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Business Writing For Innovators and Change-Makers, Henwood Dawn


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Цена: 4388.00р.
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Автор: Henwood Dawn
Название:  Business Writing For Innovators and Change-Makers
ISBN: 9781951527785
Издательство: Mare Nostrum (Eurospan)
Классификация:


ISBN-10: 195152778X
Обложка/Формат: Paperback
Страницы: 216
Вес: 0.30 кг.
Дата издания: 30.07.2020
Язык: English
Размер: 22.91 x 15.19 x 0.84 cm
Ключевые слова: Business communication & presentation
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Поставляется из: Англии
Описание: Business Writing for Innovators and Change-Makers is a writing guidebook with street-smarts. It recognizes the unique communication challenges entrepreneurs face and offers clear action steps for tackling them.

As an entrepreneur with a pioneering product or service to offer the world, you can’t rely on cookie-cutter communication templates to get your meaning across. You need a set of writing strategies that are quick to implement and easy to adapt to a wide variety of communication situations, from emails to pitch decks.

Dawn Henwood provides a simple, flexible approach to writing that will open your eyes to the subtle ways written communication can engage and motivate your target audience. Whether you are just starting your business or scaling up to the next level of success, you’ll find Dawn’s straightforward teaching just the help you need to make your message heard. Business Writing for Innovators and Change-Makers will empower you to build your confidence as a communicator, strengthen your brand, and increase your impact with your customers and clients.

Дополнительное описание: Business communication and presentation



Pioneers, Hidden Champions, Changemakers, and Underdogs: Lessons from China`s Innovators

Автор: Greeven Mark J., Yip George S., Wei Wei
Название: Pioneers, Hidden Champions, Changemakers, and Underdogs: Lessons from China`s Innovators
ISBN: 0262039699 ISBN-13(EAN): 9780262039697
Издательство: MIT Press
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Цена: 5070.00 р.
Наличие на складе: Нет в наличии.

Описание: An insiders` view of China`s under-the-radar, globally competitive innovators.

China`s Technology Innovators

Автор: Xiaoming Zhu
Название: China`s Technology Innovators
ISBN: 9811353840 ISBN-13(EAN): 9789811353840
Издательство: Springer
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Цена: 9781.00 р.
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Описание: This book is one of the first to explore how Chinese companies are feeling the impulse of emerging business trends and seizing opportunities brought by technology innovation. It consists case studies of 7 Chinese companies: 3DMed, Wechat from Tencent, Shanghai GM, CP Group, Alibaba, AutoNavi, and ICBC. Each Chinese company has its unique perspectives and different ways to make transformation and business model adjustments. The book helps fill the gap between the global interest in “Innovate in China” and the limited availability of cases on innovations in the country. It is a valuable reference resource for readers in China and beyond wishing to address challenges in the context of growing digital technologies and overwhelming business trends.

Dare: The Mindset for Successful Innovators in the Digital Age

Автор: De Groot Eric, Rosman Matthijs
Название: Dare: The Mindset for Successful Innovators in the Digital Age
ISBN: 949305618X ISBN-13(EAN): 9789493056183
Издательство: Неизвестно
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Цена: 3166.00 р.
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Описание: Business innovation is no longer optional; it is a license for future survival. DARE is about innovation and innovators, providing a human centric approach to innovation. DARE gives insight in its most critical component: mindset. Based on more than 50 years of experience with over 200 companies. Recommended by high profile CEOs across industries.

Beautiful Brains change tomorrow... today: Honest conversations with change-makers leading heartful ventures to transform business and society

Автор: Ta Thy-Diep
Название: Beautiful Brains change tomorrow... today: Honest conversations with change-makers leading heartful ventures to transform business and society
ISBN: 3982084628 ISBN-13(EAN): 9783982084626
Издательство: Неизвестно
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Цена: 3309.00 р.
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Описание:

Beautiful Brains change tomorrow... today is a collection of personal conversations with young and old change-makers from business and society. Diving into their personal transformation stories, this book goes beyond the ever-present call for more compassion and globalized ethics in today's world full of chaos and fear. It provides first hand insights from radical and humble leaders, who focus their energy on tangible actions, because they have understood that extraordinary problems need extraordinary problem solving. They act as pioneers and role models in their functions as caring executives, entrepreneurs, professors, students, and family members to foster an environment of well-being in their spheres of influence. Aspiring to be a mindfulness manifesto to living a life where waking up in the morning is fun and meaningful, this book contains practical life hacks from finding purpose in life to courageous decision-making and compassionate leadership.

Citizen Development: The Handbook for Creators and Change Makers

Автор: Project Management Institute Project Ma
Название: Citizen Development: The Handbook for Creators and Change Makers
ISBN: 1628256710 ISBN-13(EAN): 9781628256710
Издательство: Mare Nostrum (Eurospan)
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Цена: 7900.00 р.
Наличие на складе: Нет в наличии.

Описание: Brings together the latest thinking on citizen development from industry thought leaders, no-code/low-code vendors, transformation experts, and executives who oversee large technology investments.

Secrets of Online Entrepreneurs: How Australia`s Online Mavericks, Innovators and Disruptors Built Their Businesses ... and How You Can Too

Автор: Schwerdt, Schwerdt Bernadette
Название: Secrets of Online Entrepreneurs: How Australia`s Online Mavericks, Innovators and Disruptors Built Their Businesses ... and How You Can Too
ISBN: 0730320340 ISBN-13(EAN): 9780730320340
Издательство: Wiley
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Цена: 2455.00 р.
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Описание: Discover the secrets of success behind Australia's top online businesses and maximise your own online potential

Secrets of Online Entrepreneurs is the ultimate 'how to' guide for creating, building, and selling an online business. Packed with inspiring stories of how some of Australia's most successful online entrepreneurs built their businesses, these internet mavericks will reveal the secrets of their success and provide valuable insights into how anyone with a hobby, passion, or innovative business idea can take advantage of the vast opportunities that a global market now offers.

Whether you want to build an online business from scratch or amplify your existing online presence, these hard-hitting interviews will give you the practical tools, tips, and strategies you need to fast-track your business idea and take it from concept to completion. You'll discover what industries are ready for disruption, how to spot a profitable niche, how to growth hack a database, why most online businesses fail, how to access a vast array of free tools to help you get your online idea off the ground, and much more. Most importantly, you'll discover why there's never been a better time to launch an online business.

  • Discover the 7-step process for building an online business that will exponentially increase your likelihood of success
  • Learn how to measure, test, and evaluate demand for an online product or service before you launch it
  • Access the templates, cheat sheets, websites, and apps used by the entrepreneurs to build their businesses and learn how you can apply them to your business too.

Don't miss this next wave of industry disruption. Get on board the internet express and snare a slice of the pie for what promises to be one of the most transformational times in business history.

China`s Technology Innovators

Автор: Xiaoming Zhu
Название: China`s Technology Innovators
ISBN: 9811053871 ISBN-13(EAN): 9789811053870
Издательство: Springer
Рейтинг:
Цена: 9781.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Exploring how Chinese companies are experiencing emerging business trends and seizing opportunities brought by technology innovation, this book offers case studies of seven Chinese companies: 3DMed, Wechat from Tencent, Shanghai GM, CP Group, Alibaba, AutoNavi and ICBC, and helps fill the gap between `Innovate in China` and the limited case studies.

Does America Need More Innovators?

Автор: Wisnioski Matthew, Hintz Eric S., Kleine Marie Stettler
Название: Does America Need More Innovators?
ISBN: 0262536730 ISBN-13(EAN): 9780262536738
Издательство: MIT Press
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Цена: 7618.00 р.
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Описание: A critical exploration of today's global imperative to innovate, by champions, critics, and reformers of innovation.

Corporate executives, politicians, and school board leaders agree--Americans must innovate. Innovation experts fuel this demand with books and services that instruct aspiring innovators in best practices, personal habits, and workplace cultures for fostering innovation. But critics have begun to question the unceasing promotion of innovation, pointing out its gadget-centric shallowness, the lack of diversity among innovators, and the unequal distribution of innovation's burdens and rewards. Meanwhile, reformers work to make the training of innovators more inclusive and the outcomes of innovation more responsible. This book offers an overdue critical exploration of today's global imperative to innovate by bringing together innovation's champions, critics, and reformers in conversation.

The book presents an overview of innovator training, exploring the history, motivations, and philosophies of programs in private industry, universities, and government; offers a primer on critical innovation studies, with essays that historicize, contextualize, and problematize the drive to create innovators; and considers initiatives that seek to reform and reshape what it means to be an innovator.

Contributors
Errol Arkilic, Catherine Ashcraft, Leticia Britos Cavagnaro, W. Bernard Carlson, Lisa D. Cook, Humera Fasihuddin, Maryann Feldman, Erik Fisher, Beno t Godin, Jenn Gustetic, David Guston, Eric S. Hintz, Marie Stettler Kleine, Dutch MacDonald, Mickey McManus, Sebastian Pfotenhauer, Natalie Rusk, Andrew L. Russell, Lucinda M. Sanders, Brenda Trinidad, Lee Vinsel, Matthew Wisnioski

The Shortest Distance Between You and Your New Product, 2nd Edition: How Innovators Use Rapid Learning Cycles to Get Their Best Ideas to Market Faster

Автор: Radeka Katherine
Название: The Shortest Distance Between You and Your New Product, 2nd Edition: How Innovators Use Rapid Learning Cycles to Get Their Best Ideas to Market Faster
ISBN: 0979532167 ISBN-13(EAN): 9780979532160
Издательство: Неизвестно
Цена: 3311.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Do your products take too long to get to market?

The Rapid Learning Cycles framework is an approach to product development that has helped hundreds of teams get their products to market faster.

When you can get your product into customers' hands faster, you see your vision brought to life sooner. You can beat any competition to market with your best ideas. You can shorten the time it takes before your company begins to earn money from your ideas. You can reduce development costs, making it easier for investors, executive teams and program sponsors to buy into your ideas. If your idea is meant to fail, it will fail faster, freeing you up to go on to your next idea. All along the way, you'll build knowledge that will accelerate your progress now, and speed up the teams that will develop the next product even more.

The Rapid Learning Cycles framework was developed experientially, building on Katherine's work with four different companies in four different industries that all needed to get their best ideas to market faster. Then Katherine began teaching this framework to teams all over the world. She followed up with every early adopter team, and used her observations to continue to refine the framework into a flexible approach to help teams get tangible products to market faster.

Agile is not enough for tangible products.

Agile software development experts may say that hardware teams should "just use Agile" or "just use Scrum." But hardware teams have not had consistent success with this approach, because some of the assumptions of Agile Software Development don't apply to products that must obey the laws of physics, chemistry and biology.

Software and service teams can roll out updates that impact current customers immediately, and decisions can be reversed if they don't work as expected. When your product requires a supply chain, production process and distribution network, you will make decisions that you will live with, as long as you have products in the field that are under warranty. Software can be built and re-built every day; hardware prototypes can take months, even with 3D printing and other rapid prototyping tools. In this environment, teams need to think beyond accelerating build activities with Agile.

Rapid Learning Cycles is Agile for hardware and other tangible products.

The Rapid Learning Cycles framework addresses the ways that product development gets slowed down:

  • Instead of creating detailed plans that get instantly out of date, teams work in short cycles of learning that help them thrive in extreme uncertainty.
  • Instead of locking down decisions too early and then being forced to live with them, teams pull learning forward and push decisions later to maintain flexibility and remove obstacles before they appear.
  • Instead of wasting time and money on product builds that don't work, teams leverage modeling, rapid prototyping and other experimental methods to accelerate the learning they need to make good decisions that stick.

The 2nd Edition expands upon the concepts in this book with more details on key framework elements like the Core Hypothesis, the Learning Cycles Plan and how to prioritize Knowledge Gaps. It includes major revisions, based on our field experience, to the chapters on structuring the learning cycle, metrics, program leadership and using Rapid Learning Cycles to accelerate a Lean Startup with many knowledge gaps to close. It captures the state-of-the-art best practices to help you get your best ideas to market faster.

Register your book to gain access to Readers' Resources help you jump right into some experiments to help you test the Rapid Learning Cycles framework in your product development organization. The instructions are in the back of the book.


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