Advertising and multilingual repertoires, Santello, Marco (university Of Leeds, Uk)

Автор: Losey Kay M., Shuck Gail
Название: Plurilingual Pedagogies for Multilingual Writing Classrooms: Engaging the Rich Communicative Repertoires of U.S. Students
ISBN: 1032190191 ISBN-13(EAN): 9781032190198
Издательство: Taylor&Francis
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Цена: 22202.00 р.
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Описание: This book counters the dominant English-only approach found in writing and composition classrooms by identifying practices and pedagogies that support multilingual students. The specific examples in this book, drawn from high school and college writing contexts, demonstrate the value of embracing linguistic diversity in writing programs.

Автор: Kelly-Holmes
Название: Advertising as Multilingual Communication
ISBN: 0230217060 ISBN-13(EAN): 9780230217065
Издательство: Springer
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Цена: 11878.00 р.
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Описание: The author explores the role of advertising language in this new globalized environment, from a communicative theory point of view, as well as from a close linguistic analysis of some major advertising campaigns within a multicultural and multilingual marketplace.

Автор: Santello, Marco
Название: Advertising and multilingual repertoires
ISBN: 1138218251 ISBN-13(EAN): 9781138218253
Издательство: Taylor&Francis
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Цена: 9492.00 р.
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Описание: Advertising and Multilingual Repertoires provides an introduction to the linguistic processes involved in advertising discourse and explores the interconnections between advertising and multilingualism from an applied linguistic perspective.

Автор: Goglia
Название: Italo-Romance Dialects in the Linguistic Repertoires of Immigrants in Italy
ISBN: 3030993671 ISBN-13(EAN): 9783030993672
Издательство: Springer
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Цена: 20962.00 р.
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Описание: Sociolinguistic research on immigrant communities in Italy has widely studied the acquisition and use of Italian as L2 by first-generation immigrants, the maintenance of immigrant languages and code-switching between Italian and the immigrant languages.