Marketing and Social Media: A Guide for Libraries, Archives, and Museums, Second Edition, Mon Lorri, Koontz Christie
Старое издание
Автор: Mon, Lorri Koontz, Christie Название: Marketing and social media ISBN: 1538142953 ISBN-13(EAN): 9781538142950 Издательство: Rowman & Littlefield Publishers Рейтинг: Цена: 9504.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This updated new edition is a much- needed guide to marketing for libraries, archives, and museum professionals in the social media age. It is both an introductory textbook and a guide for working professionals who want to go beyond mere promotion to developing and deliberately managing a comprehensive marketing campaign.
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