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Transitioning Media in a Post COVID World: Digital Transformation, Immersive Technologies, and Consumer Behavior, Einav Gali


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Цена: 22359.00р.
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Автор: Einav Gali
Название:  Transitioning Media in a Post COVID World: Digital Transformation, Immersive Technologies, and Consumer Behavior
ISBN: 9783030953294
Издательство: Springer
Классификация:



ISBN-10: 3030953297
Обложка/Формат: Hardcover
Страницы: 148
Вес: 0.39 кг.
Дата издания: 24.05.2022
Серия: The economics of information, communication, and entertainment
Язык: English
Издание: 1st ed. 2022
Иллюстрации: 27 illustrations, color; 2 illustrations, black and white; xiii, 132 p. 29 illus., 27 illus. in color.; 27 illustrations, color; 2 illustrations, blac
Размер: 23.39 x 15.60 x 0.97 cm
Читательская аудитория: Professional & vocational
Подзаголовок: Digital transformation, immersive technologies, and consumer behavior
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Германии
Описание: This book provides a unique overview of the digital transformation media industries have experienced following the COVID-19 pandemic. This includes development of new content models based on creative thinking, digital collaboration models and personalized psychologically based analysis of digital consumer behavior.


Reality Check: How Immersive Technologies Can Transform Your Business

Автор: Dalton Jeremy
Название: Reality Check: How Immersive Technologies Can Transform Your Business
ISBN: 1789666368 ISBN-13(EAN): 9781789666366
Издательство: Неизвестно
Цена: 18484.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Discover how immersive technologies like Augmented Reality and Virtual Reality cut costs, win customers and deliver efficient solutions for your business, regardless of its size.

Designing Immersive Video Games Using 3DUI Technologies

Автор: Arun K. Kulshreshth; Joseph J. LaViola Jr.
Название: Designing Immersive Video Games Using 3DUI Technologies
ISBN: 3030085821 ISBN-13(EAN): 9783030085827
Издательство: Springer
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Цена: 15372.00 р.
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Описание: A 3D user interface (3DUI) is an interface in which the user performs tasks in three dimensions. For example, interactions using hand/body gestures, interaction using a motion controller (e.g. Sony PlayStation Move), interaction with virtual reality devices using tracked motion controllers, etc. All these technologies which let a user interact in three dimensions are called 3D user interface technologies.

These 3D user interfaces have the potential to make games more immersive & engaging and thus potentially provide a better user experience to gamers. Although 3D user interface technologies are available for games, it is unclear how their usage affects game play and if there are any user performance benefits.
This book presents state of the art research on exploring 3D user interface technologies for improving video games. It also presents a review of research work done in this area and describes experiments focused on usage of stereoscopic 3D, head tracking, and hand gesture-based control in gaming scenarios. These experiments are systematic studies in gaming environments and are aimed at understanding the effect of the underlined 3D interface technology on the gaming experience of a user. Based on these experiments, several design guidelines are presented which can aid game designers in designing better immersive games.
Handbook of research on the global impacts and roles of immersive media

Название: Handbook of research on the global impacts and roles of immersive media
ISBN: 1799824330 ISBN-13(EAN): 9781799824336
Издательство: Mare Nostrum (Eurospan)
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Цена: 35620.00 р.
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Описание: Provides insights on the latest in existing and emerging immersive technologies through descriptions of case studies, new business models, philosophical viewpoints, and scientific findings. The book highlights a range of topics, including augmented reality, interactive media, and spatial computing.

Experiencing Cinema: Participatory Film Cultures, Immersive Media and the Experience Economy

Автор: Emma Pett
Название: Experiencing Cinema: Participatory Film Cultures, Immersive Media and the Experience Economy
ISBN: 1501352040 ISBN-13(EAN): 9781501352041
Издательство: Bloomsbury Academic
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Цена: 15048.00 р.
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Описание: Film is often conceived as a medium that is watched rather than experienced. Existing studies of film audiences, and of media reception more broadly, have revealed the complexity of viewing practices and cultures surrounding cinema-going and its exhibition spaces. Experiencing Cinema offers the first in-depth study of participant engagement with a range of experiential media forms derived from cinema culture. From sing-a-long screenings to theatrical extravaganzas, a broad spectrum of alternative film-going practices and immersive spaces are explored and analysed in this original audience study. Moving from intimate community gatherings to blockbuster urban venues, from isolated farmhouses to Olympic stadia, Experiencing Cinema considers the lure and value of these popular events. Often attracting a diverse, intergenerational range of participants, from early-adopter urban hipsters to DIY rural communities, the growing demand for participatory cinema within the contemporary marketplace is analysed alongside broader debates circulating around the move away from traditional tiered seating and increased audience mobility and the de-centring of the film text.

Immersive Longform Storytelling

Автор: Dowling
Название: Immersive Longform Storytelling
ISBN: 113859542X ISBN-13(EAN): 9781138595422
Издательство: Taylor&Francis
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Цена: 5970.00 р.
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Описание: A deep dive into the world of online and multimedia longform storytelling, this book charts the renaissance in deep reading, viewing and listening associated with the literary mind, and the resulting implications of its rise in popularity.

Immersive Communication: The Communication Paradigm of the Third Media Age

Автор: Li Qin
Название: Immersive Communication: The Communication Paradigm of the Third Media Age
ISBN: 1032082933 ISBN-13(EAN): 9781032082936
Издательство: Taylor&Francis
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Цена: 6430.00 р.
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Описание: This book proposes a new research paradigm that incorporates new features and factors of communication and a theoretical framework named "immersive communication". The author discusses the definition, characteristics, information structure, and models of immersive communication using various examples, while envisioning their future applications.

Immersive Longform Storytelling

Автор: Dowling
Название: Immersive Longform Storytelling
ISBN: 113859539X ISBN-13(EAN): 9781138595392
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Описание: A deep dive into the world of online and multimedia longform storytelling, this book charts the renaissance in deep reading, viewing and listening associated with the literary mind, and the resulting implications of its rise in popularity.

Mastering Digital Business: How Powerful Combinations of Disruptive Technologies Are Enabling the Next Wave of Digital Transformation

Автор: Evans Nicholas D.
Название: Mastering Digital Business: How Powerful Combinations of Disruptive Technologies Are Enabling the Next Wave of Digital Transformation
ISBN: 1780173628 ISBN-13(EAN): 9781780173627
Издательство: NBN International
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Цена: 10558.00 р.
Наличие на складе: Нет в наличии.

Описание: This strategic guide for business and IT executives focuses on how today`s most disruptive technologies can be applied in powerful combinations along with platform business models, mastery of digital services, and leading practices in corporate innovation, to help you develop and execute your digital strategies for competitive advantage.


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