Windows PowerShell for .NET Developers - Second Edition, Venkatesan Chendrayan

A result of lecture notes for a graduate-level introductory course as well as the culmination of a series of lectures given to designers, engineers, operators, users, and researchers, Fundamentals of Helicopter Dynamics provides a fundamental understanding and a thorough overview of helicopter dynamics and aerodynamics. Written at a basic level, this text starts from first principles and moves fluidly onward from simple to more complex systems.

Divided into 11 chapters, this text covers historical development, hovering and vertical flight, simplified rotor blade model in flap mode, and forward flight. It devotes two chapters to the aeroelastic response and stability analysis of isolated rotor blade in uncoupled and coupled modes. Three chapters address the modeling of coupled rotor-fuselage dynamics and the associated flight dynamic stability, and provide a simplified analysis of the ground resonance aeromechanical stability of a helicopter.

• Explains equations derived from first principles and approximations
• Contains a complete set of equations which can be used for preliminary studies
• Requires a basic first-level course in dynamics, as well as a basic first-level course in aerodynamics

Useful for any student who wants to learn the complexities of dynamics in a flying vehicle, Fundamentals of Helicopter Dynamics is an ideal resource for aerospace/aeronautical, helicopter, and mechanical/control engineers, as well as air force schools and helicopter/rotorcraft manufacturers.

The authors pose to marketers the critical questions of (1) "How should modern Marketers be thinking about Artificial Intelligence and Machine Learning?" and (2) "How should Marketers be developing a strategy & plan to implement AI into their marketing toolkit?"

Opening chapters provide marketing leaders with an overview of what exactly is AI, how is it different than traditional computer science approaches; then proposes a best practice 5 stage framework for how to implement what the authors term the "AI Marketing Canvas." This is based on research and interviews the authors did with leading Marketers, and offers many tangible examples of what brands are doing at each stage of the AI Marketing Canvas. By way of guidance, Venkatesan and Lecinski provide examples of brands currently, successfully, weaving AI into their marketing strategies, including Google, LYFT, Ancestry.com, and Coca-Cola. The book ends with a discussion of important implications for marketing leaders, for your team, people and culture. Strategically sound, application-focused, and customer-centric, this book fills a lacuna in actionable marketing strategy guidance at a time when it is most needed.