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Advanced Digital Marketing Strategies in a Data-Driven Era, Saura Jose Ramon


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Автор: Saura Jose Ramon
Название:  Advanced Digital Marketing Strategies in a Data-Driven Era
ISBN: 9781799880042
Издательство: Mare Nostrum (Eurospan)
Классификация:

ISBN-10: 1799880044
Обложка/Формат: Paperback
Страницы: 315
Вес: 0.85 кг.
Дата издания: 30.08.2021
Серия: Economics/Business/Finance
Язык: English
Размер: 25.40 x 17.78 x 1.91 cm
Читательская аудитория: Professional and scholarly
Ключевые слова: E-commerce: business aspects,Sales & marketing, BUSINESS & ECONOMICS / E-Commerce / Internet Marketing,BUSINESS & ECONOMICS / Marketing / General,BUSINESS & ECONOMICS / Sales & Selling / General
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Поставляется из: Англии
Описание: Presents research that provides an holistic overview of the main applications of data sciences to digital marketing, and generates insights related to the creation of innovative data mining and knowledge discovery techniques applied to traditional and digital marketing strategies.


Advanced Digital Marketing Strategies in a Data-Driven Era

Автор: Saura Jose Ramon
Название: Advanced Digital Marketing Strategies in a Data-Driven Era
ISBN: 1799880036 ISBN-13(EAN): 9781799880035
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 35897.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: In the last decade, the use of data sciences in the digital marketing environment has increased. Digital marketing has transformed how companies communicate with their customers around the world. The increase in the use of social networks and how users communicate with companies on the internet has given rise to new business models based on the bidirectionality of communication between companies and internet users. Digital marketing, new business models, data-driven approaches, online advertising campaigns, and other digital strategies have gathered user opinions and comments through this new online channel. In this way, companies are beginning to see the digital ecosystem as not only the present but also the future. However, despite these advances, relevant evidence on the measures to improve the management of data sciences in digital marketing remains scarce.

Advanced Digital Marketing Strategies in a Data-Driven Era contains high-quality research that presents a holistic overview of the main applications of data sciences to digital marketing and generates insights related to the creation of innovative data mining and knowledge discovery techniques applied to traditional and digital marketing strategies. The book analyzes how companies are adopting these new data-driven methods and how these strategies influence digital marketing. Discussing topics such as digital strategies, social media marketing, big data, marketing analytics, and data sciences, this book is essential for marketers, digital marketers, advertisers, brand managers, managers, executives, social media analysts, IT specialists, data scientists, students, researchers, and academicians in the field.

Digital Marketing Strategies for Fashion and Luxury Brands

Автор: Wilson Ozuem, Yllka Azemi
Название: Digital Marketing Strategies for Fashion and Luxury Brands
ISBN: 1522526978 ISBN-13(EAN): 9781522526971
Издательство: Mare Nostrum (Eurospan)
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Цена: 30631.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: "This book focuses on qualitative discussions on issues related to digital marketing in the Luxury fashion brands. It addresses the relationship between computer-mediated marketing environments and luxury fashion brands. The advert of internet technologies along with its prototypical subsets are turning consumers to digital universe"--

Extremely Efficient Social Media Strategies for Network Marketing: Become a Pro Network / Multi-Level Marketer by Using Step by Step Digital Marketing

Автор: Fisher Graham, Higdon Tom, Schreiter Ray
Название: Extremely Efficient Social Media Strategies for Network Marketing: Become a Pro Network / Multi-Level Marketer by Using Step by Step Digital Marketing
ISBN: 198962989X ISBN-13(EAN): 9781989629895
Издательство: Неизвестно
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Цена: 4143.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Do you want to build a successful network/ multi-level marketing business using high grade social media marketing strategies? If so then keep reading...

Do you have problems using social media marketing efficiently for your business? Being able to handle rejection like a pro? Issues with converting prospects into either customers or distributors? Or choosing the right products and events to promote? If you do, within this book many of the top leaders in the field have shared their knowledge on how to overcome these problems and more, most of which have 10+ years worth experience.

In Extremely Efficient Social Media Strategies for Network Marketing, you will discover:

  • A simple trick you can do for creating more conversions with your ad campaigns profitably
  • Distinguishing the correct social media platform that will suit your events and products the best
  • The one method you should always follow for gaining double the amount of prospects
  • Why building a strong follow-up system and creating an effective downline will save you time and help you earn more
  • Understanding why some people will fail to make money network marketing

  • And much, much more.

The proven methods and pieces of knowledge are so easy to follow. Even if you've never heard of network marketing before, you will still be able to get to a high level of success.

So, if you don't just want to transform your bank account but instead revolutionize your life, then click "Add to cart" in the top right corner NOW

Digital Marketing Strategies and Models for Competitive Business

Автор: Filipe Mota Pinto, Teresa Guarda
Название: Digital Marketing Strategies and Models for Competitive Business
ISBN: 1799829642 ISBN-13(EAN): 9781799829645
Издательство: Mare Nostrum (Eurospan)
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Цена: 22869.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Modern marketing practices have evolved to become a dynamic meeting point for technology practitioners and business professionals. Digital technologies have added a new paradigm to the way businesses are projected, communicated, and developed through their marketing activities, from message delivery to content production.

Digital Marketing Strategies and Models for Competitive Business is a collection of innovative research that seeks to connect theory with application, identifying best practices over digital marketing to business purposes. While highlighting topics including consumer analysis, search engine marketing, and marketing communications, this book is ideally designed for marketers, managers, executives, advertisers, graphic designers, researchers, practitioners, entrepreneurs, policymakers, and educators.

Digital Marketing Strategies and Models for Competitive Business

Автор: Filipe Mota Pinto, Teresa Guarda
Название: Digital Marketing Strategies and Models for Competitive Business
ISBN: 1799829634 ISBN-13(EAN): 9781799829638
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 30215.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Modern marketing practices have evolved to become a dynamic meeting point for technology practitioners and business professionals. Digital technologies have added a new paradigm to the way businesses are projected, communicated, and developed through their marketing activities, from message delivery to content production.

Digital Marketing Strategies and Models for Competitive Business is a collection of innovative research that seeks to connect theory with application, identifying best practices over digital marketing to business purposes. While highlighting topics including consumer analysis, search engine marketing, and marketing communications, this book is ideally designed for marketers, managers, executives, advertisers, graphic designers, researchers, practitioners, entrepreneurs, policymakers, and educators.

Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries

Автор: Jose Duarte Santos, Oscar Lima Silva
Название: Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries
ISBN: 1522597832 ISBN-13(EAN): 9781522597834
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 32987.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Provides innovative insights into how digital marketing can influence the consumer relationship at every stage of the tourism process and features emerging tools and techniques to establish better connections with consumers. The publication examines topics such as branding strategies, social media, and influencer marketing.

Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries

Автор: Jose Duarte Santos, Oscar Lima Silva
Название: Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries
ISBN: 1522597840 ISBN-13(EAN): 9781522597841
Издательство: Mare Nostrum (Eurospan)
Цена: 24948.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The growth of internet access and the entry of smartphones into everyday life has provided a revolutionary way for consumers to interact with businesses throughout the tourist industry. As a result, numerous companies are utilizing techniques and concepts designed to communicate directly with potential clientele all over the world. Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries provides innovative insights into how digital marketing can influence the consumer relationship at every stage of the tourism process and features emerging tools and techniques to establish better connections with consumers. The content within this publication examines topics such as branding strategies, social media, and influencer marketing for maximum content exposure. This information is designed for marketing managers, executives, event planners, tour developers, hotel managers, airline managers, program directors, advertisers, restaurateurs, students, business professionals, and researchers.

Social Media Marketing Mastery: Learn Advanced Digital Marketing Strategies That Will Transform Your Business or Agency on Understanding the Power of

Автор: Fisher Graham
Название: Social Media Marketing Mastery: Learn Advanced Digital Marketing Strategies That Will Transform Your Business or Agency on Understanding the Power of
ISBN: 1989629024 ISBN-13(EAN): 9781989629024
Издательство: Неизвестно
Рейтинг:
Цена: 3051.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Do you want to learn the most up to date social media marketing strategies? If so then keep reading...

Do you have problems getting started with social media marketing? Not knowing what social media platform you should focus on? Being unware on how to create the most profitable ad campaigns? Or using marketing methods that are outdated and do not work? If you do, within this book many of the top leaders in the field have shared their knowledge on how to overcome these problems and more, most of which have 10+ years worth experience.

In Social Media Marketing Mastery, you will discover:

  • A simple trick you can do to increase sales with your ad campaigns profitably
  • The best social media platforms you should be marketing on today
  • The one method that you should follow when creating your customer profiles
  • Why using these specific social media marketing software's can help you for making money with social media marketing
  • Understanding why some people will fail social media marketing and why others will not

  • And much, much more.

The proven methods and pieces of knowledge are so easy to follow. Even if you've never tried social media marketing before, you will still be able to get to a high level of success.

So, if you don't just want to transform your bank account but instead revolutionize your life, then click "Add to cart" in the top right corner NOW

Social Media Marketing Mastery: Learn Advanced Digital Marketing Strategies That Will Transform Your Business or Agency on Understanding the Power of

Автор: Fisher Graham
Название: Social Media Marketing Mastery: Learn Advanced Digital Marketing Strategies That Will Transform Your Business or Agency on Understanding the Power of
ISBN: 1989629865 ISBN-13(EAN): 9781989629864
Издательство: Неизвестно
Рейтинг:
Цена: 3706.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Do you want to learn the most up to date social media marketing strategies? If so then keep reading...

Do you have problems getting started with social media marketing? Not knowing what social media platform you should focus on? Being unware on how to create the most profitable ad campaigns? Or using marketing methods that are outdated and do not work? If you do, within this book many of the top leaders in the field have shared their knowledge on how to overcome these problems and more, most of which have 10+ years worth experience.

In Social Media Marketing Mastery, you will discover:

  • A simple trick you can do to increase sales with your ad campaigns profitably
  • The best social media platforms you should be marketing on today
  • The one method that you should follow when creating your customer profiles
  • Why using these specific social media marketing software's can help you for making money with social media marketing
  • Understanding why some people will fail social media marketing and why others will not

  • And much, much more.

The proven methods and pieces of knowledge are so easy to follow. Even if you've never tried social media marketing before, you will still be able to get to a high level of success.

So, if you don't just want to transform your bank account but instead revolutionize your life, then click "Add to cart" in the top right corner NOW

Online Marketing Strategies 2020: Bootcamp for Beginners and Experts to Exploit Social Media from Home and Build a Passive Income with Advanced Email

Автор: Levy Christopher Allan
Название: Online Marketing Strategies 2020: Bootcamp for Beginners and Experts to Exploit Social Media from Home and Build a Passive Income with Advanced Email
ISBN: 1801443629 ISBN-13(EAN): 9781801443623
Издательство: Неизвестно
Рейтинг:
Цена: 3501.00 р.
Наличие на складе: Нет в наличии.

Описание: If you want to take your digital or physic business to the next level, if you want to start an online business, or if you simply want to know the real Online Marketing, the profitable one, the only one that leads you to scientific results, then keep reading...


Few things in the 21st Century have been as revolutionary as the development of social media. Still in many ways in its infancy, the scope and field of social media have changed so much since their birth. As with most powerful forces in society, money is one of the most significant motivators that drives change in the social media realm.


The amount of money that is in play and under the control of powerhouses like Facebook and YouTube is staggering. For virtually every business out there, social media plays a role in their industry, audience, and market reach whether they realize it or not. Online Marketing is no longer an experimental advertising tool used by very specific types of companies. Online Marketing is no longer optional. With over 75% of people active on Social Media, and with the decline in performance of other advertising and marketing methods, Online Marketing is often your best chance of reaching your customers.


However, things are not fixed in social media. Things are changing. Just as the platforms and the way people use them are still being established, laws and regulations are also evolving to be more relevant for digital marketing. This fluidity and rapid rate of change makes it difficult to keep abreast of digital marketing trends and patterns.


Unless you choose to buy the right book to start with...


This book includes:

  • The old and new age model of doing marketing with Social Media
  • The 3 marketing phases enormously explained
  • Hidden secrets of skilled brand positioning
  • How to plan your complete Online Marketing ecosystem (both if you are a beginner or if you are an expert)
  • Know advanced email marketing and its 5 most profitable techniques of all times
  • Lead magnets, squeeze pages, sales funnels, opt-in pages, and persuasive copywriting
  • Google SEO: secrets on how to reach the 1-page
  • Google Ads and YouTube Ads
  • How to include WhatsApp in your Online Marketing ecosystem
  • The power of podcasts from 2020 onwards
  • The best strategies for Twitter marketing
  • How can you implement also LinkedIn in your ecosystem?
  • How the expanding colossus TikTok can truly turn the fate of your business from 2020 onwards?
  • The "gladiator" mindset

...And so much more


This book helps you develop a future-oriented social media marketing mastery plan. You will learn how to decipher the existing and historical patterns in the industry, how to apply timeless marketing rules to new mediums and technologies, and, most importantly, what the most important future marketing trends are going to be and what they mean for your business.


You will learn about the future of TikTok, WhatsApp, LinkedIn, Twitter, Podcasts, and Google - as well as new platforms you may not be familiar with. You will be able to profile and understand the next generation of consumers that is already at your doorstep. Educating yourself on what is coming will allow your company to flex and adapt where it needs to, to meet the new demand, and reach your customers the way they want to be reached.


Anyways, if you want to radically reverse the fate of your business by leveraging Online Marketing in the only way that will bring you concrete results in terms of new customers and sales, then scroll up, click on BUY NOW and enjoy the advanced learning.
Online Marketing Strategies 2020: Bootcamp for Beginners and Experts to Exploit Social Media from Home and Build a Passive Income with Advanced Email

Автор: Levy Christopher Allan
Название: Online Marketing Strategies 2020: Bootcamp for Beginners and Experts to Exploit Social Media from Home and Build a Passive Income with Advanced Email
ISBN: 1801443637 ISBN-13(EAN): 9781801443630
Издательство: Неизвестно
Рейтинг:
Цена: 4880.00 р.
Наличие на складе: Нет в наличии.

Описание: If you want to take your digital or physic business to the next level, if you want to start an online business, or if you simply want to know the real Online Marketing, the profitable one, the only one that leads you to scientific results, then keep reading...


Few things in the 21st Century have been as revolutionary as the development of social media. Still in many ways in its infancy, the scope and field of social media have changed so much since their birth. As with most powerful forces in society, money is one of the most significant motivators that drives change in the social media realm.


The amount of money that is in play and under the control of powerhouses like Facebook and YouTube is staggering. For virtually every business out there, social media plays a role in their industry, audience, and market reach whether they realize it or not. Online Marketing is no longer an experimental advertising tool used by very specific types of companies. Online Marketing is no longer optional. With over 75% of people active on Social Media, and with the decline in performance of other advertising and marketing methods, Online Marketing is often your best chance of reaching your customers.


However, things are not fixed in social media. Things are changing. Just as the platforms and the way people use them are still being established, laws and regulations are also evolving to be more relevant for digital marketing. This fluidity and rapid rate of change makes it difficult to keep abreast of digital marketing trends and patterns.


Unless you choose to buy the right book to start with...


This book includes:

  • The old and new age model of doing marketing with Social Media
  • The 3 marketing phases enormously explained
  • Hidden secrets of skilled brand positioning
  • How to plan your complete Online Marketing ecosystem (both if you are a beginner or if you are an expert)
  • Know advanced email marketing and its 5 most profitable techniques of all times
  • Lead magnets, squeeze pages, sales funnels, opt-in pages, and persuasive copywriting
  • Google SEO: secrets on how to reach the 1-page
  • Google Ads and YouTube Ads
  • How to include WhatsApp in your Online Marketing ecosystem
  • The power of podcasts from 2020 onwards
  • The best strategies for Twitter marketing
  • How can you implement also LinkedIn in your ecosystem?
  • How the expanding colossus TikTok can truly turn the fate of your business from 2020 onwards?
  • The "gladiator" mindset

...And so much more


This book helps you develop a future-oriented social media marketing mastery plan. You will learn how to decipher the existing and historical patterns in the industry, how to apply timeless marketing rules to new mediums and technologies, and, most importantly, what the most important future marketing trends are going to be and what they mean for your business.


You will learn about the future of TikTok, WhatsApp, LinkedIn, Twitter, Podcasts, and Google - as well as new platforms you may not be familiar with. You will be able to profile and understand the next generation of consumers that is already at your doorstep. Educating yourself on what is coming will allow your company to flex and adapt where it needs to, to meet the new demand, and reach your customers the way they want to be reached.


Anyways, if you want to radically reverse the fate of your business by leveraging Online Marketing in the only way that will bring you concrete results in terms of new customers and sales, then scroll up, click on BUY NOW and enjoy the advanced learning.
Policy and Marketing Strategies for Digital Media

Название: Policy and Marketing Strategies for Digital Media
ISBN: 1138305944 ISBN-13(EAN): 9781138305946
Издательство: Taylor&Francis
Рейтинг:
Цена: 7654.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: With digital media becoming ever more prevalent, it is essential to study policy and marketing strategies tailored to this new development. In this volume, contributors examine government policy for a range of media, including digital television, IPTV, mobile TV, and OTT TV.


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