Описание: Following the success of international bestseller How Brands Grow: What Marketer's Don't Know comes a new book that takes readers further on a journey to smarter, evidence-based marketing. How Brands Grow Part 2, by Jenni Romaniuk and Byron Sharp, is about fundamentals of buying behaviour and brand performance - fundamentals that provide a consistent roadmap for brand growth, and improved marketing productivity. Ride the next wave of marketing knowledge with insights such as how to build Mental Availability, metrics to assess the strength of your brand's Distinctive Assets and a framework to underpin your brand's Physical Availability strategy. Learn practical insights such as smart ways to look at word of mouth and the sort of advertising needed to attract new brand buyers. This book is also a must read for marketers working in emerging markets, services, durables and luxury categories, with evidence that will challenge conventional wisdom about growing brands in these markets. If you've ever wondered if word of mouth has more impact in China, if luxury brands break all the rules of marketing or if online shoppers are more loyal to brands or retailers, this book is for you. If you read and loved How Brands Grow, it's time to move to the next level of marketing. And if you haven't, get ready -- this book will change the way you think about marketing forever.
Автор: Hawkins Matt, Cheung Jenni Название: Swing Volume 2 ISBN: 1534311408 ISBN-13(EAN): 9781534311404 Издательство: Image Comics Рейтинг: Цена: 2018 р. Наличие на складе: Есть (1 шт.) Описание: Spinning off from the universe of SUNSTONE, the swinging adventure of Dan and Cathy continues as they explore their love and boundaries and discover that trust is the key to it all.
Описание: Covering a wide range of textual forms and geographical locations, The Bloomsbury Introduction to Postcolonial Writing: New Contexts, New Narratives, New Debates is an advanced introduction to prominent issues in contemporary postcolonial literary studies. With chapters written by leading scholars in the field, The Bloomsbury Introduction to Postcolonial Writing includes: ·Explorations of key contemporary topics, from ecocriticism, refugeeism, economics, faith and secularism, and gender and sexuality, to the impact of digital humanities on postcolonial studies ·Introductions to a wide range of genres, from the novel, theatre and poetry to life-writing, graphic novels, film and games · In-depth analysis of writing from many postcolonial regions including Africa, South Asia, the Caribbean and Latin America, and African American writing Covering Anglophone and Francophone texts and contexts, and tackling the relationship between postcolonial studies and world literature, with a glossary of key critical terms, this is an essential text for all students and scholars of contemporary postcolonial studies.
Описание: What you believe about God actually changes your brain. Brain research in neuroscience has found that our thoughts and beliefs affect our physical, mental, and spiritual health. Mind and body are interrelated, and we are designed for healthy relationships of love and trust. When we understand God as good and loving, we flourish. Unfortunately, many of us have distorted images of God and mostly think of him in fearful, punitive ways. This leads us into unhealthy patterns of self-defeating behaviors and toxic relationships. But our lives can change when God renews our minds with a truer picture of him. Psychiatrist Tim Jennings unveils how our brains and bodies thrive when we have a healthy understanding of who God is. He dispels common misconceptions about God and shows how different God concepts affect the brain differently. Our brains can adapt, change, and rewire with redeemed thinking that frees us from unnecessary pain and suffering. Discover how neuroscience and Scripture come together to bring healing and transformation to our lives. This expanded edition now includes a study guide for individual reflection or group discussion, with questions for learning from Scripture, science and nature, and experience.
Автор: Jennings Terry Название: International Primary Geography 3 SB ISBN: 0198310056 ISBN-13(EAN): 9780198310051 Издательство: Oxford Education Рейтинг: Цена: 3216 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Oxford International Primary Geography is a complete six year course that provides an engaging introduction to the subject. Using real life examples from around the globe, the course covers both human and physical geography, from the basics of mapping to current hot topics such as how to meet the resource needs of the world`s population.
Автор: Fagan, Jenni Название: The Sunlight Pilgrims ISBN: 0099592185 ISBN-13(EAN): 9780099592181 Издательство: Random House - Penguin Рейтинг: Цена: 1113 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: It`s November 2020 and the world is freezing over. Dylan is heading to Scotland, once the home of his late mother and grandmother. Twelve-year-old Stella and her survivalist mother, Constance, scrape by in the snowy Highlands, preparing for winter. When Dylan arrives in the middle of the night, their lives change course.
Описание: Determine if your eating behaviors are a problem, develop strategies to change unhealthy patterns, and learn when and how to get professional help when needed with this practical, engaging guide to taking care of yourself when you are not a full-blown anorexic. Millions of men and women struggle with disordered eating. Some stand at the mirror wondering how they can face the day when they look so fat. Others binge, purge, or exercise compulsively. Many skip meals, go on diet after diet, or cut out entire food groups. Still, they are never thin enough.While only 1 in 200 adults will struggle with full-blown anorexia nervosa, at least 1 in 20 (including 1 in 10 teen girls) will exhibit key symptoms of one or more of the officially recognized DSM eating disorders--anorexia nervosa, bulimia nervosa, and binge eating disorder. Many suffer from the effects but never address the issue because they don't fully meet the diagnostic criteria. If this is the case for you, then you may be "almost anorexic." Drawing on case studies and the latest research, Almost Anorexic combines a psychologist's clinical experience with a patient's personal recovery story to help readers understand and overcome almost anorexia.Almost Anorexic will give you the skills to: Understand the symptoms of almost anorexic;Determine if your (or your loved one's) relationship with food is a problem;Gain insight on how to intervene with a loved one;Discover scientifically proven strategies to change unhealthy eating patterns;Learn when and how to get professional help when it's needed.
Автор: Jennings Maureen Название: Murdoch Mysteries Except The Dying ISBN: 0857689878 ISBN-13(EAN): 9780857689870 Издательство: Titan books ltd. Рейтинг: Цена: 1113 р. Наличие на складе: Есть (1 шт.) Описание: In the cold Toronto winter of 1895, the naked body of a servant girl is found frozen in a deserted laneway. The victim was pregnant when she died. Detective William Murdoch soon discovers that many of those connected with the girl`s life have secrets to hide. Was her death on attempt to cover up a scandal in one of the city`s influential families?
Автор: Jennings Maureen Название: Murdoch Mysteries ISBN: 0857689908 ISBN-13(EAN): 9780857689900 Издательство: Titan books ltd. Рейтинг: Цена: 1143 р. Наличие на складе: Поставка под заказ.
Описание: Detective Murdoch`s life and work beoome tragically entwined when his sister, who long ago fled to a convent to escape their abusive father, is on her deathbed. Meanwhile, the same father has been charged with murder and calls on his estranged son to prove his innocence. But, knowing his father as he does, what is Murdoch to believe?
Jenni Murray gives the lie to Thomas Carlyle's infamous declaration that 'the history of the world is but the biography of great men.' Women have played just as great a role in the story of humankind, only for their own tales to be marginalised, censored and forgotten. Their names should be shouted from the rooftops.
Marie Curie discovered radium and revolutionised medical science. Empress Cixi transformed China. Frida Kahlo turned an unflinching eye on life and death. In A History of the World in 21 Women, Jenni Murray celebrates the lives, struggles and achievements of some of the most extraordinary people to have ever walked the Earth. They ruled empires, they led nations. They were pioneers in the arts and geniuses of science. They led while others followed, spoke truth to power and fought for change. All left behind an indelible mark.
Автор: Hendriks, Jenni Caplan, Ted Название: Unpregnant ISBN: 1912626160 ISBN-13(EAN): 9781912626168 Издательство: Scholastic UK Рейтинг: Цена: 879 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A YA Thelma-and-Louise story with a strong social and reproductive theme. Veronica is top of her class - and now she`s gazing in disbelief at a positive pregnancy test. In this wild, warm and darkly funny road trip story, Veronica drives a thousand miles to an out-of-state abortion clinic - and along the way rediscovers the best friend she thought she`d lost.
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