Public Relations for Social Responsibility: Affirming DEI Commitment with Action, Donnalyn Pompper
Автор: MacKie Karl J. Название: A Handbook of Dispute Resolution: Adr in Action ISBN: 1138975664 ISBN-13(EAN): 9781138975668 Издательство: Taylor&Francis Рейтинг: Цена: 6889.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A Handbook of Dispute Resolution examines the theoretical and practical developments that are transforming the practice of lawyers and other professionals engaged in settling disputes, grievance-handling and litigation. The book explains what distinguishes ADR from other forms of dispute resolution and examines the role ADR can play in a range of contexts where litigation would once have been the only option, such as family law and company law. In some areas, like industrial relations, ADR is not an alternative, but the main method of conflict-intervention, and several contributors draw on their experience of negotiating between management and unions. A wide variety of methods is open to the non-litigious, including resort to Ombudsmen, negotiation, small claims courts and mini-trials; these and other options receive detailed attention. Given the newness of ADR as a discipline, questions about the training of mediators and about the role of central government have not yet been resolved. The final section of the book is devoted to discussion of these issues. Case studies are drawn from the international arena - examples from China, Canada, Australia, Germany and North America place ADR in a cultural and historical perspective.
Автор: Strauss Jessalynn R. Название: Challenging Corporate Social Responsibility ISBN: 0415706378 ISBN-13(EAN): 9780415706377 Издательство: Taylor&Francis Рейтинг: Цена: 23734.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
The concept of Corporate Social Responsibility (CSR) has become increasingly widespread, as businesses seek to incorporate socially responsible behaviors while still being accountable to shareholders. Indeed some research has suggested that CSR in itself can form the basis of good PR by promoting consumers' purchase decisions.
Arguing that this approach is a dangerous oversimplification, this book takes a deeper look at the concept of CSR in a particularly challenging context - casino gaming. Originally the province of seedy, backdoor establishments in isolated cities, casino gaming has become a multibillion-dollar global industry. Drawing on in-depth research in Las Vegas, this unique study examines how and why corporations in the casino industry interpret and engage in CSR through community support, environmental issues, labor rights, and corporate governance.
Through in-depth analysis of CSR in this industry, this book adds a new dimension to the debate on the role of CSR and public relations in business. Given the burgeoning relationship between CSR and corporate PR, the book seeks to illuminate CSR's complexities, contradictions, and moral obligations. It will be of interest to all scholars of public relations, corporate communications, and corporate reputation.
Описание: This book probes if it is possible for PR practitioners to ethically navigate organizations toward CSR even when outcomes may be inconsistent with organizational self-interest. Importantly, how might PR practitioners recommend against doing something that may be consistent with organizational goals but bad for the environment or people?
Описание: This book probes how/if it is possible for PR practitioners to ethically navigate organizations toward CSR even when outcomes may be inconsistent with organizational self-interest. Importantly, how might PR practitioners recommend against doing something that may be consistent with organizational goals but bad for the environment or people.
Описание: This book offers practical advice for building organizations with social responsibility and sustainability organically built in - based on two-way communication between human resources (HR) and public relations (PR) departments working together as an organizational conscience touchstone benefiting People, Planet, and Profit.
Автор: Betsy Reed Название: Communicating Social and Environmental Issues Effectively ISBN: 1838674683 ISBN-13(EAN): 9781838674687 Издательство: Emerald Рейтинг: Цена: 3657.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This is the definitive guide to planning and delivering great communications on complex social and environmental issues. Including real-world case studies, practical exercises and clear frameworks, this book helps leaders, managers and marketing professionals plan, risk-proof and execute effective communications strategies.
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