Описание: Race, Gender and Image Restoration Theory: How Digital Media Change the Landscape explores themes that are relevant to the socio-political landscape of twenty-first-century America, including race and gender representation, social media and traditional media framing, and image restoration management.
Автор: Treadgold Alan, Reynolds Jonathan Название: Navigating the New Retail Landscape: A Guide for Business Leaders ISBN: 0198868766 ISBN-13(EAN): 9780198868767 Издательство: Oxford Academ Рейтинг: Цена: 6334.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: With over 25 detailed case studies of innovative and successful enterprises, this book offers a robust and practical guide to leaders tasked with understanding and delivering success in the new retail landscape.
Автор: Greg G. Armfield, John McGuire, Adam Earnheardt Название: ESPN and the Changing Sports Media Landscape ISBN: 1433151707 ISBN-13(EAN): 9781433151705 Издательство: Peter Lang Рейтинг: Цена: 22644.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
ESPN and the Changing Sports Media Landscape considers the ways the network is reinventing itself as it enters its fifth decade. In their previous book, The ESPN Effect (2015), the editors made the observation that ESPN was a pervasive branded-content provider across multiple media platforms, delivering programs and information 24 hours a day, 365 days a year, to influence how sports fans think and feel about the people who play and control these games. ESPN and the Changing Sports Media Landscape asks whether that will hold true in the 2020s and beyond. The past decade has seen momentous changes in the sports media landscape, among them the massive proliferation of mobile platforms as a major source of sports content, astronomical growth in fantasy sport and esport industries, and the increasing entanglement of sports media in contentious sociopolitical debates. The contributors to this book analyze how ESPN has navigated the shifting playing field and speculate on what the next decade might bring for ESPN and the global sports media industry.
Автор: Greg G. Armfield, John McGuire, Adam Earnheardt Название: ESPN and the Changing Sports Media Landscape ISBN: 1433151693 ISBN-13(EAN): 9781433151699 Издательство: Peter Lang Рейтинг: Цена: 10187.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
ESPN and the Changing Sports Media Landscape considers the ways the network is reinventing itself as it enters its fifth decade. In their previous book, The ESPN Effect (2015), the editors made the observation that ESPN was a pervasive branded-content provider across multiple media platforms, delivering programs and information 24 hours a day, 365 days a year, to influence how sports fans think and feel about the people who play and control these games. ESPN and the Changing Sports Media Landscape asks whether that will hold true in the 2020s and beyond. The past decade has seen momentous changes in the sports media landscape, among them the massive proliferation of mobile platforms as a major source of sports content, astronomical growth in fantasy sport and esport industries, and the increasing entanglement of sports media in contentious sociopolitical debates. The contributors to this book analyze how ESPN has navigated the shifting playing field and speculate on what the next decade might bring for ESPN and the global sports media industry.
Описание: This edited volume aims to unpack the digitisation of art and media within the dynamics of participatory culture, and how these changes affect the power relations between the production and consumption of these new forms in a globalised Asia.
Автор: Vincent Miller Название: Understanding Digital Culture ISBN: 1473993873 ISBN-13(EAN): 9781473993877 Издательство: Sage Publications Рейтинг: Цена: 6334.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: From profiling databases and mashups to cybersex and the truth about social networking, Miller`s insightful second edition traces the pervasive influence of `digital culture` throughout contemporary life.
Описание: How Journalists Use Twitter analyzes how Twitter has changed the routines and coverage strategies of four U.S. metropolitan newspapers. This book addresses newsroom work through the lens of four different communications theories-diffusion of innovation, boundaries, social capital, and agenda-setting theories.
Название: Health communication in the changing media landscape ISBN: 3319335383 ISBN-13(EAN): 9783319335384 Издательство: Springer Рейтинг: Цена: 11878.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book advances new understandings of how technologies have been harnessed to improve the health of populations;
Описание: This book is devoted to anticipating and addressing where the field of political humor and its effects will move in the next generation of scholarship, exploring the continued evolution of the study of political humor as well as the normative implications of these developments.
Автор: Rubin James, Carmichael Barie Название: Reset: Business and Society in the New Social Landscape ISBN: 0231178247 ISBN-13(EAN): 9780231178242 Издательство: Wiley Рейтинг: Цена: 3960.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: James Rubin and Barie Carmichael provide a roadmap for businesses to rebuild trust and find their voice. Reset offers case studies of reputations lost and found, suggesting fundamental strategies to mitigate risk and build the corporate brand. This book is a guide to navigating the pitfalls and taking advantage of the opportunities of the new era.
Описание: How Journalists Use Twitter analyzes how Twitter has changed the routines and coverage strategies of four U.S. metropolitan newspapers. This book addresses newsroom work through the lens of four different communications theories-diffusion of innovation, boundaries, social capital, and agenda-setting theories.
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