Описание: Introducing Language and Intercultural Communication is a lively and accessible introduction for undergraduates who are new to the study of intercultural communication, with a particular emphasis on the language dimension. This is the essential text for undergraduate students who are new to the field of intercultural communication.
Автор: Sharma Suresh K. Название: Communication and Educational Technology in Nursing ISBN: 8131243745 ISBN-13(EAN): 9788131243749 Издательство: Elsevier Science Рейтинг: Цена: 407.00 р. Наличие на складе: Есть (более 5-х шт.) Описание: Communication and Educational Technology is precisely written as per the syllabus prescribed for the undergraduate nursing studies. It is useful as an introductory textbook for the postgraduate nursing students and can also be of help for the other health care professionals to understand the concepts of communication and teaching–learning pedagogy. The book is an excellent attempt towards introducing the readers to the basics of communication and educational technology in the education of nurses and other health care professionals.
The content has been updated and enriched by including new topics such as the following:
Definition, types, organization, development process and models, and determinants of curriculum
Meaning, purposes and components of item analysis including item difficulty, discrimination index and effectiveness of destructors
The clinical teaching methods such as nursing case study, nursing case presentation, nursing rounds, bedside nursing clinics, nursing assignments, nursing care conference, health care team conference, process recording and field visit are presented in more details.
A number of working examples have been added to facilitate ease of learning.
A total of 350 multiple choice questions have been included in this textbook: 150 MCQs are placed within the end-of-chapter exercises and 200 comprehensive MCQs are placed in Appendix B. These will be useful for the readers to prepare for qualifying the postgraduate and doctoral level nursing entrance exams and nursing faculty/teachers’ recruitment exams.
Every chapter has been provided with Learning Objectives and Key Terms in its beginning.
Nabokov's dream diary, published for the first time--and placed in biographical and literary context
On October 14th, 1964, Vladimir Nabokov, a lifelong insomniac, began a curious experiment. Over the next eighty days, immediately upon waking, he wrote down his dreams, following the instructions he found in An Experiment with Time by the British philosopher John Dunne. The purpose was to test the theory that time may go in reverse, so that, paradoxically, a later event may generate an earlier dream. The result--published here for the first time--is a fascinating diary in which Nabokov recorded sixty-four dreams (and subsequent daytime episodes) on 118 index cards, which afford a rare glimpse of the artist at his most private. More than an odd biographical footnote, the experiment grew out of Nabokov's passionate interest in the mystery of time, which influenced many of his novels, including the late masterpiece Ada.
Insomniac Dreams, edited by leading Nabokov authority Gennady Barabtarlo, presents the text of Nabokov's dream experiment, illustrated with a selection of his original index cards, and provides rich annotations and analysis that put them in the context of his life and writings. The book also includes previously unpublished records of Nabokov's dreams from his letters and notebooks and shows important connections between his fiction and private writings on dreams and time.
Автор: Mabilat, J-J. et al. Название: Guide de Communication en Francais ISBN: 2278079247 ISBN-13(EAN): 9782278079247 Издательство: Неизвестно Рейтинг: Цена: 4288.00 р. Наличие на складе: Есть (3 шт.) Описание: Vous souhaitez progresser en français et vous sentir à l'aise pour communiquer en toutes situations?Ce guide est fait pour vous! Riche, pragmatique et illustré, il vous aidera à améliorer votre expression à l'oral comme à l'écrit.L'ouvrage comprend:- l'essentiel des façons de dire dans les trois registres de langue (standard, soutenu, familier)- 75 dialogues-modèles pour illustrer et mémoriser es phrases-clés de la vie quotidienne et professionnelle,- une sélection des codes culturels francophones et des expressions iagées les plus courantes.Retrouvez ci-dessous tous les dialogues de l'ouvrage au format mp3.Cet ouvrage fait partie de la collection 100% FLE, la collection pour progresser en français, 100% pratique, 100% actuelle!
Автор: Hanzel, Igor Название: 50 years of language experiments with great apes ISBN: 3631720939 ISBN-13(EAN): 9783631720936 Издательство: Peter Lang Рейтинг: Цена: 4063.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
The book approaches the language experiments with great apes performed in the last 50 years from the point of view of logical semantics, speech act theory, and philosophy of the social sciences based on the linguistic turn in philosophy. The author reconstructs the experiments with the great apes Washoe, Chantek, Lana, Sherman, Austin, Kanzi, Sarah and Sheba who were taught various kinds of languages, including the language of mathematics. From the point of view of the philosophy of science these experiments are interpreted as being part of the social sciences. The book proposes new mathematical experiments that are based on modern semantical reconstruction of the language of mathematics. The author shows that modern scientific research into great apes has shifted from natural science to social science.
Описание: Providing a comprehensive historical survey of language and intercultural communication studies, this handbook is an indispensable resource for students and scholars working in the fields of intercultural communication, applied linguistics, TESOL/TEFL and communication studies.
Автор: Sorrells Kathryn Название: Globalizing Intercultural Communication ISBN: 1452299331 ISBN-13(EAN): 9781452299334 Издательство: Sage Publications Рейтинг: Цена: 18058.00 р. Наличие на складе: Поставка под заказ.
Описание: A student-focused reader organized around both established and contemporary areas of intercultural communication research and theory.
The seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information
In the Digital Age, marketing tactics seem to change on a day-to-day basis. As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, the newest online videos, the latest mobile apps, and all the other high-tech influences can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The seventh edition of The New Rules of Marketing and PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate the best kind of attention for your business.
An international bestseller with more than 400,000 copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. You will learn the latest approaches for highly effective public relations, marketing, and customer communications--all at a fraction of the cost of traditional advertising
The latest edition of The New Rules of Marketing & PR has been completely revised and updated to present more innovative methods and cutting-edge strategies than ever. The new content shows you how to harness AI and machine learning to automate routine tasks so you can focus on marketing and PR strategy. Your life is already AI-assisted. Your marketing should be too Still the definitive guide on the future of marketing, this must-have resource will help you:
Incorporate the new rules that will keep you ahead of the digital marketing curve
Make your marketing and public relations real-time by incorporating techniques like newsjacking to generate instant attention when your audience is eager to hear from you
Use web-based communication technologies to their fullest potential
Gain valuable insights through compelling case studies and real-world examples
Take advantage of marketing opportunities on platforms like Facebook Live and Snapchat
The seventh edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes.
Автор: Piller Ingrid Название: Intercultural Communication: A Critical Introduction ISBN: 1474412912 ISBN-13(EAN): 9781474412919 Издательство: Bloomsbury Academic Рейтинг: Цена: 4275.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Combining perspectives from discourse analysis and sociolinguistics, the second edition of this popular textbook provides students with an up-to-date overview of the field of intercultural communication.
Описание: Good Practice is a course for doctors and medical students who need to communicate with patients in English; the course can be used in the classroom or for self-study.
Автор: Seely, John (freelance Author Specializing In Language And Communication Skills) Название: Oxford Everyday grammar ISBN: 0198608748 ISBN-13(EAN): 9780198608745 Издательство: Oxford University Press Рейтинг: Цена: 1266.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This accessible and unique approach to grammar comes in two parts: the first section consists of a practical guide on how to understand and use grammar successfully, and the second is an extensive A-Z glossary of grammatical terms. It is ideal for both language students and anyone wanting to improve their written and spoken English.
Автор: Priest Susanna, Goodwin Jean, Dahlstrom Michael F. Название: Ethics and Practice in Science Communication ISBN: 022649781X ISBN-13(EAN): 9780226497815 Издательство: Wiley Рейтинг: Цена: 5544.00 р. Наличие на складе: Поставка под заказ.
Описание: A collection covering all aspects of ethics in the work of science communication, for scientists and communications professionals alike.
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