Описание: TODAY'S ECONOMY IS INCREASINGLY BORDERLESS. Every company that seeks to grow beyond its national boundaries needs a globalization team to help develop, translate, adapt, and promote products to international markets. This team is vital to ensuring that customers receive product information and support in their own language in a personalized and seamless way. From a company's website, to product interfaces and documentation, to telephone and online support, providing this culturally specific experience is essential to building a brand across international borders with a solid enterprise approach. Ideal for global corporate leaders, board members, employees, and students, Truly Global provides an insider's look at how large companies move into international markets to successfully deliver their product to customers across different cultures and languages. It covers everything you need to know, to globalize your company from start to finish, including who to recruit as members of a globalization team, how to integrate globalization in each department, and how to use the team's research to build your brand's presence in new markets. This book will help your company succeed in an increasingly competitive global economy, and lay the foundation for your growth from national company to international household brand.
Автор: Schlegel Anna Название: The Dead Bank Diary ISBN: 0986174904 ISBN-13(EAN): 9780986174902 Издательство: Неизвестно Цена: 1264.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Schlegel Anna Название: The Prints on the Snows of Yesteryear ISBN: 0986174971 ISBN-13(EAN): 9780986174971 Издательство: Неизвестно Цена: 1160.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Schlegel Anna Название: For Those in the Shade ISBN: 0986174955 ISBN-13(EAN): 9780986174957 Издательство: Неизвестно Цена: 1207.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Schlegel Anna Название: Money Cant Lie ISBN: 0998185337 ISBN-13(EAN): 9780998185330 Издательство: Неизвестно Цена: 3102.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Should there be three pieces of crap this is of the British Intelligence classic He was not worth a straw to Intelligence; he was a mere sleeper, just a small coin. One day he felt that, behind his back, there was someone else; a big shot of such high value that they could not afford to lose him. Who could that be - a recent defector? He had no idea. He could only sense a trace of him, barely there; just a nip. They were seeking to ward off the trail, and not just by drawing it aside. Now it appeared to lead straight to him. Every little thing pointed to him. The trace would be lifeless, classically beautiful, and, as such, stone-dead. ABOUT THE SLEEPER SERIES Each of the secret services has its own handwriting, faint and hardly perceptible. This handwriting is their custom. It does not change for years, and one can read it through. This handwriting can lead an agent to failure. This is what these books are written about, if anything. These books also tell of the legend that keeps recruiting people across time and distance; of something that is stronger than life. This legend is an eternal truth, refilled with the living blood of every new recruiter who would choose the way of the legend. These books are about the legendary Kim Philby. These books contain neither facts of Kim Philby's life nor any historical events. This is all about the modern-day, and is pure fiction. I'm giving an answer to the question: Why should the legend of Philby be everlasting? Why is this legend of Philby such a deadly, pulling force? How do the people survive under the wing of his legend? There is little said about it, yet this is the main point. They become traitors long before they step across the threshold of the spy directorate. They step across expressly to turn into traitors one fine day. That is the way they see their careers. They wish to re-act that life of the icon. The legend of Kim Philby makes them traitors from the moment they open that book of his or read about him. This legend keeps recruiting people without money or contracts. The reality is forceless against it. The legend keeps dictating its own logic. It may come along imperceptibly. Once the book of the legend is read through and half-forgotten, it sprouts deep inside and lives to its own time, so one day it will casually remind of its existence, in an implicit way, and push its follower to make the decision which he must have prepared for long ago, when an occasion was in short supply. Most paradoxically, such agents appear to be more mature, and do not really care much about public recognition, awards, money, appreciation, and all those matters connected with a regular, rewarding career. They do not really fall for the uniform and regalia. Surely, the traitors get incomparably better money, but it was not always this way, and would never be the main point. These people rate themselves so highly that money does not measure that value. They are, essentially, free. For such people, there is no borderline where they become traitors; they must have since long slipped across by taking no notice. These people are usually well-educated and highbrow, and, as such, intelligently cruel and deeply calculating. They are idealists. The philosophy of theirs makes blood turn to ice. This is how the legend of Kim Philby works. And it's a damn good British job.
Автор: Johannes Schlegel, Ralf Haekel, Susanne Bayerlipp Название: Media Ecologies of Literature ISBN: 1501383876 ISBN-13(EAN): 9781501383878 Издательство: Bloomsbury Academic Рейтинг: Цена: 12672.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores the media ecologies of literature – the ways in which a literary text is interwoven in its material, technical, performative, praxeological, affective, and discursive network and which determine how it is experienced and interpreted. Through novel approaches to the complex, contingent and interdependent environments of literature, this volume demonstrates how questions about the mediality of literature – particularly in the wake of digitization – shed a new light on our understanding of textuality, reading, platforms and reception processes. By drawing on recent developments in advanced media theory, Media Ecologies of Literature emphasizes the productivity of innovative re-conceptualizations of literature as a medium in its own right. In an intentionally wide historical scope, the essays engage with literary texts from the Romantic to the contemporary period, from Charlotte Smith and Oscar Wilde to A. L. Kennedy and Mark Z. Danielewski, from the traditionally printed novel to audiobooks and reading apps.
Автор: Whitman Kimberly Schlegel, Paschke Shelley Johnstone Название: A Loving Table: Creating Memorable Gatherings ISBN: 1423657616 ISBN-13(EAN): 9781423657613 Издательство: Неизвестно Рейтинг: Цена: 7587.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Offers an in-depth exploration of the ideas and research findings related to well-being, coupled with examples of policies and implementations from around the globe. The authors make the case for putting well-being ahead of other priorities, and explain the three forces that educators can leverage to set up effective well-being policy and practice.
Описание: Wall Street Journal bestseller!Get inspired to start your own successful business! Bob Schlegel grew up on a struggling family farm, and like his entrepreneurial father, he took charge of his destiny by starting his own businesses--often more than one at a time. He and his wife Myrna partnered together in their early endeavors and raised a family of entrepreneurs. Their diverse startups included a chain of fifteen superior nursing and retirement centers, as well as the nation's leading manufacturer of paving stones and landscaping materials. Though they faced substantial challenges and even near-bankruptcy, they persevered and built highly profitable enterprises with the help of "angels"--both earthly and heavenly. Bob shares his experiences--his failures as well as his successes--with the goal of inspiring others to start their own businesses.
Описание: This book examines the significance of the thirty-two Krimi films produced by Rialto Film from 1959 to 1972, canonizing their role in the era of German popular cinema during Krimi`s rise to popularity and inevitable decline and evolution.
Автор: Paulin Roger Название: August Wilhelm Schlegel, Cosmopolitan of Art and Poetry ISBN: 1909254959 ISBN-13(EAN): 9781909254954 Издательство: Неизвестно Рейтинг: Цена: 9599.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Schlegel Rolf H. J. Название: History of Plant Breeding ISBN: 1032095814 ISBN-13(EAN): 9781032095813 Издательство: Taylor&Francis Рейтинг: Цена: 7348.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: While there has been great progress in the development of plant breeding over the last decade, the selection of suitable plants for human consumption began over 13,000 years ago. This book provides a comprehensive treatment of the development of crop improvement methods over centuries. It features an extensive historical treatment of development
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