuable learning via fourteen interviews with a range of communications industry experts. It is informative and often mind-blowing to hear the pitch related experiences and advice of agency search consultants, compensation experts, an ex P&G procurement executive, a negotiation trainer, the 4A's, the Association of National Advertisers, a silicon valley presentation guru, a leading agency strategist, an ex-Nike and W+K executive on building chemistry, an IP lawyer on who actually owns your pitch ideas, the CEO of a London advertising agency, and the CEO of an independent agency network who has been on both sides of the table.
Finally, I've included insights about all too common agency pitch mistakes from 16 of the world's leading search consultants.
I hope that you will find the book informative, insightful, occasionally humorous, and most importantly, a good read that ultimately results in more wins for your company.
Автор: Moyer Mike Название: Pitch Ninja: Persuasive Pitching and Presenting ISBN: 0692202919 ISBN-13(EAN): 9780692202913 Издательство: Неизвестно Цена: 2750.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Understand and learn to TEACH the pitching motion. Follow a proven, easy-to-follow plan for training and developing young pitchers. Here is your complete coaching reference to pitching mechanics, arm care, common flaws, pick-offs, and mental strategy. With complete lesson plan outlines, this book will be the most valuable piece of coaching equipment you own BENEFITS AND HIGHLIGHTS - Learn to TEACH pitching in addition to understanding it. - Keep athletes safe, healthy, and having fun on the mound - Help athletes tackle tough mental challenges related to the pitching position - Identify and fix common flaws and errors - Set up effective training programs and throwing schedules. Since the previous edition of Coaching the Beginning Pitcher, I've spent an additional eight years as a professional instructor (total pitching lessons provided eclipsed 15,000), three years as a collegiate pitching coach, driven deeper into advanced mechanics associated with velocity and power production, and earned a Master's Degree in Physical Education. With expanded write-ups on the coaching plan (Chapter 3), drills (Chapter 5), and recognizing and correcting challenges (Chapter 6), along with a completely updated and enhanced section on training the pitcher's mind (Chapter 11), Coaching the Beginning Pitcher, Third Edition, is complete Although it may seem that the mechanics of pitching have not changed for the last hundred years, the nuances of instructing young pitchers are constantly evolving. This book contains the most effective methods known for working with young athletes, complete with tips and drills, throwing loads and quantities, common mistakes and remedies, and valuable sample lesson plans. This book is written with the right-handed pitcher in mind. However, all examples and pictures can be easily reversed and applied to the left-handed athlete. Coaching pitchers requires much more than knowledge of the physical motion of pitching. Effective pitching instruction also incorporates a structured, efficient plan and communication methods effective with-and often unique to-youth baseball players. This book provides that plan, outlining the steps to follow when working with a pitcher, and helps the coach place a pitcher in the best possible position to experience pitching success with a healthy arm. Finally, this book helps baseball coaches and parents maximize their own enjoyment and fulfillment while working to improve the technique, performance, and abilities of the youth pitcher TESTIMONIALS"Dan Keller's blend of baseball knowledge, training techniques, communication skill and love of teaching kids is captured in this well-designed book. This book teaches the art of pitching from fundamentals to complexities in a manner that coaches, novice to expert, can grasp and use effectively." Abe Key, President & CEO, PONY Baseball & Softball Inc."I'm very impressed with Dan's ability to break down and organize pitching instruction. Arm care and pitcher development are hot-button topics taken very seriously at Babe Ruth League. Our organization believes that Coaching the Beginning Pitcher provides a solid training plan to follow." Steven Tellefsen, President & CEO, Babe Ruth League, Inc."Keller has a great baseball mind, a terrific understanding of the pitching motion, and an un- matched ability to communicate clearly. If you are trying to learn how to coach pitching, this book can provide the foundation you need." James Keller, Special Assistant to the GM, Toronto Blue Jays"This book embodies positive youth coaching and the development of today's athletes. Dan's understanding of the mechanics of pitching is impressive, and he communicates in a fashion that is understandable for all. Coaching takes a plan, and Dan helps to provide that plan." Gary Adams, Retired UCLA Baseball & Hall of Fame Head Coach
Описание: The perfect pitching book for coaches and players who want high-level pitching knowledge that's easy enough for beginners to understand. Pitching Isn't Complicated is a book of advanced pitching drills, concepts and strategy, explained in simple, easy-to-understand terminology.
If you're a young player to learn or a coach trying to do better for his players, this book will teach you everything you need to know, and nothing that you don't.
In the Book You'll Learn:
Stretch and windup mechanics used by the pros
How to assess and correct pitching mechanics
The most effective pitching drills to fix problems and form a routine
Pitch grips and action for the fastball, curveball, two-seamer, cutter and changeup
Command basics and how to improve control
Mental training techniques for pitchers
Situational pitching
Pitch-call and pitch sequencing strategy
How to form a good routine
Professionalism and dealing with failure
Advice on strength training, arm care and injury prevention
Pitching Isn't Complicated is a concise, simple explanation of the pitching maxims that every pitcher must have to pitch at an elite level. Coach Dan Blewett has combined his playing and coaching experience into a book that is both practice and appropriate for players of all ages and coaches of all experience levels.Get your copy of Pitching Isn't Complicated today.
Автор: Adler Renata Название: Pitch Dark ISBN: 1590176146 ISBN-13(EAN): 9781590176146 Издательство: Random House (USA) Рейтинг: Цена: 1375.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: "What's new. What else. What next. What's happened here." Pitch Dark is a book about love. Kate Ennis is poised at a critical moment in an affair with a married man. The complications and contradictions pursue her from a house in rural Connecticut to a brownstone apartment in New York City, to a small island off the coast of Washington, to a pitch black night in backcountry Ireland. Composed in the style of Renata Adler's celebrated novel Speedboat and displaying her keen journalist's eye and mastery of language, both simple and sublime, Pitch Dark is a bold and astonishing work of art.
Описание: So you want to work in PR? Does the idea of glamorous parties, open bars and rubbing elbows with the rich and famous sound like an exciting career for you? Then neither this book or a career in Public Relations are for you. This book will teach you all you need to know about public relations, from what to do on your first day at your desk to how to start your own PR agency. You'll learn the core skill of the business: pitching. It'll also tell you how to avoid becoming a buzzword-spitting automaton that the media will hate. Written by a PR veteran who has done it all - and made every mistake along the way - This Is How You Pitch is an honest, direct guidebook to Public Relations and how to survive your first years in the business and how to turn it into a prosperous, fulfilling career.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
