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Neuroeconomic and Behavioral Aspects of Decision Making: Proceedings of the 2016 Computational Methods in Experimental Economics (Cmee) Conference, Nermend Kesra, Latuszyńska Malgorzata


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Автор: Nermend Kesra, Latuszyńska Malgorzata
Название:  Neuroeconomic and Behavioral Aspects of Decision Making: Proceedings of the 2016 Computational Methods in Experimental Economics (Cmee) Conference
ISBN: 9783319874333
Издательство: Springer
Классификация:



ISBN-10: 3319874330
Обложка/Формат: Paperback
Страницы: 419
Вес: 0.60 кг.
Дата издания: 18.05.2018
Серия: Springer proceedings in business and economics
Язык: English
Издание: Softcover reprint of
Иллюстрации: 51 illustrations, color; 18 illustrations, black and white; ix, 419 p. 69 illus., 51 illus. in color.
Размер: 23.39 x 15.60 x 2.24 cm
Читательская аудитория: General (us: trade)
Подзаголовок: Proceedings of the 2016 computational methods in experimental economics (cmee) conference
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Германии
Описание:

Part I: Theoretical Basis of Decision-Making-Interdisciplinary Approach.- Chapter 1: Neurobiology of Decision Making - Methodology in Decision-Making Research. Neuroanatomical and Neurobiochemical Fundamentals.- Chapter 2: Psychological Determinants of Decision-Making.- Chapter 3: Emotions in Decision-Making.- Chapter 4: Application of Neuroscience in Management.- Chapter 5: Neuroeconomics - Genesis and Essence.- Chapter 6: Measuring Economic Propensities.- Chapter 7: Convolutional Representation in Brain Simulation to Store and analyze Information about the Surrounding Environment for the needs of decision-making.- Part II: Behavioral Aspects of Economic Decision Making.- Chapter 8: Identification of Heuristics in the Process of Decision-Making on Financial Markets.- Chapter 9: The Impact of Behavioural Factors on Decisions Made by Individual Investors on the Capital Markets.- Chapter 10: Efficiency of Investment with the Use of Fundamental Power Aspects.- Chapter 11: Investors Decisions in the Light of Exploitable Predictable Irrationality Effect on Warsaw Stock Exchange. The Case of UEFA EURO 2012 and 2016.- Chapter 12: Behavioural Aspects of Performance Measurement Systems in Enterprises.- Chapter 13: The Impact of Behavioural Factors on the Decisive Usefulness of Accounting Information.- Chapter 14: The Selected Problems of Behavioural Accounting - the Issue of Intellectual Capital.- Chapter 15: The Impact of Information Usefulness of E-Commerce Services on Users Behaviors.- Chapter 16: System Dynamics Modeling in Behavioral Decision Making.- Chapter 17: Prediction of Decision Outcome via Observation of Brain Activity Signals During Decision Making Process.- Part III: Practical Issues - Case Studies.- Chapter 18: Validation of EEG as an Advertising Research Method - Relation between EEG Reaction Toward Advertising and Attitude Toward Advertised Issue (Related to Political and Ideological Beliefs).- Chapter 19: Assessing Cerebral and Emotional Activity During the Purchase of Fruit and Vegetable Products in the Supermarkets.- Chapter 20: Using the Facereader Method to Detect Emotional Reaction to Controversial Advertising Referring to Sexuality and Homosexuality.- Chapter 21: The Implementation of Cognitive Neuroscience Techniques for Fatigue Evaluation in Participants of the Decision-Making Process.- Chapter 22: Cognitive Neuroscience Techniques in Examining the Effectiveness of Social Advertisements.- Chapter 23: Measuring the Impact of Intrusive Online Marketing Content on Consumer Choice with the Eye Tracking.- Chapter 24: Experimental Study of Color Contrast Influence in Internet Advertisements with Eye Tracker Usage.- Chapter 25: The Use of Experiment In Simulation of Debt of Local Government Units.- Chapter 26: Reflections on Research Process: Online Experiments on Allegro Platform.




Neuroeconomic and Behavioral Aspects of Decision Making

Автор: Kesra Nermend; Ma?gorzata ?atuszy?ska
Название: Neuroeconomic and Behavioral Aspects of Decision Making
ISBN: 3319629379 ISBN-13(EAN): 9783319629377
Издательство: Springer
Рейтинг:
Цена: 30745.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Part I: Theoretical Basis of Decision-Making-Interdisciplinary Approach.- Chapter 1: Neurobiology of Decision Making - Methodology in Decision-Making Research. Neuroanatomical and Neurobiochemical Fundamentals.- Chapter 2: Psychological Determinants of Decision-Making.- Chapter 3: Emotions in Decision-Making.- Chapter 4: Application of Neuroscience in Management.- Chapter 5: Neuroeconomics - Genesis and Essence.- Chapter 6: Measuring Economic Propensities.- Chapter 7: Convolutional Representation in Brain Simulation to Store and analyze Information about the Surrounding Environment for the needs of decision-making.- Part II: Behavioral Aspects of Economic Decision Making.- Chapter 8: Identification of Heuristics in the Process of Decision-Making on Financial Markets.- Chapter 9: The Impact of Behavioural Factors on Decisions Made by Individual Investors on the Capital Markets.- Chapter 10: Efficiency of Investment with the Use of Fundamental Power Aspects.- Chapter 11: Investors Decisions in the Light of Exploitable Predictable Irrationality Effect on Warsaw Stock Exchange. The Case of UEFA EURO 2012 and 2016.- Chapter 12: Behavioural Aspects of Performance Measurement Systems in Enterprises.- Chapter 13: The Impact of Behavioural Factors on the Decisive Usefulness of Accounting Information.- Chapter 14: The Selected Problems of Behavioural Accounting - the Issue of Intellectual Capital.- Chapter 15: The Impact of Information Usefulness of E-Commerce Services on Users Behaviors.- Chapter 16: System Dynamics Modeling in Behavioral Decision Making.- Chapter 17: Prediction of Decision Outcome via Observation of Brain Activity Signals During Decision Making Process.- Part III: Practical Issues - Case Studies.- Chapter 18: Validation of EEG as an Advertising Research Method - Relation between EEG Reaction Toward Advertising and Attitude Toward Advertised Issue (Related to Political and Ideological Beliefs).- Chapter 19: Assessing Cerebral and Emotional Activity During the Purchase of Fruit and Vegetable Products in the Supermarkets.- Chapter 20: Using the Facereader Method to Detect Emotional Reaction to Controversial Advertising Referring to Sexuality and Homosexuality.- Chapter 21: The Implementation of Cognitive Neuroscience Techniques for Fatigue Evaluation in Participants of the Decision-Making Process.- Chapter 22: Cognitive Neuroscience Techniques in Examining the Effectiveness of Social Advertisements.- Chapter 23: Measuring the Impact of Intrusive Online Marketing Content on Consumer Choice with the Eye Tracking.- Chapter 24: Experimental Study of Color Contrast Influence in Internet Advertisements with Eye Tracker Usage.- Chapter 25: The Use of Experiment In Simulation of Debt of Local Government Units.- Chapter 26: Reflections on Research Process: Online Experiments on Allegro Platform.

Experimental and Quantitative Methods in Contemporary Economics: Computational Methods in Experimental Economics (Cmee) 2018 Conference

Автор: Nermend Kesra, Latuszyńska Malgorzata
Название: Experimental and Quantitative Methods in Contemporary Economics: Computational Methods in Experimental Economics (Cmee) 2018 Conference
ISBN: 3030302539 ISBN-13(EAN): 9783030302535
Издательство: Springer
Цена: 16769.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: A unique feature on Iraqi Jewish writers. For centuries, Iraqi Jews were key contributors to Iraq`s rich social and cultural tapestry before a tragic end with the massive transfer-emigration and forced displacement of Iraqi Jews in the 1950s to Israel. Texts of universal questions of belonging, exile and diaspora, translated from Arabic and Hebrew.


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