Paid Attention: Innovative Advertising for a Digital World, Yakob Faris
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Автор: Yakob Faris Название: Paid Attention ISBN: 0749473606 ISBN-13(EAN): 9780749473600 Издательство: Неизвестно Цена: 4935.00 р. Наличие на складе: Невозможна поставка. Описание: Harness new models of advertising to create commercial stability within a changing digital landscape.
Описание: This is an open access title available under the terms of a CC BY-NC-ND 4.0 International licence. It is free to read at Oxford Scholarship Online and offered as a free PDF download from OUP and selected open access locations. Is social media destroying democracy? Are Russian propaganda or Fake news entrepreneurs on Facebook undermining our sense of a shared reality? A conventional wisdom has emerged since the election of Donald Trump in 2016 that new technologies and their manipulation by foreign actors played a decisive role in his victory and are responsible for the sense of a post-truth moment in which disinformation and propaganda thrives. Network Propaganda challenges that received wisdom through the most comprehensive study yet published on media coverage of American presidential politics from the start of the election cycle in April 2015 to the one year anniversary of the Trump presidency. Analysing millions of news stories together with Twitter and Facebook shares, broadcast television and YouTube, the book provides a comprehensive overview of the architecture of contemporary American political communications. Through data analysis and detailed qualitative case studies of coverage of immigration, Clinton scandals, and the Trump Russia investigation, the book finds that the right-wing media ecosystem operates fundamentally differently than the rest of the media environment. The authors argue that longstanding institutional, political, and cultural patterns in American politics interacted with technological change since the 1970s to create a propaganda feedback loop in American conservative media. This dynamic has marginalized centre-right media and politicians, radicalized the right wing ecosystem, and rendered it susceptible to propaganda efforts, foreign and domestic. For readers outside the United States, the book offers a new perspective and methods for diagnosing the sources of, and potential solutions for, the perceived global crisis of democratic politics.
Автор: Faris, David Название: It`S Time To Fight Dirty ISBN: 1612197736 ISBN-13(EAN): 9781612197739 Издательство: Random House (USA) Рейтинг: Цена: 1562.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: It's time to do more than protest In It's Time to Fight Dirty, David Faris offers accessible, actionable strategies for American political reform which doesn't require a constitutional amendment, and would have a lasting impact on our future. With equal amounts of playful irreverence and persuasive reasoning, Faris describes how the Constitution's deep democratic flaws constantly put progressives at a disadvantage, and lays out strategies for "fighting dirty" through obstructionism and procedural warfare: establishing statehood for D.C. and Puerto Rico; breaking California into several states; creating a larger House of Representatives; passing a new voting rights act; and expanding the Supreme Court. The Constitution may be the world's most difficult document to amend, but David Faris argues that many of America's democratic failures can be fixed within its rigid confines--and, at a time when the stakes have never been higher, he outlines a path for long-term, progressive change in the United States.
Автор: Yakob Faris Название: Paid Attention: Innovative Advertising for a Digital World ISBN: 1398602523 ISBN-13(EAN): 9781398602526 Издательство: Неизвестно Цена: 22082.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Navigate the cluttered advertising attention marketplace with this bestselling guide that provides contemporary advertising ideas and models for marketing innovation.
Life is full of good versus bad choices. In the United States, about eight thousand high school students drop out every day. In colleges as well, more students drop out than graduate. Hayet is one such teen. He helps others to achieve purpose, but can't help himself. His big heart and clear call is eclipsed by prioritizing fun over fulfillment.
His adoptive parents, the Calebs, expect him to be their new hope. Their own sons, Tobias and Sanballat, have lost their way, no longer believing they have a greater spiritual purpose. Instead, they squabble over money and view Hayet with suspicion and jealousy.
When Hayet is accepted to an Ivy League university, he thinks he can remain strong. Unfortunately, he loses his own way in this new environment.
Readers will feel Hayet's anguish as he grows farther and farther away from God's plans. Can Hayet open his heart and follow the right path once again? Or is he destined to become as greedy and cruel as his brothers?
Author Yakob K. Adhanom has based Hayet's story on real events. He uses Hayet's journey as the beginning of a greater discussion about uncovering God's plan for your own life and committing yourself to your true purpose.
Описание: The extreme complexity of Sirach’s text at times makes it almost impossible to come to one clear conclusion as regards certain issues. There are numerous differences between various translations of this deuterocanonical text. In addition, the Armenian translation, being a textual witness to not one but multiple parent texts, has its own complications.This research provides a sustained theological reading of the Armenian text of Sirach on the basis of Yakob Nalean’s commentary written in the 18th century. At the same time it places a great emphasis on the textual evaluation of the various versions of Sirach in Armenian. In this respect an attempt has been made to display the unique features of the Armenian Sirach within the wider scope of the scholarship of this biblical text. Through a comprehensive linguistic and theological analysis of some major parts of Sirach in Armenian, this study assesses the extent to which this book was in use amongst Armenians throughout the centuries. In particular, the numerous references to Sirach in both Armenian and non-Armenian patristic literature are examined, with the aim of dating the first translations into Armenian and tracing the development of the text in the Armenian medieval schools.
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