Автор: Maria Rellie B. Kalacas Название: Hospitality and Tourism Marketing: A global perspective ISBN: 1774072637 ISBN-13(EAN): 9781774072639 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 9508.00 р. 13583.00-30% Наличие на складе: Есть (1 шт.) Описание: Explains the process of marketing in the hospitality and tourism industry. The book discusses the marketing environment of the tourism and hospitality sector and the role of social media marketing in the field. Also discussed is the role of consumer behaviour, organisational strategy, and the impact of marketing.
Название: Tourism and socio-economic transformation of rural areas ISBN: 0367638878 ISBN-13(EAN): 9780367638870 Издательство: Taylor&Francis Рейтинг: Цена: 19906.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book aims to fill a gap in the current literature by tracing the rural transformation process and the development of rural tourism functions in Poland over the last 30 years.
Автор: Devkant Kala, Satish Chandra Bagri Название: Global Opportunities and Challenges for Rural and Mountain Tourism ISBN: 1799813029 ISBN-13(EAN): 9781799813026 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 30215.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Mountainous and rural areas throughout the world have continually been attributed with several hinderances including poverty, faulty governance, and susceptibility to natural disasters. However, with the recent development of tourism, these provinces have seen a strong rise in visitation. Despite this increase in economic sustainability, planners are still presented with many challenges as they try to balance developmental and ecological considerations.
Global Opportunities and Challenges for Rural and Mountain Tourism provides emerging research exploring the integration of mountain tourism development and innovative practices for managing contemporary issues and challenges of tourism in these regions including socio-economic impacts, role of stakeholders, and promotional strategies for sustainable tourism development. Featuring coverage on a broad range of topics such as cultural heritage, marketing strategies, and value chain systems, this book is ideally designed for travel agents, tour directors, tour developers, hotel managers, hospitality and tourism professionals, industry practitioners, researchers, geographical scientists, planners, academicians, and students.
Автор: MacLeod Donald, Gillespie Steven Название: Sustainable Tourism in Rural Europe: Approaches to Development ISBN: 1138880671 ISBN-13(EAN): 9781138880672 Издательство: Taylor&Francis Рейтинг: Цена: 7042.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Rural Europe is a highly developed tourism region, representing advanced tourism experience and supposed modern approaches to this industry. That said, it remains highly sensitive and fragile in terms of environmental, social, economic and cultural impacts. This volume focuses on rural Europe as a fascinating example of how tourism development impacts on the communities and the environment of rural regions and offers insights into how long term sustainability could be achieved in this specific region and correspondingly in other rural parts of the world.
Sustainable Tourism in Rural Europe contains contributions from leading international scholars that review and analyse the concept and practice of sustainable tourism in this region through a multidisciplinary approach that embodies the view that sustainable tourism warrants a holistic approach in terms of its impacts and development potential. Divided into three sections: Key Themes and Issues; The State and Development; The Local Community and Development, this book addresses contentious and vital issues through theory, detailed research and case studies, offering real world approaches to sustainable development, showing problems including local politics which challenge abstract models. It introduces cutting edge research dealing with contemporary developments throughout Europe and consequential lessons/implications for other rural parts of the world.
This volume will be of interest to students, researchers and academics in the areas of Tourism, Geography and Environmental Studies.
Название: Rural tourism ISBN: 113808428X ISBN-13(EAN): 9781138084285 Издательство: Taylor&Francis Рейтинг: Цена: 22968.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A comprehensive review of the latest developments in the fast evolving subject of rural tourism in the developed world, covering concepts, markets, marketing, product development, sustainability, research and governance. This book was originally published as a special issue of the Journal of Sustainable Tourism.
Автор: Vikneswaran Nair Название: Responsible rural tourism in asia ISBN: 1845417518 ISBN-13(EAN): 9781845417512 Издательство: INGRAM PUBLISHER SERVICES UK Рейтинг: Цена: 23221.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Rural tourism has contributed to the income generation of countries in Asia thereby reducing poverty and improving quality of life. This book explores the fundamentals of responsible rural tourism. It covers a range of Asian countries and examines both successful and failed attempts in developing responsible rural tourism.
While the number of domestic leisure travelers has increased dramatically in reform-era China, the persistent gap between urban and rural living standards attests to ongoing social, economic, and political inequalities. The state has widely touted tourism for its potential to bring wealth and modernity to rural ethnic minority communities, but the policies underlying the development of tourism obscure some complicated realities. In tourism, after all, one person’s leisure is another person’s labor.
A Landscape of Travel investigates the contested meanings and unintended consequences of tourism for those people whose lives and livelihoods are most at stake in China’s rural ethnic tourism industry: the residents of village destinations. Drawing on ethnographic research conducted in Ping’an (a Zhuang village in Guangxi) and Upper Jidao (a Miao village in Guizhou), Jenny Chio analyzes the myriad challenges and possibilities confronted by villagers who are called upon to do the work of tourism. She addresses the shifting significance of migration and rural mobility, the visual politics of tourist photography, and the effects of touristic desires for “exotic difference” on village social relations. In this way, Chio illuminates the contemporary regimes of labor and leisure and the changing imagination of what it means to be rural, ethnic, and modern in China today.
More about the author: http://www.jennychio.com/
Автор: Bernard Lane, Elisabeth Kastenholz Название: Rural Tourism: New Concepts, New Research, New Practice ISBN: 0367264781 ISBN-13(EAN): 9780367264789 Издательство: Taylor&Francis Рейтинг: Цена: 6736.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A comprehensive review of the latest developments in the fast evolving subject of rural tourism in the developed world, covering concepts, markets, marketing, product development, sustainability, research and governance. This book was originally published as a special issue of the Journal of Sustainable Tourism.
Автор: Rhonda L. Koster; Doris A. Carson Название: Perspectives on Rural Tourism Geographies ISBN: 3030119491 ISBN-13(EAN): 9783030119492 Издательство: Springer Рейтинг: Цена: 13974.00 р. Наличие на складе: Поставка под заказ.
Описание: This book examines rural tourism across three different contexts, acknowledging the complexity of rural places. It applies a systematic comparative framework across nine case studies from Australia, Canada and Sweden. The case studies address the uniqueness of different rural spaces, while the framework incorporates many theoretical aspects from human geography including spatial, historic, institutional, demographic, socio-economic and network perspectives. In the course of applying this comparative case study framework, the book identifies numerous implications for planning and policy in rural settings. These contributions from international, expert authors help to identify the opportunities and challenges that affect rural regions, from places at the urban fringe to exotic remote spaces and taking in the ‘boring bits in between.’ Both the analysis and the framework used will be of value to scholars and students of rurality, tourism, regional development, rural policy, geography, and destination management. Readers will gain a deeper understanding of the rural context in developed countries and a robust conceptualization of rural tourism geographies.
Описание: In this book, Xianghong Feng focuses on the intersection of tourism, power, and inequality in the southern interior of China. In this region, capital-intensive and elite-directed tourism has disrupted the social and cultural patterns of the ethnic Miao and other local residents.
Автор: Rhonda L. Koster; Doris A. Carson Название: Perspectives on Rural Tourism Geographies ISBN: 3030119521 ISBN-13(EAN): 9783030119522 Издательство: Springer Рейтинг: Цена: 16769.00 р. Наличие на складе: Поставка под заказ.
Описание: This book examines rural tourism across three different contexts, acknowledging the complexity of rural places.
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