Innovation and Competition in Zimbabwean Pentecostalism: Megachurches and the Marketization of Religion 9781350176010

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Автор: Ezra Chitando
Название: Innovation and Competition in Zimbabwean Pentecostalism: Megachurches and the Marketization of Religion
ISBN: 9781350176010
Издательство: Bloomsbury Academic
Классификация:

Социология

ISBN-10: 135017601X
Обложка/Формат: Hardback
Страницы: 256
Вес: 0.40 кг.
Дата издания: 11.02.2021
Серия: Bloomsbury studies in black religion and cultures
Язык: English
Иллюстрации: 10 bw illus; 10 bw illus
Размер: 234 x 156 x 21
Читательская аудитория: Tertiary education (us: college)
Ключевые слова: Pentecostal Churches,Sociology, RELIGION / Christianity / Pentecostal & Charismatic,SOCIAL SCIENCE / Sociology of Religion
Подзаголовок: Megachurches and the marketization of religion
Рейтинг:
Поставляется из: Англии
Описание: Using the concept of a religious market, this volume explores how African Traditional Religions and churches within Prophetic Pentecostalism in Zimbabwe seek to attract and retain members and clients.

Chapters provide extensive coverage of two of the leading churches, namely, Emmanuel Makandiwas United Family International Church (UFIC) and Walter Magayas Prophetic Healing and Deliverance Ministries (PHD). Contributors also explore the strategies adopted by Pentecostalism in general, while others focus on African Traditional Religions. They show that although Prophetic Pentecostalism has gained a significant share of the market in Zimbabwe and in Southern Africa in general, it is not without controversy. In particular, it has been associated with the abuse of women and exploiting members and clients for financial gain.

Innovation and Competition in Zimbabwean Pentecostalism is an important contribution to understanding the marketization of religion.

Innovation and Competition in Zimbabwean Pentecostalism: Megachurches and the Marketization of Religion, Ezra Chitando