Описание: This book is for corporate managers with a mandate for 'innovation', but no idea how to make that happen.C-suite executives and boards of directors are increasingly looking for companies to reinvent themselves or risk being left behind. With this book, companies can monetize employee's ideas in a manner that doesn't cost a fortune or create conflicts of interest within the ranks. Not every creative expression is going to result in tens of millions of dollars in revenue–but many will create licensing opportunities that are, at the very least, essentially free money for new product development.Another cadre of readers will realize their innovation-rich futures are languishing in corporate purgatory. Should they quit and pitch their 'million-dollar idea' to another organization entirely (as outsiders), or can they take this book to their leaders and drive change, one manager at a time?
Описание: This book elaborates on the combined challenges regarding intrapreneurship, sustainability of human resources management (HRM) and digital transformation faced by today`s organizations.
Автор: Rafael Perez-Uribe, Carlos Salcedo-Perez, David Ocampo-Guzman Название: Handbook of Research on Intrapreneurship and Organizational Sustainability in SMEs ISBN: 1522535438 ISBN-13(EAN): 9781522535430 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 42966.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Smaller companies are abundant in the business realm and outnumber large companies by a wide margin. Understanding the inner workings of small businesses offers benefits to the consumers and the economy.The Handbook of Research on Intrapreneurship and Organizational Sustainability in SMEs is a critical scholarly resource that examines the strategies and concepts that will assist small and medium-sized enterprises to achieve competitiveness. Featuring coverage on a broad range of topics such as financial management, corporate sustainability, and organizational culture, this publication is geared towards business managers, professionals, graduate students, and researchers working in the field of smaller-scale business development initiatives.
Описание: This book elaborates on the combined challenges regarding intrapreneurship, sustainability of human resources management (HRM) and digital transformation faced by today`s organizations.
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