Описание: This is the first volume that covers the use of qualitative research methods in mass media research. Theoretical insights are incorporated from discourse analysis, ethnography and reception theory.
Автор: Valentina Marinescu, Bianca Mitu Название: Health and the Media: Essays on the Effects of Mass Communication ISBN: 1476663025 ISBN-13(EAN): 9781476663029 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 5821.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume fills in a gap in the emerging field of media and health by including micro and macro-level oriented approaches of health and communication, based on multiple methodologies. The authors analyse the media and medicine from different perspectives. Interesting and revealing results emerge, which contribute to the re-evaluation of health communication and health literacy theories.
Описание: The reference will discuss mass media around the world in their varied forms-newspapers, magazines, radio, television, film, books, music, websites, and social media-and will describe the role of each in both mirroring and shaping society.
Автор: Croucher Stephen M. Название: Understanding Communication Research Methods ISBN: 0415833116 ISBN-13(EAN): 9780415833110 Издательство: Taylor&Francis Рейтинг: Цена: от 1095.00 р. Наличие на складе: Есть
Описание: Comprehensive, innovative, and focused on the undergraduate student, this textbook prepares students to read and conduct research. Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, the book offers students practical reasons why they should care about research methods and a guide to actually conduct research themselves. Examining quantitative, qualitative, and critical research methods, the textbook helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book defines all the main research traditions, illustrates key methods used in communication research, and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including sample student papers that demonstrate research methods in action.
Описание: This collection focuses on communication as a research, education, policy and practice issue for the development and evaluation of health services for older adults. It is intended for those studying communication, geriatrics, life span devel, cog psych.
Автор: Klaus Bruhn Jensen Название: A Handbook of Media and Communication Research ISBN: 1138492922 ISBN-13(EAN): 9781138492929 Издательство: Taylor&Francis Рейтинг: Цена: 5970.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Thoroughly revised and updated, this third edition integrates perspectives from the social sciences and the humanities, focusing on methodology as a strategic level of analysis that joins practical applications with theoretical issues.
Автор: Hsia Название: Mass Communications Research Methods ISBN: 1138954047 ISBN-13(EAN): 9781138954045 Издательство: Taylor&Francis Рейтинг: Цена: 33686.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Originally published in 1988. Step-by-step, this book leads students from problem identification, through the mazes of surveys, experimentation, historical/qualitative studies, statistical analysis, and computer data processing to the final submission and publication in scientific or popular publications.
Автор: Walsh-Childers Название: Mass Media and Health ISBN: 1138925594 ISBN-13(EAN): 9781138925595 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Mass Media and Health: Examining Media Impact on Individuals and the Health Environment covers media health influences from a variety of angles, including the impact on individual and public health, the intentionality of these effects, and the nature of the outcomes. Author Kim Walsh-Childers helps readers understand the influence that mass media has on an individual's health beliefs and, in turn, their behaviors. She explains how public health policy can be affected, altering the environment in which a community's members make choices, and discusses the unintentional health effects of mass media, examining them through the strategic lens of news framing and advocacy campaigns.
Written for students across a variety of disciplines, Mass Media and Health will serve as primary reading for courses examining the broader view of mass media and health impacts, as well as providing supplemental reading for courses on health communication, public health campaigns, health journalism, and media effects.
Автор: Tate, Peter , Frame, Francesca Название: Blasts from the Past: A Journey Through Doctor-Patient Communication ISBN: 0367467852 ISBN-13(EAN): 9780367467852 Издательство: Taylor&Francis Рейтинг: Цена: 26796.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This unique book draws upon a collection of essays and personal reflections by Dr Peter Tate, covering at least half a century of his experience of trying to understand, define and improve communication between doctors and patients.
Название: American Pragmatism and Communication Research ISBN: 1138966584 ISBN-13(EAN): 9781138966581 Издательство: Taylor&Francis Рейтинг: Цена: 7501.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume examines the past, present, and potential relationships between pragmatism and communication research. For scholars and students in communication study.
Автор: Alewine, Michael C Название: Introduction to Information Literacy for Students ISBN: 1119054753 ISBN-13(EAN): 9781119054757 Издательство: Wiley Рейтинг: Цена: 4110.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Introduction to Information Literacy for Students presents a concise, practical guide to navigating information in the digital age.
Автор: Margaret Williams Название: Literacy Skills for the Mass Media ISBN: 1516529480 ISBN-13(EAN): 9781516529483 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 12158.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Literacy Skills for the Mass Media provides students with tools and information to better understand words, grammar, spelling, and communication. The text helps students connect the dots between strategies and concepts that foster effective communication practices in both writing and speaking. The text is divided into three sections. Section I introduces students to the basics of grammar, including types of words and their proper usage, the parts of a sentence and effective sentence structure, and how to effectively use punctuation. Section II focuses on sentence construction, providing readers with rules, tips, and strategies for creating dynamic sentences. The final section examines words, speaking to why word choice matters, how to use plurals, possessives, and contractions, common mistakes and issues, the importance of correct spelling, and more. An easy-to-use guide to good grammar and successful communication, Literacy Skills for the Mass Media is an ideal textbook for foundational courses in writing, composition, mass media, and journalism. It is also a useful tool for remedial learning and for reference purposes. The book is an excellent resource for college orientation and student success programs as well.
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