Pre Professional Skills Test (PPST), National Learning Corporation

Автор: Susanne Gopferich, Imke Neumann
Название: Developing and Assessing Academic and Professional Writing Skills
ISBN: 3631673620 ISBN-13(EAN): 9783631673621
Издательство: Peter Lang
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Цена: 8957.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Academic literacy used to be considered a complex set of skills that develop automatically as a by-product of academic socialization. Since the Bologna Reform with its shorter degree programmes, however, it has been realized that these skills need to be fostered actively. Simultaneously, writing skills development at all levels of education has been faced with the challenge of increasingly multilingual and multicultural groups of pupils and students. This book addresses the questions of how both academic and professional writing skills can be fostered under these conditions and how the development of writing skills can be measured.

Автор: Marsen Sky
Название: Professional Writing
ISBN: 1352007991 ISBN-13(EAN): 9781352007992
Издательство: Springer
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Цена: 3912.00 р.
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Описание:

Now in its fourth edition, this is a comprehensive yet concise introduction to professional writing for different media, which synthesises methods and ideas developed in journalism, public relations, management and marketing. Based on research in the field, it equips students with the ability to convey their ideas in a wealth of print and digital formats, in a variety of professional contexts internationally. It begins by examining the different aspects of the writing process before showing students how to adjust their style, tone and approach for different documents, including short memos, feature articles, press releases and reports.

This new edition will continue to be an essential companion for undergraduates on professional writing and business communication modules. It will also be a valuable source of guidance for new professionals and entrepreneurs needing to get to grips with writing formal written documents.

New to this Edition:
- Fully revised throughout with coverage of a wider variety of journalistic writing
- New content on mission and vision statements, annual reports and newsletters, alongside an overview of how organisations use social media and respond to crises
- Includes more analysed examples of business documents

Автор: Katie O. Arosteguy, Alison Bright, Brenda J. Rinard
Название: A Student`s Guide to Academic and Professional Writing in Education
ISBN: 0807761850 ISBN-13(EAN): 9780807761854
Издательство: Mare Nostrum (Eurospan)
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Цена: 15939.00 р.
Наличие на складе: Нет в наличии.

Описание: This handbook will help educators write for the rhetorical situations they will face as students of education and practicing teachers. It provides clear and helpful advice for responding to the varying contexts, audiences, and purposes that arise in four written categories in education: classroom, research, credential, and stakeholder writing.