Описание: This book analyzes various digital transformation processes in journalism and news media. The book will help journalists and practitioners working in news media to identify best practices and discover new types of information flows in a rapidly changing news media landscape.
Digital Investigative Journalism.- Part I Data-Driven Investigation and Computational Journalism.- The Rise of Investigative Data Journalism.- Zeroes and Ones: Investigating with Data.- Measuring the Unmeasured with Data.- Understanding and Contrasting the Data and Exploratory News Outlets.- Uncovering International Stories with Data and Collaboration.- Data-Driven Human Rights Investigations.- Following the Money Trail: Investigative Data Journalism.- Part II Immersive Storytelling and Visual Investigation.- Drone Journalism: Storytelling from a New Perspective.- Immersive Journalism: How Virtual Reality Impacts Investigative Storytelling.- Visual Storytelling: Show, not tell? Show AND tell.- Interactivity to the Rescue.- Visual Analysis: Verification via Geolocation and Photographs.- eyeWitness to Atrocities: Verifying Images with Metadata.- A Matter of Perspective: Truth, Evidence and the Role of Photography as an Investigative Tool.- The Context Verification of Digital Photographs.- Photo Manipulation: Software to Unmask Tampering.- Part III Authenticity, Identity and Transparency.- Fact-Checking as Defence against Propaganda in the Digital Age.- Crowdsourced and Patriotic Digital Forensics in the Ukrainian Conflict.- In-Depth Crisis Reporting.- eJihad: Behind the Use of Social Media by ISIS.- Truth Corrupted: The Role of Fact-Based Journalism in a Post-Truth Society.- The Future of Investigative Journalism in an Era of Surveillance and Digital Privacy Erosion.
Описание: Viral Media: A Digital Production Marketing Guide for Advertisers, Journalists, and Public Relations Professionals demonstrates how to integrate multiple forms of media into a successful ad campaign, newscast, promotional event, TV show, or feature film so that the content stands out and gains attention in a world oversaturated with media.Section I provides students with an overview of the main stages of the digital media production process, discusses personnel involved at its various stages, and explains how to develop collaborative team goals and evaluate a creative concept. Section II explores the essential duties and responsibilities of a crew during the production and post-production stages, detailing production techniques, equipment usage, and necessary editing skills. Section III reveals techniques to increase word-of-mouth interest and the type of content needed to engage a target audience. Section IV outlines ethical standards of journalistic behavior. Section V features case studies of business-initiated viral marketing successes, spotlighting campaigns from Coca-Cola, McDonald’s, Capital One, and more.Viral Media is well suited for undergraduate and graduate courses in mass communication, broadcasting, creative media, media studies, marketing, and film, television, and media production.
Автор: Andrew C. Billings, William L. Benoit Название: The Rise and Fall of Mass Communication ISBN: 1433164264 ISBN-13(EAN): 9781433164262 Издательство: Peter Lang Рейтинг: Цена: 18261.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Mass communication theories were largely built when we had mass media audiences. The number of television, print, film or other forms of media audiences were largely finite, concentrating people on many of the same core content offerings, whether that be the nightly news or a popular television show. What happens when those audiences splinter? The Rise and Fall of Mass Communication surveys the aftermath of exactly that, noting that very few modern media products have audiences above 1–2% of the population at any one time. Advancing a new media balkanization theory, Benoit and Billings neither lament nor embrace the new media landscape, opting instead to pinpoint how we must consider mass communication theories and applications in an era of ubiquitous choice.
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