Edward Bernays was a member of this massive Jesuit machine. His uncle, Sigmund Freud, was a master Jesuit manipulator who influenced Bernays in countless ways. Freud was thought to have brought out and fully developed the narcissist in Bernays, who was known to all as a "braggart."
After the success of his first book, Crystallizing Public Opinion, in 1923, Bernays furthered his research on manipulating members of our herd society. The work culminated in his second book, Propaganda. Like other Jesuit machinations, this book blatantly shoved this resurrected term propaganda right in the faces of all Americans.
It taunted people with the knowledge of how innocent people are cleverly coaxed into following the order du jour, almost always without the "patient" being aware they were being led around by a nose ring.
Bernays was a brilliant manipulator who taught his techniques to hundreds of force-multipliers who, in turn, unleashed the insidious practices on the world.
This current volume has been revamped in a number of ways: lightly edited for clarity, subheadings added to improve readability, paragraphs broken up into more managable reads, newly designed interior and cover.
Our current volume is a remake of Bernays' original book. Our version does not include commentary on Bernays' thoughts or ideas, nor is it meant to. We have preserved this man's brilliant, if not twisted, thoughts on how to manage an entire population of subservient people, using a few provocative words and phrases that crawl under the skin of our easily programmed minds.
Our hope is that this updated version of a masterpiece will be read, studied and shared by a new generation of students and casual readers. Please form your own thoughts, opinions, beliefs and hypotheses. Beyond this, our wish for you is that you use this new-found information to do some good in this world.
Bernays thrust this material into our faces nearly a hundred years ago and flaunted his jesuitical power over our subconscious mind. It is now our duty and responsibility to understand his methods so we may protest, if not counter entirely, any attempt to control our beautiful minds.
Knowledge isn't just power. Applied correctly, it all but guarantees victory in any arena.
Описание: This second book by Donald D. Yackel continues the format and organization of his first, The Idling Bulldozer and Other Paddling Adventures. However, unlike that offering, this one starts with a personal reflection on the author`s connection to boats and the water. Subsequent chapters describe paddling trips in Canada, Costa Rica, Florida, and Mexico. While each chapter provides a glimpse into part of the world most readers will never visit, the author`s vivid descriptions will take you there. As one reviewer put it: "I am an armchair adventurer. I loved the descriptions of the various areas in the U.S. and Canada...the terrain, the wildlife...places I will never see...places most people will never see or experience. The challenges of paddling in various places and conditions, the hardships, the challenges and the rewards make for a great and interesting read." A second reviewer writes: "Even if you are not a paddling enthusiast, the stories are fun! Don writes in a conversational tone...it`s like you`re sitting next to him while he tells his stories." Each tale is a memoir of what the author experienced on the adventure: what he saw, what he did, how it felt, whom he traveled with, and the dangers and rewards experienced. Whether you are a veteran kayaker, a rank beginner, or have never been in a boat before, you can find something to relate to in this book.
Автор: Mckitterick Bill Название: Self-Leadership in Social Work: Reflections from Practice ISBN: 1447314859 ISBN-13(EAN): 9781447314851 Издательство: Marston Book Services Рейтинг: Цена: 4750.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores how, through strong self-leadership, social workers can both explain and demonstrate how social work can achieve positive change.
Описание: Essentials of Social Work Management and Leadership: A Competency-Based Approach helps students not only build critical knowledge but also cultivate the unique skills that will help them develop into competent and successful managers and leaders. Experiential exercises, informative case studies, and carefully crafted assignments based on the 2015 Council on Social Work Education's (CSWE) Educational Policy Accreditation Standards (EPAS) show students how to apply key concepts to gain career success. Each chapter of the text combines knowledge with competency-building exercises that fit into a newly refined conceptual model of the material. The model places the 2015 CSWE EPAS into strategic categories according to orientation, helping readers better understand how each skill functions within the discipline and how collectively, they can support a thriving and effective social work practice. The text delivers excellent insight, opportunities for action, and material that inspires students to become effective, confident, and capable leaders. Essentials of Social Work Management and Leadership is well suited for courses in social work and nonprofit leadership and management at a specialized or advanced level. The text is co-sponsored by The Network for Social Work Management, an international organization focused on strengthening and advancing social work management within health and human services.
Описание: Are you hoping to win the lottery? Invent an app that goes viral? Inheritmillions? Me too. But in case that doesn't work for you, this plan will.This is not a get rich quick scheme. You've heard of those, seen them advertisedon TV or maybe bought tickets to some weekend forum promisingwealth. Get rich quick is a way to sell you something that results in the sellergetting wealthy. Winning the lottery is about 1 in 300 million. You are morelikely to die getting hit by a bus. You know that. Instead, this is a real plan forreal people who want to get rich and know that yeah, it's going to take a bit ofwork and brain power. But not too much because you have this plan to follow.And because you have me and I've done it several times starting just like you working my 9 to 5 job, until I couldn't stand it any more. Ugh...Here is your 10-year plan that will allow you to have a career that can makeyou a 6-figure income annually. By years 3-5 you will only work 20 hours aweek. By year 8 you will work about 10 hours a week. And, did I mention, YOU DON'T NEED A COLLEGE DEGREE. And, yes, you do get to WORK FOR YOURSELF. Thisbook is the true story of my successful battle through the wilderness of businessownership, resulting in a 6-figure income and multi-million net worth.It is perfect for anyone who wants to build a great income and evengreater lifestyle. Have a child, friend or family member who just can't get their career kicked off ? Buy it for them too.Inside, I'll tell you the most important thing you'll do when you start. You'lllearn the things you need to know to decide if you have what it takes to buildyour own 'RICH'; how to find the right money maker like the ones that mademy millions; how to get into it with little or no money for a down-payment;how to push forward when times get tough; and then how to sell your efforts whenyou are ready to cash out with big bucks. Or, keep going if you love it. Right? You're only working 10 hours a week, why not?
Описание: Americans are repeatedly told they can achieve financial success and personal well-being by adopting a motivated attitude toward work. But where did this obsession come from? And whose interests does it serve? Work Better, Live Better traces the rise of motivational rhetoric in the workplace.
Описание: Workforce Champion: Breaking Through" is not only about personal achievement but begins with internal growth and never ends. Championing in the workforce is the work of continual development, humility, and reinvesting in the future, with the end-goal of creating a better self and having a greater and more positive impact on our co-workers, our families, our businesses, and our communities. So many people fumble through life, taking for granted the seemingly minor workforce opportunities. Whether working for self or others, everyone experiences the pressures of life. What is the difference between champions and others? Champions grow. They take what they have on the inside and nurture it. They imagine better, learn, and put actions behind their words. When opportunity comes, champions are ready. This book is the first in the Workforce Champion Series, and it will challenge you, allow you to challenge yourself, and literally hand you the keys to your next opportunity if you are willing to take the journey of champions.
Автор: Peupion, Cyril Название: Work smarter: live better ISBN: 0646544500 ISBN-13(EAN): 9780646544502 Издательство: Неизвестно Рейтинг: Цена: 3677.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Short. To the Point. To Help High Performers Become Even More Productive
Results are what matter the most to you. You want to be a reliable producer of value in your chosen domain: whether it's your career, business, sports, studies, non-profit endeavors, or any other undertaking requiring intense focus.
You'd like to learn how to become more productive, but your time is precious, and you don't have time for a five-hundred-page book only to discover that you can summarize it with two sentences.
If that's you, Self-Disciplined Producer is for you. Written with high performers in mind, it's a concise guide covering the most effective techniques to build self-control, improve your productivity and deliver consistent results day in, and day out. In about an hour and a half of reading you'll discover:
- a confusingly simple strategy of an American novelist and screenwriter that can help you overcome one habit that is most harming your productivity,
- how distractions can make you more eager to get to work,
- three strategies to ensure that you always finish what you started instead of leaving all your projects half-finished,
- five strategies to embrace delayed gratification and become more patient with the process so that you won't give up prematurely,
- a fun mental exercise to help you identify the most important task and reduce time spent on less meaningful activities,
- a principle developed in the 14th century by an English philosopher that can help you simplify your workday and become more productive,
- a law humorously invented by a British naval historian that can help you perform your most important tasks in half the time usually needed to get them done,
- six methods to recharge for higher productivity--because without a proper rest protocol you'll be unlikely to ever operate at an optimal level.
The author of Self-Disciplined Producer has been using these techniques to help him publish sixteen books, create four video courses with over 25,000 enrolled students in total, and translate his books into ten languages--all in the span of two years and a half.
If you're eager to learn how to double, triple, or even quadruple your productivity, don't hesitate any longer. Invest an amount equivalent to what you pay for a cup of coffee, apply the teachings from this book to your workday and reap the benefits that might lead to thousandfold or higher returns.
Автор: Davenport Thomas H., Harris Jeanne G., Morison Robert Название: Analytics at Work: Smarter Decisions, Better Results ISBN: 1422177696 ISBN-13(EAN): 9781422177693 Издательство: Неизвестно Рейтинг: Цена: 4828.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Reveals how any manager can effectively deploy analytics in day-to-day operations` one business decision at a time. This book outlines the five-step DELTA model for deploying and succeeding with analytical initiatives. It teaches you how to use data more effectively and glean valuable analytical insights.
Автор: Blustein, David L. Название: Rethinking Work ISBN: 1032161361 ISBN-13(EAN): 9781032161365 Издательство: Taylor&Francis Рейтинг: Цена: 4439.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Blustein, David L. Название: Rethinking Work ISBN: 1032223901 ISBN-13(EAN): 9781032223902 Издательство: Taylor&Francis Рейтинг: Цена: 19906.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
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