Описание: This book examines research and relevant theory on the role of mobile phones in the lives of children and young people, how these technologies are used for different applications, the effects that mobile phones have on young people, and the challenges of regulating and controlling the technology and its use.
Building Effective Crisis Communications for Disaster Recovery: A Case of Earthquake Reconstruction and Rehabilitation in Sichuan, China reviews and evaluates public relations (PR) campaigns launched by the Chinese government to facilitate long-term disaster recovery after the Wenchuan earthquake in 2008. The Discourse of Renewal (DR) theory is employed to guide the study and explore how the Chinese government utilized communication to help communities recover from disaster and promote community growth. Steered by the co-creational perspective, this book also examines the influence of PR campaigns on the public’s situation awareness, attitude agreement, perceived care and concern, and ultimately the public’s relationship with the Chinese government in renewal. In addition to developing and testing a DR evaluation model, this study investigates the communication obstacles that constrain the effectiveness of DR. In-depth interviews, content analysis, and surveys are conducted to analyze the themes, characteristics, effectiveness, and barriers of the campaigns. The findings of Building Effective Crisis Communications for Disaster Recovery include that (1) DR theory, which has heretofore been developed and applied mainly in Western culture, can inform the study of crisis communication in an Eastern culture, especially in China, (2) DR employed in government campaigns can be very powerful in achieving PR goals in crisis renewal, and (3) imbalanced deployment of campaign resources can affect the outcome of DR. This book also discusses the implications of utilizing these findings to better plan and implement long-term DR campaigns.
Автор: Saulles, Martin De Название: Information 2.0 ISBN: 1783300094 ISBN-13(EAN): 9781783300099 Издательство: Facet Рейтинг: Цена: 12672.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This textbook provides an overview of the digital information landscape and explains the implications of the technological changes for the information industry, from publishers and broadcasters to the information professionals who manage information in all its forms.
Описание: This textbook provides an overview of the digital information landscape and explains the implications of the technological changes for the information industry, from publishers and broadcasters to the information professionals who manage information in all its forms.
Автор: Shalini Narayanan, Sunetra Sen Narayan Название: India Connected: Mapping the Impact of New Media ISBN: 9353288371 ISBN-13(EAN): 9789353288372 Издательство: Sage Publications Рейтинг: Цена: 6336.00 р. Наличие на складе: Поставка под заказ.
Описание:
A first-of-its-kind analysis of the growth of new media in Digital India from a broad communications and interdisciplinary perspective
Can new media help in bringing about development or contribute to social movements? Who is left out of the new media equation? How is the public sphere affected by it? How will it be regulated?
Providing answers to these important questions, this book critically examines the growth of new media in India. It looks at how new media can be theorized in the Indian context and offers a perspective on the opportunities and challenges this poses to governance, development, and businesses as well as in social marketing efforts.
With the government and the corporate sector’s growing emphasis on ‘Digital India’, India Connected creatively delves into various aspects such as digitization, convergence, interactivity, and ubiquity, which are affecting the Indian media landscape.
Описание: An organization can have a high number of «likes» on its Facebook page and lots of «followers» on its Twitter account, but does that mean anything from a financial perspective? Is it worth the organization’s effort to maintain an active presence on social media in order to generate more revenue? Is it possible to use social media metrics such as the number of «likes» and the number of «followers» to predict an organization’s «success» even though those metrics are nonfinancial indicators? Prior research studies have looked at how organizations should utilize social media, but few studies have provided strong empirical evidence to support how the outcome of using social media should be measured and why. Focusing on Facebook, Twitter, Google+, and YouTube, this book examines how Fortune 500 companies use social media. Collected over a five-year period, the authors assess the companies’ social media activities and their business performance data, such as stock return, total revenue, net income, and earnings per share. These data, both financial and nonfinancial, are matched and statistically analyzed to see whether a company’s social media activities are significantly associated with its business performance.
Название: Social media use in crisis and risk communication ISBN: 1787562727 ISBN-13(EAN): 9781787562721 Издательство: Emerald Рейтинг: Цена: 4877.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The ebook edition of this title is Open Access and is freely available to read online. Crises pose an immediate risk to life, health, and the environment and require urgent action. The public’s use of social media has important implications for contingency policies and practices. Social media have the potential for risk reduction and preventive interaction with the public. This book is about how different communicators - whether crisis managers, first responders, journalists, or private citizens and disaster victims - have used social media to communicate about risks and crises. It is also about how these very different actors can play a crucial role in mitigating or preventing crises. How can they use social media to strengthen their own and the public’s awareness and understanding of crises when they unfold? How can they use social media to promote resilience during crises and the ability to deal with the after-effects? Chapters address such questions by presenting new research-based knowledge on social media use during different crises: the terrorist attacks in Norway on 22 July 2011; the central European floods in Austria in 2013; and the West African Ebola-outbreak in 2014. The collection also presents research on the development of a tool for gathering social media information, based on a user-centered design. Social Media use in Crisis and Risk Communication presents cutting-edge research on the use of social media in crisis communication and reporting. It gives recommendations about how different crisis communicators (information officers, crisis managers, journalists) can improve their ability to gather information, communicate and raise people’s crisis awareness by using social media.
Public Relations and Journalism in Times of Crisis dissects crisis communication case studies from both the journalists’ and the public relations professionals’ perspectives. The authors, Andrea Miller, a former journalist, and Jinx Coleman Broussard, a former public relations professional, interviewed dozens of journalists and PR professionals involved in some of the most visible crises of the last few years: Hurricane Katrina, Ebola in America, the Blue Bell Ice Cream recall, Susan G. Komen vs. Planned Parenthood, race relations in Ferguson, Missouri, and at the University of Missouri, the great flood of Baton Rouge in 2016, and the Sandy Hook Elementary School shooting. Hundreds of press releases and press stories were also reviewed. The authors provide practical strategies for working journalists and public relations practitioners to enhance the flow of information in a crisis so that audiences and stakeholders can make educated, rational decisions to protect their families and livelihoods. The book also acquaints professors and students of PR and journalism with the realities of covering and managing crises, including what works and why, as well as mistakes that occur that could damage their organizations. Public Relations and Journalism in Times of Crisis is unique for its analysis of the communication of cases from both perspectives. At the end of each case are takeaways for both sets of professionals, as well as industry best practice suggestions.
Автор: V. K. Cherian Название: India`s Film Society Movement: The Journey and its Impact ISBN: 9353288290 ISBN-13(EAN): 9789353288297 Издательство: Sage Publications Рейтинг: Цена: 6336.00 р. Наличие на складе: Поставка под заказ.
Описание:
First comprehensive account of the seven-decade long journey of the Film Society Movement in India, and how it helped Indian cinema come into its own. Till 1950s, 80 % of the films screened in India were from Hollywood. Today, only 10 % films shown in India are of foreign origin. One of the main factors that aided in bringing about this massive transformation was the formation of Film Societies in India. They soon became a catalyst to a new film culture, impacting quality of Indian films, both in technology and content. This book studies this historic Film Society movement, from its origin, to the crisis of its identity in the 80s and 90s to its revival in 2000s. It not only narrates the history, the heroes, the institutions, crises, technological changes and the transformation of the Film Society Movement but also debates on the future of this movement.
Автор: Judith Markowitz Название: Robots that Talk and Listen: Technology and Social Impact ISBN: 1614516030 ISBN-13(EAN): 9781614516033 Издательство: Walter de Gruyter Цена: 13008.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Robots That Talk and Listen provides a forward-looking examination of speech and language in robots from technical, functional, and social perspectives. Contributors address cultural foundations as well as the linguistic skills and technologies that robots need to function effectively in real-world settings. Among the most difficult and complex is the ability to understand and use language. Speech-enabled automata are already serving as interactive toys, teacher’s aides, and research assistants. These robots will soon be joined by personal companions, industrial co-workers, and military support automata. The social impact of these and other robots extends well beyond the specific tasks they perform. Contributors tackle the most knotty of those issues, notably acceptance of advanced, speech-enabled robots and developing ethical and moral controls for robots. Topics in this book include: •Language and Beyond: The True Meaning of “Speech Enabled” •Robots in Myth and Media •Enabling Robots to Converse •Language Learning by Automata •Handling Noisy Settings•Empirical Studies of Robots in Real-World Environments •Acceptance of Intelligent Robots•Managing Robots that Can Lie and Deceive•Envisioning a World Shared with Intelligent Robots
This book provides a unique perspective on journalism and communication education, drawing on extensive, detailed data across time to examine the evolution of education for journalism and related communication occupations such as public relations and advertising. It demonstrates how journalism and communication education adapted to forces within the university as well as forces from outside the university. Particular attention is given to the impact of the labor markets to which journalism and communication education is linked. The analysis shows dramatically how dependent employers are on journalism and communication education, how educational institutions have changed to accommodate female and minority students, and how the labor market has responded to the graduates produced. Part history, part sociological analysis, this book will change the reader’s understanding of education for journalism, public relations, advertising and the related occupations. It also offers insights about what the future of education in these fields holds.
Public Relations and Journalism in Times of Crisis dissects crisis communication case studies from both the journalists’ and the public relations professionals’ perspectives. The authors, Andrea Miller, a former journalist, and Jinx Coleman Broussard, a former public relations professional, interviewed dozens of journalists and PR professionals involved in some of the most visible crises of the last few years: Hurricane Katrina, Ebola in America, the Blue Bell Ice Cream recall, Susan G. Komen vs. Planned Parenthood, race relations in Ferguson, Missouri, and at the University of Missouri, the great flood of Baton Rouge in 2016, and the Sandy Hook Elementary School shooting. Hundreds of press releases and press stories were also reviewed. The authors provide practical strategies for working journalists and public relations practitioners to enhance the flow of information in a crisis so that audiences and stakeholders can make educated, rational decisions to protect their families and livelihoods. The book also acquaints professors and students of PR and journalism with the realities of covering and managing crises, including what works and why, as well as mistakes that occur that could damage their organizations. Public Relations and Journalism in Times of Crisis is unique for its analysis of the communication of cases from both perspectives. At the end of each case are takeaways for both sets of professionals, as well as industry best practice suggestions.
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