Описание: This book explores the effectiveness of the Chinese government`s recent public diplomacy efforts aimed at building its national image, and how these efforts may influence foreign public`s view of China.
Автор: Sue-Ann Chia Название: Winning Hearts and Minds ISBN: 9811250987 ISBN-13(EAN): 9789811250989 Издательство: World Scientific Publishing Рейтинг: Цена: 4966.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: When we think of diplomacy, we often envisage Heads of State at formal settings or official meetings. In reality though, everyone can play a positive role in diplomacy.Public diplomacy, also referred to as people diplomacy, is about building friendships and understanding between peoples of different countries. Traditionally meant to promote national interests and advance foreign policy goals, public diplomacy today has evolved to embrace both formal and informal efforts by non-governmental organisations and institutions to cultivate meaningful connections.Winning Hearts and Minds: Public Diplomacy in ASEAN explores how countries in the Association of Southeast Asian Nations (ASEAN) approach public diplomacy and the strategies that they employ to bridge gaps, enrich mutual understanding, and deepen relationships with the rest of the world.This book, launched in commemoration of the Singapore International Foundation's 30th anniversary, offers inspiring essays from 11 leading scholars, diplomats and distinguished figures in the region. They offer a glimpse into how historical developments have shaped the way each ASEAN country views public diplomacy, the motivations behind their global engagement efforts, and suggestions for the way forward.
Описание: This book advances an understanding of cultural diplomacy that examines a single area of government and private sector partnership, and what became in the mid-twentieth century the most prominent manifestation of this alliance-the cultural exhibitions sent abroad to "tell America`s story" with the goal of "winning hearts and minds."
Описание: This book explores the effectiveness of the Chinese government`s recent public diplomacy efforts aimed at building its national image, and how these efforts may influence foreign public`s view of China.
Автор: Giulio Pugliese; Aurelio Insisa Название: Sino-Japanese Power Politics ISBN: 1137595531 ISBN-13(EAN): 9781137595539 Издательство: Springer Рейтинг: Цена: 6986.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book is about Japan-China power politics in the military, economic and propaganda domains. The post-2012 standoff over the disputed Senkaku/Diaoyu Islands has unveiled the antagonistic quality to Sino-Japanese relations, with an important addition: a massive information war that has cemented the two states’ rivalry. Under the Xi and Abe administrations, China and Japan insisted on their moral position as benign and peaceful powers, and portrayed the neighbor as an aggressive revisionist. By highlighting great power rivalry, this study makes a theoretical contribution in favor of the power politics behind Sino-Japanese identities. The work is multidisciplinary in spirit and aims to speak both to academics and to general readers who might be curious of understanding this fascinating --if worrisome-- facet of Sino-Japanese relations. In turn, the assessment of the diplomatic, economic and identity clash between the world’s second and third wealthiest states provides a window in understanding the international politics of the Asia-Pacific in the early 21st Century. This book is an invaluable resource for scholars, Area Studies and Political Science students and policymakers alike.
Автор: Splitter, Laurance Название: The Lives of Their Minds ISBN: 0415532078 ISBN-13(EAN): 9780415532075 Издательство: Taylor&Francis Рейтинг: Цена: 16078.00 р. Наличие на складе: Поставка под заказ.
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