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Social and sustainability marketing, Bhattacharyya, Jishnu


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Цена: 9492.00р.
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При оформлении заказа до: 2025-07-28
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Автор: Bhattacharyya, Jishnu
Название:  Social and sustainability marketing
Перевод названия: Джишру Бхаттачария: Социальный маркетинг, способствующий устойчивому развитию
ISBN: 9780367553630
Издательство: Taylor&Francis
Классификация:


ISBN-10: 0367553635
Обложка/Формат: Hardcover
Страницы: 900
Вес: 1.58 кг.
Дата издания: 27.09.2021
Язык: English
Иллюстрации: 81 line drawings, black and white; 81 illustrations, black and white
Размер: 22.86 x 15.24 x 4.93 cm
Читательская аудитория: Professional & vocational
Подзаголовок: A casebook for reaching your socially responsible consumers through marketing science
Рейтинг:
Поставляется из: Европейский союз
Описание: Experts in the field of economics, management science, and particularly in the marketing domain, have always been interested in and acknowledged the importance of sustaining profitable businesses while incorporating societal and environmental concerns.


Business Sustainability: Performance, Compliance, Accountability and Integrated Reporting

Автор: Rezaee Zabihollah
Название: Business Sustainability: Performance, Compliance, Accountability and Integrated Reporting
ISBN: 1783535040 ISBN-13(EAN): 9781783535040
Издательство: Taylor&Francis
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Цена: 6123.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Businesses are now expected to report not just on profit but on their impact on society, the broader economy and the environment. This book explains how to improve operational efficiency, financial reporting quality and compliance with all applicable laws, rules, regulations and standards.

Sustainability Marketing - A Global Perspective, 2nd Edition

Автор: Belz, F-M., Peattie, K.
Название: Sustainability Marketing - A Global Perspective, 2nd Edition
ISBN: 1119966191 ISBN-13(EAN): 9781119966197
Издательство: Wiley
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Цена: 7437.00 р.
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Описание: The 2 nd edition of Sustainability Marketing: A Global Perspective continues to focus on different levels and disciplines of sustainability marketing including marketing, business and sustainability or environmental management.

Making Sustainability Work

Автор: Epstein Marc J
Название: Making Sustainability Work
ISBN: 1907643931 ISBN-13(EAN): 9781907643934
Издательство: Taylor&Francis
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Цена: 5205.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The ultimate "how-to-do-it" guide for corporate leaders, strategists, academics, sustainability consultants, and anyone else with an interest in actually making sustainability work for organizations. An updated edition of a landmark book at a time when a growing number of corporate leaders are asking for urgent help in "getting this done".

Case Studies in Sustainability Management

Автор: Vives Gabriel Jordi
Название: Case Studies in Sustainability Management
ISBN: 1783530480 ISBN-13(EAN): 9781783530489
Издательство: Taylor&Francis
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Цена: 6430.00 р.
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Описание: This third volume of case studies on sustainability management provides a current view of the challenges companies face in targeting sustainability issues, and the ways in which they have overcome common barriers. Featured case studies include Walmart, PepsiCo and Chipotle.

Business Guide to Sustainability

Автор: Hitchcock Darcy
Название: Business Guide to Sustainability
ISBN: 1138786195 ISBN-13(EAN): 9781138786196
Издательство: Taylor&Francis
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Цена: 10411.00 р.
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Описание: This book is a practical guide to implementing a comprehensive sustainability strategy in any organization. Organized by functional areas of a corporation, the book includes an assessment tool to help organizations meet their sustainability goals.

Developing Sustainable Value In Economics, Finance, And Marketing

Автор: Akk???k
Название: Developing Sustainable Value In Economics, Finance, And Marketing
ISBN: 1466666358 ISBN-13(EAN): 9781466666351
Издательство: Mare Nostrum (Eurospan)
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Цена: 50312.00 р.
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Описание: In an age of rising environmental concerns, it has become necessary for businesses to pay special attention the resources they are consuming and the long-term effects of the products they are creating. These concerns, coupled with the current global economic crisis, demand a solution that includes not only business, but politics, ecology, and culture as well.Developing Sustainable Value in Economics, Finance, and Marketing provides the latest empirical research findings on how sustainable development can work not just for organizations, but for the global economy as a whole. This book is an essential reference source for professionals and researchers in various fields, including economics, finance, and marketing; operations management; communication sciences; sociology; and information technology.

New Psychology for Sustainability Leadership

Автор: Schein Steven
Название: New Psychology for Sustainability Leadership
ISBN: 1783531959 ISBN-13(EAN): 9781783531950
Издательство: Taylor&Francis
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Цена: 6123.00 р.
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Описание: Drawing on interviews with 75 leaders from multinational corporations and NGOs, Schein explores the psychological motivations of sustainability leaders. Applying theories from developmental psychology, Schein demonstrates how the complexity of sustainability is driving new approaches to leadership.

Sustainability in Hospitality

Автор: Angel Miguel
Название: Sustainability in Hospitality
ISBN: 1783531991 ISBN-13(EAN): 9781783531998
Издательство: Taylor&Francis
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Цена: 8726.00 р.
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Описание: This book represents the most complete collection yet on how the hospitality industry is addressing sustainability and ethical issues. Presents global viewpoints on embedding sustainability into the hospitality industry, and the impact this could have on transforming the sector into an advocate for more sustainable, eco-conscious tourism.

Corporations and Sustainability: The South Asian Perspective

Автор: Jose Pd
Название: Corporations and Sustainability: The South Asian Perspective
ISBN: 1783530847 ISBN-13(EAN): 9781783530847
Издательство: Taylor&Francis
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Цена: 20671.00 р.
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Описание: Corporations and Sustainability: A South Asian Perspective is a compilation of contributions from leading academics and practitioners that provides an overview of the key challenges and opportunities related to sustainability in South Asia. Informs an important perspective for researchers as well as students of business and environment.

Green Business, Green Values, and Sustainability

Название: Green Business, Green Values, and Sustainability
ISBN: 1138959790 ISBN-13(EAN): 9781138959798
Издательство: Taylor&Francis
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Цена: 7348.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Green Business, Green Values, and Sustainability offers a concise and definitive book on the green transformation of business. The book examines the dramatic changes in business values and strategies that have taken place in recent years in response to the sustainability imperative. Government, industry, academic and science leaders spell out the green future for business.

Somebody Else`s Problem

Автор: Crocker Robert
Название: Somebody Else`s Problem
ISBN: 1783534915 ISBN-13(EAN): 9781783534913
Издательство: Taylor&Francis
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Цена: 5051.00 р.
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Описание: Somebody Else`s Problem calls for a radical change in how we design, make and use the products and services we need. Crocker challenges us to look at the systems we take for granted in daily life, and their cumulative role in our environmental crisis.

The Business Guide to Sustainability

Автор: Hitchcock
Название: The Business Guide to Sustainability
ISBN: 1138786187 ISBN-13(EAN): 9781138786189
Издательство: Taylor&Francis
Рейтинг:
Цена: 24499.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This book is a practical guide to implementing a comprehensive sustainability strategy in any organization. Organized by functional areas of a corporation, the book includes an assessment tool to help organizations meet their sustainability goals.


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