Disaster communications in a changing media world, Haddow, George D. (senior Fellow And An Adjunct Professor At The Disaster Resilience Leadership Academy (drla) At Tulane University In New Orleans, La
Старое издание
Автор: Haddow,George Название: Disaster Communications In A Changing Media World ISBN: 0124078680 ISBN-13(EAN): 9780124078680 Издательство: Elsevier Science Цена: 7915.00 р. Наличие на складе: Есть у поставщикаПоставка под заказ.
Автор: Turow Название: Media Today ISBN: 041553643X ISBN-13(EAN): 9780415536431 Издательство: Taylor&Francis Цена: 4823.00 р. 6890.00-30% Наличие на складе: Есть (4 шт.) Описание: "Turow’s Media Today: Mass Communication in a Converging World, now in its fifth edition, chooses [a] cutting-edge option. This is a student-friendly publication, offering aids such as definitions of key terms, colourful infographics, case studies and end-of-chapter review questions. There’s a companion website, too, and a password-protected website for instructors."—Philip Kemp, Times Higher Education Media Today uses convergence as a lens that puts students at the center of the profound changes in the 21st century media world. Through the convergence lens they learn to think critically about the role of media today and what these changes mean for their lives presently and in the future. The book’s media systems approach helps students to look carefully at how media is created, distributed, and exhibited in the new world that the digital revolution has created. In this way, Media Today goes beyond the traditional mass communication textbook’s focus on consuming media, to give students an insider’s perspective on how media businesses operate. How exactly does Google profit from web searches? What will a magazine look like five years from now? Informative and engaging, Media Today, Fifth Edition, is characterized by its focus on: Convergence: In addition to separate chapters on the Internet and the Video Games industry, coverage of convergence and its impact is incorporated into every chapter. Consumer Education: Media Literacy questions ask students to consider their roles as a media consumer and potential media creator. Comprehensive Media Industry Coverage: Historical timelines in the print book and on the companion website track the development of each media industry, giving students an overview of a particular industry at a glance. Contemporary, Student-friendly Examples: New culture and media boxes help students think about the impact of media industries on their own lives and globally. Joseph Turow—who has been teaching Intro to Mass Communication for well over a decade—demonstrates the many ways that media convergence and the pervasiveness of the Internet have blurred distinctions between and among various media. From newspapers to video games or social networking to mobile platforms, Media Today prepares students to live in the digital world of media.
Описание: In recent years, there has been a proliferation of opinion-heavy texts on the Web: opinions of Internet users, comments on social networks, etc. Automating the synthesis of opinions has become crucial to gaining an overview on a given topic. Current automatic systems perform well on classifying the subjective or objective character of a document.
However, classifications obtained from polarity analysis remain inconclusive, due to the algorithms' inability to understand the subtleties of human language. Automatic Detection of Irony presents, in three stages, a supervised learning approach to predicting whether a tweet is ironic or not. The book begins by analyzing some everyday examples of irony and presenting a reference corpus.
It then develops an automatic irony detection model for French tweets that exploits semantic traits and extralinguistic context. Finally, it presents a study of portability in a multilingual framework (Italian, English, Arabic).
Building Effective Crisis Communications for Disaster Recovery: A Case of Earthquake Reconstruction and Rehabilitation in Sichuan, China reviews and evaluates public relations (PR) campaigns launched by the Chinese government to facilitate long-term disaster recovery after the Wenchuan earthquake in 2008. The Discourse of Renewal (DR) theory is employed to guide the study and explore how the Chinese government utilized communication to help communities recover from disaster and promote community growth. Steered by the co-creational perspective, this book also examines the influence of PR campaigns on the public’s situation awareness, attitude agreement, perceived care and concern, and ultimately the public’s relationship with the Chinese government in renewal. In addition to developing and testing a DR evaluation model, this study investigates the communication obstacles that constrain the effectiveness of DR. In-depth interviews, content analysis, and surveys are conducted to analyze the themes, characteristics, effectiveness, and barriers of the campaigns. The findings of Building Effective Crisis Communications for Disaster Recovery include that (1) DR theory, which has heretofore been developed and applied mainly in Western culture, can inform the study of crisis communication in an Eastern culture, especially in China, (2) DR employed in government campaigns can be very powerful in achieving PR goals in crisis renewal, and (3) imbalanced deployment of campaign resources can affect the outcome of DR. This book also discusses the implications of utilizing these findings to better plan and implement long-term DR campaigns.
Описание: James Garratt explores the revival of sixteenth-century music in nineteenth-century Germany, focusing on the reception of Palestrina by critics, historians, performers and composers. This book will interest scholars, students and devotees of nineteenth-century music, and those interested in nineteenth-century culture, art, architecture, literature and aesthetics, and the early music revival.
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