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Commodity Marketing: Strategies, Concepts, and Cases, Enke Margit, Geigenmьller Anja, Leischnig Alexander


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Автор: Enke Margit, Geigenmьller Anja, Leischnig Alexander
Название:  Commodity Marketing: Strategies, Concepts, and Cases
ISBN: 9783030906566
Издательство: Springer
Классификация:


ISBN-10: 3030906566
Обложка/Формат: Hardcover
Страницы: 436
Вес: 0.78 кг.
Дата издания: 24.05.2022
Серия: Management for professionals
Язык: English
Издание: 1st ed. 2022
Иллюстрации: 69 illustrations, black and white; viii, 425 p. 69 illus.
Размер: 23.39 x 15.60 x 2.39 cm
Читательская аудитория: General (us: trade)
Подзаголовок: Strategies, concepts, and cases
Ссылка на Издательство: Link
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Поставляется из: Германии
Описание: Commoditization is a major challenge for companies in a wide range of industries, and commodity marketing has become a priority for many top managers. It also offers managerial insights, case studies, and guidance to help manage and market commodity goods and services.


Commodity Chains and Global Capitalism

Автор: Gereffi, Gary, Korzeniewicz, Miguel
Название: Commodity Chains and Global Capitalism
ISBN: 0275945731 ISBN-13(EAN): 9780275945732
Издательство: Marston Book Services
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Цена: 6534.00 р.
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Описание: Commodity chains link the processes of manufacturing that result in a final product available for individual consumption. This book explores the global commodity chains approach, which reformulates the basic conceptual categories for analysing patterns of global organisation and change.

Commodity Dependence: A Twenty-year Perspective

Название: Commodity Dependence: A Twenty-year Perspective
ISBN: 9211129540 ISBN-13(EAN): 9789211129540
Издательство: Mare Nostrum (Eurospan)
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Цена: 3188.00 р.
Наличие на складе: Нет в наличии.

Описание: Despite the importance of measuring and analysing commodity dependence, there have been few efforts to empirically analyse and monitor its different dimensions. This study seeks to fill this gap by contributing to a better monitoring of world commodity dependence and improving an understanding of the challenges it poses to development.

State of Commodity Dependence 2019

Название: State of Commodity Dependence 2019
ISBN: 9211129451 ISBN-13(EAN): 9789211129458
Издательство: Mare Nostrum (Eurospan)
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Цена: 11642.00 р.
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Описание: Contains 189 individual country profiles, each comprising 30 indicators mostly related to the four main dimensions of commodity dependence, namely merchandise and commodity export dependence, commodity import dependence, key socio-economic indicators, and other structural indicators.

Global Commodity Markets and Development Economics

Название: Global Commodity Markets and Development Economics
ISBN: 1138898252 ISBN-13(EAN): 9781138898257
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Описание: The early 21st century has seen a prolonged price boom in non-fuel commodities, coupled with a volatile performance in fuel prices. This new collection presents the latest research on commodity prices and economic development in the context of this changing globalized economy.

Sustainable Commodity Use: Its Governance, Legal Framework, and Future Regulatory Instruments

Автор: Oehl Maximilian Eduard
Название: Sustainable Commodity Use: Its Governance, Legal Framework, and Future Regulatory Instruments
ISBN: 3030894983 ISBN-13(EAN): 9783030894986
Издательство: Springer
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Цена: 5589.00 р.
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Описание: Introduction.- The emergence of Global Commodity Governance.- Conceptualising TCL.- The effectiveness of TCL.- Fostering the effectiveness of TCL.- Conclusions.- The substance of TCL: An outline.

The State of Agricultural Commodity Markets 2020: Agricultural Markets and Sustainable Development: Global Value Chains, Smallholder Farmers and Digital Innovations

Название: The State of Agricultural Commodity Markets 2020: Agricultural Markets and Sustainable Development: Global Value Chains, Smallholder Farmers and Digital Innovations
ISBN: 9251331715 ISBN-13(EAN): 9789251331712
Издательство: Mare Nostrum (Eurospan)
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Цена: 7484.00 р.
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Описание: The State of Agricultural Commodity Markets 2020 (SOCO 2020) aims to discuss policies and mechanisms that promote sustainable outcomes – economic, social and environmental – in agricultural and food markets, both global and domestic. The analysis is organized along the trends and challenges that lie at the heart of global discussions on trade and development. These include the evolution of trade and markets; the emergence of global value chains in food and agriculture; the extent to which smallholder farmers in developing countries participate in value chains and markets; and the transformative impacts of digital technology on markets. Along these themes, SOCO 2020 discusses policies and institutions that can promote inclusive economic growth and also harness markets to contribute towards the realization of the 2030 Agenda and its Sustainable Development Goals.

In China`s Wake: How the Commodity Boom Transformed Development Strategies in the Global South

Автор: Jepson Nicholas
Название: In China`s Wake: How the Commodity Boom Transformed Development Strategies in the Global South
ISBN: 0231187963 ISBN-13(EAN): 9780231187961
Издательство: Wiley
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Цена: 11880.00 р.
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Описание: Nicholas Jepson shows how Chinese demand not only transformed commodity markets but also provided resource-rich states with the financial leeway to set their own policy agendas. He combines analysis of China-led structural change with fine-grained detail on how the boom played out across fifteen different resource-rich countries.

Frontiers of commodity chain research

Название: Frontiers of commodity chain research
ISBN: 0804759243 ISBN-13(EAN): 9780804759243
Издательство: Wiley EDC
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Цена: 4117.00 р.
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Описание:

Extending the frontiers of commodity chain research, this distinctive volume includes original work from major figures in sociology, history, geography, and labor studies. It underscores the wide and interdisciplinary appeal of chain approaches for analyzing the economic, social, and political dimensions of international trade and production networks.

Commodity chain analysis sheds light on the political and ecological implications of economic globalization and on how activists in pursuit of social justice, workers' rights, and environmental protection can use it. Following a substantive review of literature in the field, the collection goes on to examine theoretical and methodological debates over how to conduct research on global commodity and value chains, how power is exercised through these chains, and how global economic activities are coordinated across space. The result is a rich and unusually coherent volume that demonstrates how commodity and value chain analysis is informing contemporary research in a variety of fields.

Sustainable Commodity Use: Its Governance, Legal Framework, and Future Regulatory Instruments

Автор: Oehl Maximilian Eduard
Название: Sustainable Commodity Use: Its Governance, Legal Framework, and Future Regulatory Instruments
ISBN: 3030894959 ISBN-13(EAN): 9783030894955
Издательство: Springer
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Цена: 5589.00 р.
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Описание: Introduction.- The emergence of Global Commodity Governance.- Conceptualising TCL.- The effectiveness of TCL.- Fostering the effectiveness of TCL.- Conclusions.- The substance of TCL: An outline.

Building Trust in the International Monetary System: The Different Cases of Commodity Money and Fiat Money

Автор: Pittaluga Giovanni Battista, Seghezza Elena
Название: Building Trust in the International Monetary System: The Different Cases of Commodity Money and Fiat Money
ISBN: 3030784908 ISBN-13(EAN): 9783030784904
Издательство: Springer
Цена: 16769.00 р.
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Описание: Introduction - The Main Features of the International Money's Evolution.- Money and the International Monetary System: Origins and Evolution.- The Classic Gold Standard.- The Gold-Exchange Standard, its Collapse, and the Interwar Lack of an International Money.- The Bretton Woods System.- The Dollar Standard.- Critical Issues in the Current International Monetary System and Future Prospects.- Conclusions.


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