Автор: Maurya, Ash Название: Running lean ISBN: ISBN-13(EAN): 9798341664173 Издательство: Неизвестно Цена: 5067.00 р. Наличие на складе: Есть у поставщикаПоставка под заказ.
Are you an entrepreneur about to create a new web application? If you want to maximize your chances of building something customers want, this book demonstrates ways to apply and test techniques for customer development, Lean Startup, and bootstrapping. Learn how to identify and engage customers throughout the development cycle so you can focus on building a product that people will actually buy and use.
By rigorously following the techniques described in Running Lean, you can eliminate waste--whether it's time, money, effort, or all of the above--and get your product to market quickly. Refined through the real-world experiences of dozens of startup companies, these techniques are part of Eric Ries' Lean Startup methodology.
Principles covered in this book include: Find a problem worth solving, then define a solution Demo before building Pricing is part of the product Maximize for speed, learning, and focus Build a continuous feedback loop with customers throughout the product development cycle Right Action, Right Time Build a path to customers from day one
Описание: Written by a team of business and finance experts, Starting & Running a Business All-In-One For Dummies is a complete guide to every aspect of setting up and growing a successful business.
Описание: With advice from Daymond John, Bobbi Brown, Marc Cuban, Sallie Krawcheck, Max Levchin, Alexa von Tobel, and other successful early stage startup investors, Inc. magazine shows you how to attract and wisely apply your firm`s first precious sources of cash.
Описание: When life hands you lemons what do you do? Well complaining certainly doesn't help anything, and nobody really listens anyway. Truth is, most successful people have failed their way to the top. For every successful person that you see, what you don't see is the trail of bankruptcies, failed partnerships, and pricey mistakes that made them who they are today. So does that mean every entrepreneur has to go through the same horrors, heartaches and pain? Is there any way to avoid this? Well one way is to learn from the experiences of others. . . MJ Gottlieb's How To Ruin A Business Without Really Trying takes a new and exciting approach to help entrepreneurs by telling them what "not" to do. The book uses fifty-five painstaking, yet hysterical tales throughout MJ Gottlieb's 21-year journey as an entrepreneur to highlight some of the most prevalent and destructive mistakes entrepreneurs make when running a business today. Truth-be-told, entrepreneurs simply do NOT like to be told what to do. Learning from the mistakes of others however, takes the ego out of the equation so entrepreneurs can learn objectively, while still allowing them to enjoy the freedom of their own experience.
Описание: This book is written for those considering setting up their own business who have a lot of questions that need answers. While not intended to be a global reference book in respect to accounting, business tax and legislation, this book provides the reader with practical answers to the issues they come across every day.
Описание: Learn twelve key lessons from Dunkin` Donuts former CEO Robert Rosenberg that offer critical insights and a unique, 360-degree perspective to business leaders and managers on building one of the world`s most recognized brands.
Описание: Whether you`re a wedding photographer, florist, cake designer or indeed anyone whose customers are engaged couples, `I Do` will help you understand the exact steps you need to take to set your wedding business on a profitable path, and keep it moving forward.
Описание: With this practical, hands-on book, you`ll learn how to do it faster and smarter using Lean UX techniques. UX expert Laura Klein shows you what it takes to gather valuable input from customers, build something they`ll truly love, and reduce the time it takes to get your product to market.
Understanding Lean Startup answers all of the questions you've been asking about one of the most revolutionary breakthroughs in entrepreneurship history. With careful and concise consideration, Clint Day, author of Set Your Own Salary, presents a comprehensive yet accessible analysis of all of the components needed to double your chances for new venture success.
No longer does an entrepreneur have to struggle with their time and money, only to fail post-launch. Using lean startup, or evidence-based entrepreneurship, anyone can be successfully self-employed. With proven success in Silicon Valley, here is the best way to launch a new venture. By reading this book, you will:
Learn the power of the Business Model Canvas (BMC) and its nine components;
Invest your time searching, finding, and executing an idea before spending money;
Discover how validated learning trumps all other ways to start a new business;
Understand the importance of the product/market fit (a problem and its solution);
Establish demand by really listening to the customer then fund, expand, and scale;
Test the minimum feature that demonstrates a unique value, and just start.
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