Описание: This book collects and reports on the results of a study conducted on the Chinese Software and Services Outsourcing (SSO) industry, focusing on one of its main players as a key case study.
Автор: Julian Boha Название: Managing Value Propositions in Service Ecosystems ISBN: 3658317124 ISBN-13(EAN): 9783658317126 Издательство: Springer Рейтинг: Цена: 6986.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Julian Boha explores value propositions in ecosystems as they play an important role in communicating how a company aims to provide value to business partners and customers.
Описание: The world-class National Palace Museum (NPM) in Taiwan possesses a repository of the largest collection of Chinese cultural treasures of outstanding quality. Through implementing a two-organizational restructuring, and shifting its operational focus from being object-oriented to public-centered, it aims to capture the attention of people and promote awareness of the culture and traditions of China. In this vein, the NPM combines its expertise in museum service with the possibilities afforded by Information Technology (IT). This book analyses the research results of a team sponsored by the National Science Council in Taiwan to observe the development processes and accomplishments, and to conduct scientific researches covering not only the technology and management disciplines, but also the humanities and social science disciplines. The development process of new digital content and IT-enabled services of NPM would be a useful benchmark for museums, cultural and creative organizations and traditional organizations in Taiwan and around the world.
Автор: Ionica Oncioiu Название: Driving Innovation and Business Success in the Digital Economy ISBN: 1522517790 ISBN-13(EAN): 9781522517795 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 29106.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Presents the latest research on the impact of digital computing and emerging technological innovations in the realm of business success. Featuring extensive coverage across a range of relevant perspectives and topics, such as IT outsourcing, sustainable development and online advertising, this publication is designed for researchers, professionals and students.
Описание: There are many advantages to incorporating digital services in business, including improved data management, higher transparency, personalized customer service, and cost reduction. Innovation is a key driver to how digital services are formed, developed, delivered, and used by consumers, employees, and employers. The largest differentiator comes from having a digitally empowered workforce. Companies increasingly need digital workers to establish greater digital skills to bear on every activity. Business leaders especially need to steer digital priorities, drive innovation, and develop digital platforms. Leadership, Management, and Adoption Techniques for Digital Service Innovation is an essential reference source that discusses the adoption of digital services in multiple industries and presents digital technologies to address and further advance innovation to drive successful solutions. Featuring research on topics such as cloud computing, digital business, and value creation, this book is ideally designed for managers, leaders, executives, directors, IT consultants, academicians, researchers, industry professionals, students, and practitioners.
Описание: There are many advantages to incorporating digital services in business, including improved data management, higher transparency, personalized customer service, and cost reduction. Innovation is a key driver to how digital services are formed, developed, delivered, and used by consumers, employees, and employers. The largest differentiator comes from having a digitally empowered workforce. Companies increasingly need digital workers to establish greater digital skills to bear on every activity. Business leaders especially need to steer digital priorities, drive innovation, and develop digital platforms.
Leadership, Management, and Adoption Techniques for Digital Service Innovation is an essential reference source that discusses the adoption of digital services in multiple industries and presents digital technologies to address and further advance innovation to drive successful solutions. Featuring research on topics such as cloud computing, digital business, and value creation, this book is ideally designed for managers, leaders, executives, directors, IT consultants, academicians, researchers, industry professionals, students, and practitioners.
Автор: Shirin Alavi, Vandana Ahuja Название: Managing Social Media Practices in the Digital Economy ISBN: 1799821862 ISBN-13(EAN): 9781799821861 Издательство: Mare Nostrum (Eurospan) Цена: 24116.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Social media platforms are powerful tools that can help organizations to gather user preferences and build profiles of consumers. These sites add value to business activities, including market research, co-creation, new product development, and brand and customer management. Understanding and correctly incorporating these tools into daily business operations is essential for organizational success. Managing Social Media Practices in the Digital Economy is an essential reference source that facilitates an understanding of diverse social media tools and platforms and their impact on society, business, and the economy and illustrates how online communities can benefit the domains of marketing, finance, and information technology. Featuring research on topics such as mobile technology, service quality, and consumer engagement, this book is ideally designed for managers, managing directors, executives, marketers, industry professionals, social media analysts, academicians, researchers, and students.
Автор: Shirin Alavi, Vandana Ahuja Название: Managing Social Media Practices in the Digital Economy ISBN: 1799821854 ISBN-13(EAN): 9781799821854 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 28967.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Social media platforms are powerful tools that can help organizations to gather user preferences and build profiles of consumers. These sites add value to business activities, including market research, co-creation, new product development, and brand and customer management. Understanding and correctly incorporating these tools into daily business operations is essential for organizational success.
Managing Social Media Practices in the Digital Economy is an essential reference source that facilitates an understanding of diverse social media tools and platforms and their impact on society, business, and the economy and illustrates how online communities can benefit the domains of marketing, finance, and information technology. Featuring research on topics such as mobile technology, service quality, and consumer engagement, this book is ideally designed for managers, managing directors, executives, marketers, industry professionals, social media analysts, academicians, researchers, and students.
Описание: Even today with quality improvement the battle cry of American industry, the quality programs in most companies are limited to conformance to technical standards, according to quality expert Bradley Gale. While some have ventured a step farther to measure customer satisfaction, few of them, Gale demonstrates, have attempted to track market-perceived quality -- how buyers select among competing suppliers, why orders are won or lost, and which competitors are succeeding in which market segments. Using cases including Milliken & Company; AT&T, United Van Lines, and Gillette, Gale shows how leading-edge companies have gone beyond the minimal achievements of conformance quality and customer satisfaction to focus on the third, higher stage, market-perceived quality versus competitors and aspire to an emerging fourth stage, true strategic management. Drawing on his extensive research at AT&T, Johnson & Johnson, Parke-Davis, and other world-class companies, Gale provides new metrics for market-perceived quality that are straightforward and easy to interpret. His set of seven integrative tools for customer value analysis makes up the heart of the war room wall to help guide business-unit teams in their effort to outperform competitors in satisfying customers. The great value of these tools is that they are derived from a future-oriented strategic navigation system that tracks competitive information and market-perceived quality. Learning to master this system accelerates customer satisfaction from a slogan to a science and leads ultimately to true strategic management -- the fourth stage of Total Quality Management. The processes described in this book provide an insider's perspective on the criteria of the Baldrige Award. Bradley Gale's insights and innovative methods for defining, measuring, and improving market-perceived quality will create an entirely new thrust for the worldwide quality movement.
Автор: Sven B. Lundstedt; Thomas H. Moss Название: Managing Innovation and Change ISBN: 9401578370 ISBN-13(EAN): 9789401578370 Издательство: Springer Рейтинг: Цена: 6986.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Technological innovations, as well as the social innovations needed to provide adequate support systems for them, are among the important foundations for economic and industrial growth in the world today. Consequently, the discussions in this important volume of the emerg- ing sociotechnical trends in various industries around the world are highly instructive and timely. We can learn much of value from oth- ers around the world who are facing similar problems of economic and industrial development. Sociotechnical innovation requires a global set- ting to be fully understood and appreciated because so much new eco- nomic activity that serves the economy of the United States, as well as the economies of other countries, is found in other parts of the world including not only manufacturing innovations, but innovations in the service industries. For all of our economic self-interests, we need to view innovation globally. Sociotechnical innovation is linked with the successful development of cutting edge technologies, such as ultra large-scale integrated elec- tronic systems, new larger computers, the myria-process systems in computing architecture that use thousands of processors, new biochem- ical solutions in high-cost feedstock, applications of genetic engineer- ing to crop improvement, and biotechnological improvements in the pharmaceutical industries. There are also developments in the materi- als field: new fiber-reinforced plastics, rapid solidification technologies, new polymers and ceramics. And there are advances in air transport technologies that may replace current technologies [1].
Автор: John de la Mothe; Albert N. Link Название: Networks, Alliances and Partnerships in the Innovation Process ISBN: 146135417X ISBN-13(EAN): 9781461354178 Издательство: Springer Рейтинг: Цена: 20962.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The focus here is instead on the innovation process, and therefore examines framework issues about how we can assess networks of innovators, measurement issues for both researchers and official statisticians, and impact issues for both industry strategists and policy makers.
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