Actionable Media: Digital Communication Beyond the Desktop, Tinnell John
Автор: Turow Название: Media Today ISBN: 041553643X ISBN-13(EAN): 9780415536431 Издательство: Taylor&Francis Цена: 4823.00 р. 6890.00-30% Наличие на складе: Есть (4 шт.) Описание: "Turow’s Media Today: Mass Communication in a Converging World, now in its fifth edition, chooses [a] cutting-edge option. This is a student-friendly publication, offering aids such as definitions of key terms, colourful infographics, case studies and end-of-chapter review questions. There’s a companion website, too, and a password-protected website for instructors."—Philip Kemp, Times Higher Education Media Today uses convergence as a lens that puts students at the center of the profound changes in the 21st century media world. Through the convergence lens they learn to think critically about the role of media today and what these changes mean for their lives presently and in the future. The book’s media systems approach helps students to look carefully at how media is created, distributed, and exhibited in the new world that the digital revolution has created. In this way, Media Today goes beyond the traditional mass communication textbook’s focus on consuming media, to give students an insider’s perspective on how media businesses operate. How exactly does Google profit from web searches? What will a magazine look like five years from now? Informative and engaging, Media Today, Fifth Edition, is characterized by its focus on: Convergence: In addition to separate chapters on the Internet and the Video Games industry, coverage of convergence and its impact is incorporated into every chapter. Consumer Education: Media Literacy questions ask students to consider their roles as a media consumer and potential media creator. Comprehensive Media Industry Coverage: Historical timelines in the print book and on the companion website track the development of each media industry, giving students an overview of a particular industry at a glance. Contemporary, Student-friendly Examples: New culture and media boxes help students think about the impact of media industries on their own lives and globally. Joseph Turow—who has been teaching Intro to Mass Communication for well over a decade—demonstrates the many ways that media convergence and the pervasiveness of the Internet have blurred distinctions between and among various media. From newspapers to video games or social networking to mobile platforms, Media Today prepares students to live in the digital world of media.
Автор: Serafinelli, Elisa Название: Digital life on instagram ISBN: 1787564983 ISBN-13(EAN): 9781787564985 Издательство: Emerald Рейтинг: Цена: 9959.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Discussing the social uses of Instagram, this book shows how visuality is changing people`s perception of the world and their mediated lives, illustrating how the platform shapes new social relationships, marketing techniques, privacy and surveillance concerns, and representations of the self, arguing for the development of new mobile visualities.
Автор: Kupiainen, Reijo Название: Media and digital literacies in secondary school ISBN: 1433118416 ISBN-13(EAN): 9781433118418 Издательство: Peter Lang Рейтинг: Цена: 21542.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Suitable for scholars and graduate students in the fields of education, new literacies, media and communication studies, media and art education, and youth studies, this title examines young people`s media practices and media literacies in school spaces where these practices mix in the school environment and learning in different ways.
Автор: Gottlieb, Dr Baruch Название: Digital materialism ISBN: 1787436691 ISBN-13(EAN): 9781787436695 Издательство: Emerald Рейтинг: Цена: 9959.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Digital materiality (digimat) proposes a set of basic principles for how we understand the world through digital processes. This short book sets out a methodical materialist understanding of digital technologies, where they come from, how they work, and what they do.
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In the Digital Age, marketing tactics seem to change on a day-to-day basis. As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, the newest online videos, the latest mobile apps, and all the other high-tech influences can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The seventh edition of The New Rules of Marketing and PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate the best kind of attention for your business.
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Автор: Lupac, Petr Название: Beyond the digital divide ISBN: 1787565505 ISBN-13(EAN): 9781787565500 Издательство: Emerald Рейтинг: Цена: 5893.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book advances the understanding of the relationship between social inequality and Internet use by bringing forth a new, contextual approach. It encourages a rethinking of the information society theory, information policies, and the role of social science in the process of informatization.
Автор: Lupac, Petr Название: Beyond the digital divide ISBN: 1787565483 ISBN-13(EAN): 9781787565487 Издательство: Emerald Рейтинг: Цена: 14634.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book advances the understanding of the relationship between social inequality and Internet use by bringing forth a new, contextual approach. It encourages a rethinking of the information society theory, information policies, and the role of social science in the process of informatization.
Автор: Zollmann, Florian Название: Media, propaganda and the politics of intervention ISBN: 1433128233 ISBN-13(EAN): 9781433128233 Издательство: Peter Lang Рейтинг: Цена: 7528.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Prominent media scholars have argued that the dissemination of propaganda is an important function of the news media. Yet, despite public controversies about ‘fake news’ and ‘misinformation’, there has been very little discussion on techniques of propaganda. Building on critical theory, most notably Herman and Chomsky’s Propaganda Model, Florian Zollmann’s pioneering study brings propaganda back to the forefront of the debate. On the basis of a forensic examination of 1,911 newspaper articles, Zollmann investigates US, UK and German media reporting of the military operations in Kosovo, Iraq, Libya, Syria and Egypt. The book demonstrates how ‘humanitarian intervention’ and ‘R2P’ are only evoked in the news media if so called ‘enemy’ countries of Western states are the perpetrators of human rights violations. Zollmann’s work evidences that the news media plays a crucial propaganda role in facilitating a selective process of shaming during the build-up towards military interventions. This process has led to an erosion of internationally agreed norms of non-intervention, as enshrined in the UN Charter.
Автор: Greg G. Armfield, John McGuire, Adam Earnheardt Название: ESPN and the Changing Sports Media Landscape ISBN: 1433151707 ISBN-13(EAN): 9781433151705 Издательство: Peter Lang Рейтинг: Цена: 22644.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
ESPN and the Changing Sports Media Landscape considers the ways the network is reinventing itself as it enters its fifth decade. In their previous book, The ESPN Effect (2015), the editors made the observation that ESPN was a pervasive branded-content provider across multiple media platforms, delivering programs and information 24 hours a day, 365 days a year, to influence how sports fans think and feel about the people who play and control these games. ESPN and the Changing Sports Media Landscape asks whether that will hold true in the 2020s and beyond. The past decade has seen momentous changes in the sports media landscape, among them the massive proliferation of mobile platforms as a major source of sports content, astronomical growth in fantasy sport and esport industries, and the increasing entanglement of sports media in contentious sociopolitical debates. The contributors to this book analyze how ESPN has navigated the shifting playing field and speculate on what the next decade might bring for ESPN and the global sports media industry.
William Blake's work demonstrates two tendencies that are central to social media: collaboration and participation. Not only does Blake cite and adapt the work of earlier authors and visual artists, but contemporary authors, musicians, and filmmakers feel compelled to use Blake in their own creative acts. This book identifies and examines Blake's work as a social and participatory network, a phenomenon described as zoamorphosis, which encourages -- even demands -- that others take up Blake's creative mission. The authors rexamine the history of the digital humanities in relation to the study and dissemination of Blake's work: from alternatives to traditional forms of archiving embodied by Blake's citation on Twitter and Blakean remixes on YouTube, smartmobs using Blake's name as an inspiration to protest the 2004 Republican National Convention, and students crowdsourcing reading and instruction in digital classrooms to better understand and participate in Blake's world. The book also includes a consideration of Blakean motifs that have created artistic networks in music, literature, and film in the twentieth and the twenty-first centuries, showing how Blake is an ideal exemplar for understanding creativity in the digital age.
Название: Digital reading and writing in composition studies ISBN: 1138484105 ISBN-13(EAN): 9781138484108 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book offers both an exploration of collaborative reading and pedagogical strategies for teaching reading and writing that reflect the realities of digital literacies. It builds from the premise that digital reading has become more productive and active, thus blurring the lines between reading and writing.
Автор: Wiggins Название: The Discursive Power of Memes in Digital Culture ISBN: 1138588407 ISBN-13(EAN): 9781138588400 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores cases of consumer activism and cultural, economic, and political critique levied by the purposeful production and consumption of internet memes.
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