Описание: This book is for young startups and entrepreneurs in the advertising, marketing, and digital services space. It`s an A-to-Z guide for young advertising firms, full of advice that ranges from getting funding to how to value the company and sell it to how to hire your first employee.
Автор: Yao Sha Название: Cultural Expression and Subjectivity of Chinese Peasants ISBN: 1032038934 ISBN-13(EAN): 9781032038933 Издательство: Taylor&Francis Рейтинг: Цена: 22968.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume investigates how Chinese peasants express their culture and adapt to social change. The author`s research consists of participant observation and interviews of shadow puppetry artists in Guanzhong, China, illustrating how peasant artists have adapted to the historical and social changes.
Описание: Expression in Contested Public Spaces affirms the principles of free speech and civic engagement by highlighting the myriad ways people express their voices in public spaces to uphold the core tenets of democracy. The scholarly contributions address current day and enduring concerns about, debates on, and the promises for free expression.
Автор: Mackiewicz, Jo (iowa State University, Usa) Название: Writing center talk over time ISBN: 1138603023 ISBN-13(EAN): 9781138603028 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Нет в наличии.
Описание: This book explores the importance of writing center talk and demonstrates the efficacy of tutor training. It uses corpus-driven and discourse analysis to examine the changes in writing center talk over time to provide a baseline understanding of the very heart of writing center work: the talk that unfolds between tutors and student writers.
Описание: Writing for Engineering and Science Students is a clear and practical guide for anyone undertaking either academic or technical writing. This book is essential reading for all students of science and engineering who are taking a course in writing or seeking a resource to aid in their writing assignments.
In recent years, we have witnessed the mushrooming of pro- democracy and protest movements not only in the Arab world, but also within Europe and the Americas. Such movements have ranged from popular upheavals, like in Tunisia and Egypt, to the organization of large-scale demonstrations against unpopular policies, as in Spain, Greece and Poland. What connects these different events are not only their democratic aspirations, but also their innovative forms of communication and organization through online means, which are sometimes considered to be outside of the State's control. At the same time, however, it has become more and more apparent that countries are attempting to increase their understanding of, and control over, their citizens' actions in the digital sphere. This involves striving to develop surveillance instruments, control mechanisms and processes engineered to dominate the digital public sphere, which necessitates the assistance and support of private actors such as Internet intermediaries. Examples include the growing use of Internet surveillance technology with which online data traffic is analysed, and the extensive monitoring of social networks. Despite increased media attention, academic debate on the ambivalence of these technologies, mechanisms and techniques remains relatively limited, as is discussion of the involvement of corporate actors. The purpose of this edited volume is to reflect on how Internet-related technologies, mechanisms and techniques may be used as a means to enable expression, but also to restrict speech, manipulate public debate and govern global populaces.
This book was published as a special issue of the Journal of Information Technology and Politics.
Описание: This book examines the changes in the governance of human expression as a result of the development of the Internet.
Автор: Mckee, Heidi A. Porter, James E. Название: Professional communication and network interaction ISBN: 1138715212 ISBN-13(EAN): 9781138715219 Издательство: Taylor&Francis Рейтинг: Цена: 24499.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Drawing from classical and contemporary rhetorical theory and from in-depth interviews with business professionals, the authors present a case-based approach for exploring the changing landscape of professional communication.
Название: Pedagogies of Public Memory ISBN: 1138903736 ISBN-13(EAN): 9781138903739 Издательство: Taylor&Francis Рейтинг: Цена: 26796.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume outlines pedagogical projects to the (re)production of public memory as a way to advance students` writing and rhetorical repertoire.
Автор: Hjortshoj, Keith (john S. Knight Writing Program, Название: From student to scholar hjortshoj ISBN: 1138569445 ISBN-13(EAN): 9781138569447 Издательство: Taylor&Francis Рейтинг: Цена: 7501.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: From Student to Scholar guides graduate students through the "hidden" developmental transition required in writing a dissertation and moving beyond, to become a successful scholar. Identifying common rhetorical challenges across disciplines, author Hjortshoj explains how to accommodate evolving audiences, writing processes, and timelines.
Описание: This book examines the changes in the governance of human expression as a result of the development of the Internet. It tells the story of the emergence of a global regime that almost completely lacks institutions, and develops a concept of ‘expression governance’ that focusses on the governance practices of key actors in Europe and North America. The book illuminates the increased disciplinary capacity of the Internet infrastructure that has become apparent to the public following Edward Snowden’s leaks in 2013, and provides a theoretical frame within which such changes can be understood. It argues that the Internet has developed a ‘global default’ of permissible speech that exists pervasively across the globe but beyond the control of any one actor. It then demonstrates why the emergence of such a ‘global default’ of speech is crucial to global conflict in the international relations of the Internet. The book concludes with an elaboration of the regulatory practices and theatrical performances that enable a global regime as well as the three key narratives that are embedded within it.
Название: Epica Book 28: Creative Communications ISBN: 1472590694 ISBN-13(EAN): 9781472590695 Издательство: Bloomsbury Academic Рейтинг: Цена: 11088.00 р. Наличие на складе: Нет в наличии.
Описание:
Beautifully illustrated with over 1000 full-colour images, the 28th edition of the Epica Book showcases more than 850 creative projects honoured in the 2014 Epica Awards.
Featuring work from communication agencies, film production companies, media consultancies, photographers and design studios, the Epica Book is a unique source of information and inspiration for all those interested in contemporary worldwide advertising trends.
The book includes an introduction by Jose Miguel Sokoloff (President of the Lowe Global Creative Council, Co-Chairman and Chief Creative Officer of Lowe/SSP3 Bogot ) and fascinating background stories on all the latest Epica d'Or winners.
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