Regional Science Perspectives on Tourism and Hospitality, Ferrante Mauro, Fritz Oliver, Цner Цzge

Автор: Maria Rellie B. Kalacas
Название: Hospitality and Tourism Marketing: A global perspective
ISBN: 1774072637 ISBN-13(EAN): 9781774072639
Издательство: Mare Nostrum (Eurospan)
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Цена: 9508.00 р. 13583.00 -30%
Наличие на складе: Есть (1 шт.)
Описание: Explains the process of marketing in the hospitality and tourism industry. The book discusses the marketing environment of the tourism and hospitality sector and the role of social media marketing in the field. Also discussed is the role of consumer behaviour, organisational strategy, and the impact of marketing.

Название: Food tourism and regional development
ISBN: 1138592412 ISBN-13(EAN): 9781138592414
Издательство: Taylor&Francis
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Цена: 7042.00 р.
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Описание: Food tourism has emerged as a topic of increasing importance for many destinations yet despite this there is no book that directly focuses on the role of food tourism in regional development and implications for policy.

Автор: Lean
Название: Travel and Transformation
ISBN: 1409467635 ISBN-13(EAN): 9781409467632
Издательство: Taylor&Francis
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Цена: 22968.00 р.
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Описание: Bringing together geographers, sociologists, cultural researchers, philosophers, anthropologists, visual researchers, literary scholars and heritage researchers, this volume explores what it means to transform through travel in a modern, mobile world. In doing so, it draws upon a wide variety of traveller perspectives - including tourists.

Автор: Lean
Название: Travel and Transformation
ISBN: 1138270172 ISBN-13(EAN): 9781138270176
Издательство: Taylor&Francis
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Цена: 7961.00 р.
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Описание: Travel and tourism have a long association with the notion of transformation, both in terms of self and social collectives. What is surprising, however, is that this association has, on the whole, remained relatively underexplored and unchallenged, with little in the way of a corpus of academic literature surrounding these themes. Instead, much of the literature to date has focused upon describing and categorising tourism and travel experiences from a supply-side perspective, with travellers themselves defined in terms of their motivations and interests. While the tourism field can lay claim to several significant milestone contributions, there have been few recent attempts at a rigorous re-theorization of the issues arising from the travel/transformation nexus. The opportunity to explore the socio-cultural dimensions of transformation through travel has thus far been missed. Bringing together geographers, sociologists, cultural researchers, philosophers, anthropologists, visual researchers, literary scholars and heritage researchers, this volume explores what it means to transform through travel in a modern, mobile world. In doing so, it draws upon a wide variety of traveller perspectives - including tourists, backpackers, lifestyle travellers, migrants, refugees, nomads, walkers, writers, poets, virtual travellers and cosmetic surgery patients - to unpack a cultural phenomenon that has captured the imagination since the very first works of Western literature.

Автор: Tracy J. Revels
Название: Sunshine Paradise: A History of Florida Tourism
ISBN: 0813068177 ISBN-13(EAN): 9780813068176
Издательство: Mare Nostrum (Eurospan)
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Цена: 2502.00 р.
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Описание: How tourism shaped the Sunshine State.For nearly two hundred years, Floridians have eagerly exploited tourism as the key to economic prosperity. As a result, the state has constantly reshaped and remodeled itself as different types of tourist heavens, and many aspects of its history have become inseparable from the fantastic images created by the tourism industry. From spa retreats to nature preserves, from riverboat rides to roller coasters, and from railroads to theme parks, the state's dependence on tourism has greatly shaped its identity.Sunshine Paradise is the first book to focus exclusively on how - and why - tourism came to define Florida. Offering a concise look at the subject from the 1820s to the present, Tracy Revels demonstrates tourism's relevance to all other major aspects of Florida history, including the Civil War, the land boom, and civil rights.In this enjoyable and well-written history, Revels shows how Florida's tourism industry has remained adaptive and expansive, ready to sell the next version of paradise to northerners hungry for sunshine. She also explains why the state’s business and political leaders must consider the history of tourism development as they plan for the state's future.

Автор: Marina Novelli
Название: Niche tourism
ISBN: 113813256X ISBN-13(EAN): 9781138132566
Издательство: Taylor&Francis
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Цена: 29093.00 р.
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Описание:

Niche Tourism examines one of the fastest growing areas within the tourism sector.

This book provides an integrated picture of speciality/niche tourism as a whole looking at both the 'macro' and 'micro' niche area. It has a comprehensive theoretical framework, and discusses initiatives, policies and strategies adopted internationally. With an emphasis on linking theory to practice, it is underpinned by up-to-date international case studies from around the world.

Divided into 3 parts, it covers a variety of aspects under the headings of special interest tourism, tradition and culture base tourism and activity-based tourism.

Автор: Cudny, Waldemar
Название: City Branding and Promotion
ISBN: 1138488100 ISBN-13(EAN): 9781138488106
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Описание: The book presents the rules of creating a city promotion and branding strategy. It presents the problems of the strategic management of urban areas, various types of development strategies designed for cities, and the individual principles of creating a city promotion and branding strategy.

Автор: Antonia Correia, Metin Kozak, Ana Isabel Rodrigues
Название: Experiencing Persian Heritage: Perspectives and Challenges
ISBN: 1787548139 ISBN-13(EAN): 9781787548138
Издательство: Emerald
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Цена: 20326.00 р.
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Описание: The book analyses new perspectives and challenges for the development of tourism and hospitality in emerging international destinations, based on Iran as a heritage destination.

Автор: Hatem El-Gohary, David John Edwards, Riyad Eid
Название: Global Perspectives on Religious Tourism and Pilgrimage
ISBN: 1522527966 ISBN-13(EAN): 9781522527961
Издательство: Mare Nostrum (Eurospan)
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Цена: 27027.00 р.
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Описание: Provides emerging research on religious tourism, the cultural impact of religion, and religiosity`s impact on new market products. Highlighting the prevalence of religiosity, readers will learn tourism`s impact on the world economy and the growing research in religious tourism. This book is an important resource for academic societies, entrepreneurs, policy makers, researchers, and educators.

Название: Food tourism and regional development
ISBN: 1138912921 ISBN-13(EAN): 9781138912922
Издательство: Taylor&Francis
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Цена: 23734.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Food tourism has emerged as a topic of increasing importance for many destinations yet despite this there is no book that directly focuses on the role of food tourism in regional development and implications for policy.