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Fashion Brand Stories, Joseph H. Hancock II


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Цена: 4750.00р.
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Автор: Joseph H. Hancock II
Название:  Fashion Brand Stories
ISBN: 9781350135543
Издательство: Bloomsbury Academic
Классификация:



ISBN-10: 1350135542
Обложка/Формат: Paperback
Страницы: 216
Вес: 0.48 кг.
Дата издания: 20.10.2022
Серия: Economics/Business/Finance
Язык: English
Издание: 3 ed
Иллюстрации: 90 color illus
Размер: 23.11 x 15.49 x 1.78 cm
Читательская аудитория: Tertiary education (us: college)
Ключевые слова: Fashion & beauty industries,Fashion & society,History of fashion,Sales & marketing management, BUSINESS & ECONOMICS / Industries / Fashion & Textile Industry,BUSINESS & ECONOMICS / Marketing / Research
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Поставляется из: Англии
Описание: Through ten detailed case studies on groundbreaking brands like Vivienne Westwood, Vera Wang, Levis (R), and The Gap Inc., Fashion Brand Stories shows how fashion retailers and designers use storytelling to establish and maintain relationships with their customers. These entertaining case studies explore the evolution of each brand as a cultural entity with its own carefully crafted personality. Aided by interviews with industry professionals, youll learn how brands start out, grow and encounter success or failure and how to apply those hard-won lessons to your own thoughts on branding.

This beautifully illustrated third edition covers the changing role of social media, celebrity endorsements, quality over quantity, and more ethical sourcing, manufacturing, and consumption. Instructors resources to accompany this edition are available at bloomsbury.pub/fashion-brand-stories-3e




      Старое издание

Автор: Emmanuelle Dirix
Название: Little Book of Balenciaga: The Story of the Iconic Fashion House
ISBN: 1787398307 ISBN-13(EAN): 9781787398306
Издательство: Carlton Books
Рейтинг:
Цена: 2216.00 р.
Наличие на складе: Есть (более 5-х шт.)
Описание: A pocket-sized, illustrated book depicting the work and life of Balenciaga the couturier.

Автор: Karen Homer
Название: Little Book of Louis Vuitton: The Story of the Iconic Fashion House
ISBN: 1787397416 ISBN-13(EAN): 9781787397415
Издательство: Carlton Books
Рейтинг:
Цена: 2216.00 р.
Наличие на складе: Есть (более 5-х шт.)
Описание: A pocket-sized and fully illustrated story of one of the world`s most luxurious fashion houses.

Автор: Baxter-Wright Emma
Название: Little Book of Yves Saint Laurent: The Story of the Iconic Fashion House
ISBN: 1787395545 ISBN-13(EAN): 9781787395541
Издательство: Carlton Books
Рейтинг:
Цена: 2216.00 р.
Наличие на складе: Есть (более 5-х шт.)
Описание: A pocket-sized, illustrated story of 60 years of innovative fashion design.

Автор: Homer Karen
Название: Little Book of Gucci: The Story of the Iconic Fashion House
ISBN: 1787394581 ISBN-13(EAN): 9781787394582
Издательство: Carlton Books
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Цена: 2216.00 р.
Наличие на складе: Есть (более 5-х шт.)
Описание: The Little Book of Gucci tells the story of this historic yet flourishing house, and the visionary looks that have cemented its place in fashion history.

Автор: Charlotte Fiell
Название: 1940s Fashion Sourcebook
ISBN: 1787398919 ISBN-13(EAN): 9781787398917
Издательство: Carlton Books
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Цена: 3168.00 р.
Наличие на складе: Есть (2 шт.)
Описание: This sourcebook is a season-by-season fashion evolution of the Forties, featuring original photos and illustrations. Includes analysis of the social, economic and cultural factors that influenced this period, and information about the major designers.

Название: 1920s Fashion Sourcebook
ISBN: 1787398870 ISBN-13(EAN): 9781787398870
Издательство: Carlton Books
Рейтинг:
Цена: 3168.00 р.
Наличие на складе: Есть (5 шт.)
Описание: This sourcebook documents the season-by-season fashions of the Twenties` Jazz Age with over 500 original photograph and prints. Includes analyses and biographies of the key designers and fashion houses of the period.

Название: 1930s Fashion Sourcebook
ISBN: 1787398897 ISBN-13(EAN): 9781787398894
Издательство: Carlton Books
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Цена: 3168.00 р.
Наличие на складе: Ожидается поступление.

Описание: This sourcebook is a season-by-season appraisal of the fashions of the 1930s, with over 600 photos and illustrations. Includes analysis of the significance of the fashions, and the key designers and fashion houses.

Fashion History from the 18th to the 20th Century (Bibliotheca Universalis)

Автор: Taschen
Название: Fashion History from the 18th to the 20th Century (Bibliotheca Universalis)
ISBN: 3836557193 ISBN-13(EAN): 9783836557191
Издательство: Taschen
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Цена: 2657.00 р.
Наличие на складе: Есть (более 5-х шт.)
Описание: Take an excursion through the last three centuries of trend. This spectacular collection from the Kyoto Costume Institute, one of the world`s most extensive clothing collections, features the outerwear, underwear, footwear, and accessories that have defined self across time and geography.

Автор: Emma Baxter-Wright
Название: Vintage Fashion
ISBN: 1802790934 ISBN-13(EAN): 9781802790931
Издательство: Carlton Books
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Цена: 3168.00 р.
Наличие на складе: Есть (более 5-х шт.)
Описание: A visual journey through the fashion of the decades, showing you how to identify key designers and details and characteristics that define the most influential pieces of the twentieth century (up to and including the 1990s). The book concludes with a shopping guide.

Fashion History from the 18th to the 20th Century

Название: Fashion History from the 18th to the 20th Century
ISBN: 3836577917 ISBN-13(EAN): 9783836577915
Издательство: Taschen
Рейтинг:
Цена: 9962.00 р.
Наличие на складе: Есть (3 шт.)
Описание: Take a trip through three centuries of trend. In this spectacular collection from the Kyoto Costume Institute, one of the world`s most extensive clothing collections, the smartest minds and sharpest eyes in fashion studies walk us through the outer- and underwear, shoes, and accessories that have defined people around the world.

Название: Terrence Donovan: Fashion
ISBN: 1914317076 ISBN-13(EAN): 9781914317071
Издательство: Carlton Books
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Цена: от 1712.00 р.
Наличие на складе: Есть

Описание: A celebration of Terence Donovan`s best fashion photography, from his ground-breaking work in the sixties to his famous supermodel shots of the nineties.

Galliano: Spectacular Fashion

Автор: Kerry Taylor
Название: Galliano: Spectacular Fashion
ISBN: 1474277845 ISBN-13(EAN): 9781474277846
Издательство: Bloomsbury Academic
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Цена: 7920.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Galliano: Spectacular Fashion is the first detailed guide to the work of one of fashion’s greatest talents. Though the designer’s otherwise glittering career has been punctured by years out of the limelight, his catalogue of work remains astonishing. Written by internationally renowned fashion expert Kerry Taylor, this beautifully illustrated and meticulously researched book looks in depth at John Galliano’s collections from his 1984 graduate show at Saint Martins to his triumphant renaissance at Maison Margiela in 2015. With never-before-seen images of rare designs from private couture archives, close ups revealing the intricacies of garments, and iconic runway shots showing the designer’s most innovative creations in motion, this visually rich book examines his revolutionary designs in unprecedented depth. In addition, original interviews with the designer as well as the people who worked closely with him throughout his career shed new light on both the clothes and the context in which they were created. A must-have for fashion lovers, collectors and researchers alike, Galliano: Spectacular Fashion is the ultimate overview of the work of a design genius.


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