Автор: Bly, Robert W. Название: Online copywriter`s handbook ISBN: 0658020994 ISBN-13(EAN): 9780658020995 Издательство: McGraw-Hill Рейтинг: Цена: 3945.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Shows you how to grab attention and drive sales with customer-focused, results-based Web copy. This book applies persuasive techniques to the interactive capabilities and unique possibilities of the Web. It includes insider tips on how to write a copy for: Websites; Home pages; Internet direct mail; Banner ads; Landing pages; and E-zines.
Автор: Schneider Gary Название: Electronic Commerce ISBN: 128542543X ISBN-13(EAN): 9781285425436 Издательство: Cengage Learning Рейтинг: Цена: 12195.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Offers comprehensive coverage of emerging online business strategies, up-to-the-minute technologies, and the developments from the field that equips readers with a solid understanding of the dynamics of this fast-paced industry.
Описание: This book constitutes revised selected papers from the 17th and 18th International Workshop on Agent-Mediated Electronic Commerce, AMEC TADA 2015 and 2016, which took place in Istanbul, Turkey, in May 2015, and in New York City, USA, in July 2016.
Автор: Grefen Paul Название: Beyond E-Business ISBN: 1138801771 ISBN-13(EAN): 9781138801776 Издательство: Taylor&Francis Рейтинг: Цена: 9645.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In Beyond E-Business: Towards Networked Structures Paul Grefen returns with his tried and tested BOAT framework for e-business, now fully expanded and updated with the very latest overview of digitally connected business; from business models, organization structures and architecture, to information technology.
Автор: Mothataesi Sebina, Moahi & Bwaly Название: Digital Access And E-Government ISBN: 1466658681 ISBN-13(EAN): 9781466658684 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 28413.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Access to government information faces many roadblocks in developing and emerging economies due to lack of appropriate legal frameworks and other requisite information laws. However, there is hope that many countries are now recognising the importance of providing access to public information resources.Digital Access and E-Government: Perspectives from Developing and Emerging Countries explores the relationships that exist between access to information laws and e-government. It shares the strategies used in encouraging access to information in a variety of jurisdictions and environments, to be of use to e-government designers and practitioners, policymakers, and university professors.
Название: E-Marketing in Developed and Developing Countries ISBN: 1466639547 ISBN-13(EAN): 9781466639546 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 27027.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: While e-marketing has emerged as an aid in allowing businesses to reach a broader audience, evolutions in computer science and technology have made its comprehension a bit more complex. <em>E-Marketing in Developed and Developing Countries: Emerging Practices</em> aims to create a deeper understanding of the policies and practices that are involved in a successful e-marketing environment. This publication highlights the strategies and applications currently being used in both developed and developing countries; proving to be beneficial for entrepreneurs, policy makers, researchers, and students wishing to expand their comprehensive knowledge in this field.
Автор: Brzozowska, Anna (czestochowa University Of Technology, Poland) Masloch, Piotr (war Studies University, Poland) Masloch, Grzegorz (sgh Warsaw School O Название: Moving the construction safety climate forward in developing countries ISBN: 1032475331 ISBN-13(EAN): 9781032475332 Издательство: Taylor&Francis Рейтинг: Цена: 6583.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The book explains the business of card processing, including transaction types and modes of operation. It covers dispute cycles that occur behind the scenes, as well as relevant security standards, including PCI DSS, PCI PA DSS, PCI PTS.
Название: International Handbook of Electronic Commerce ISBN: 1579582605 ISBN-13(EAN): 9781579582609 Издательство: Taylor&Francis Рейтинг: Цена: 19906.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Designed to assist managers in implementing electronic commerce in their organizations, improving its efficiency and viability, and safeguarding and maintaining e-commerce systems. The book is designed as a practical "how to" guide, offering extensive examples to illustrate practical applications.
Описание: Trust and Technology in B2B E-Commerce: Practices and Strategies for Assurance focuses on various trust issues that emerge from deployment of various e-commerce technologies in inter-organizational relationships. Some of these issues relate to security, privacy, authentication, non-repudiation, quality of web interface, system performance and infrastructure, environmental factors. The objective of this book is to examine technology-related trust issues relating to security, privacy, authentication, non-repudiation, quality of web interface, system performance and infrastructure, environmental factors. This book contributes to the ongoing process of developing a framework for understanding the process of building trust in B2B e-commerce.
Автор: Gil-Garcia J Ramon Название: E-Government Success Around the World ISBN: 1466641738 ISBN-13(EAN): 9781466641730 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 26195.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Presents the latest findings in the area of e-government success. Written for academics and professionals, this book aims to improve the understanding of e-government success factors and cultural contexts in the field of government information technologies in various disciplines such as political science, public administration, information and communication sciences, and sociology.
Автор: Veljko Milutinovic Название: Infrastructure for Electronic Business on the Internet ISBN: 0792373847 ISBN-13(EAN): 9780792373841 Издательство: Springer Рейтинг: Цена: 27950.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In order to establish technical prerequisites for efficient electronic business on the Internet, appropriate system support is needed. "This title discusses the topic of system support and its main bottlenecks, stressing explanations that link the newly emerging problems with those found in the general computer architecture field.
Автор: Heiner Stuckenschmidt; Dietmar Jannach Название: E-Commerce and Web Technologies ISBN: 3319277286 ISBN-13(EAN): 9783319277288 Издательство: Springer Рейтинг: Цена: 5590.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book constitutes the revised proceedings of the 16th International Conference on Electronic Commerce and Web Technologies (EC-Web) held in Valencia, Spain, in September 2015.The 10 full papers included in this volume were carefully reviewed and selected from 28 submissions.
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