Описание: Explores how fans intervene in the production of mass media. Scholars analyse the negotiations between fan desires for both novelty and familiarity that franchises must maintain in order to achieve critical and commercial success.
Автор: Fleury James, Hartzheim Bryan Hikari, Mamber Название: The Franchise Era: Managing Media in the Digital Economy ISBN: 1474477747 ISBN-13(EAN): 9781474477741 Издательство: Bloomsbury Academic Рейтинг: Цена: 4592.00 р. Наличие на складе: Нет в наличии.
Описание:
As Hollywood shifts towards the digital era, the role of the media franchise has become more prominent. This edited collection, from a range of international scholars, argues that the franchise is now an integral element of American media culture. As such, the collection explores the production, distribution and marketing of franchises as a historical form of media-making " analysing the complex industrial practice of managing franchises across interconnected online platforms.
Examining how traditional media incumbents like studios and networks have responded to the rise of new entrants from the technology sector (such as Facebook, Apple, Amazon, Netflix and Google), the authors take a critical look at the way new and old industrial logics collide in an increasingly fragmented and consolidated mediascape.
Описание: The Franchise Fix helps franchisees set up their food franchise business for success.
Автор: Brehmer Nat Название: Puppet Master Complete: A Franchise History ISBN: 1476676305 ISBN-13(EAN): 9781476676302 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 6376.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Provides a comprehensive history of the most successful straight-to-video horror franchise of all time: Puppet Master. The book provides an in-depth exploration of all fourteen films to date and the action figures, comics, and other merchandise that have helped to keep the brand alive for the past 30 years.
Описание: Charts the history of Gene Roddenberry`s creation across five decades alongside the cultural development of the United States and asks: are we heading for the utopian Federation future, or is it slipping ever further away from reality?
Автор: Meikle Kyle Название: Adaptations in the Franchise Era: 2001-16 ISBN: 1501318721 ISBN-13(EAN): 9781501318726 Издательство: Bloomsbury Academic Рейтинг: Цена: 3958.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Adaptations in the Franchise Era re-evaluates adaptation's place in a popular culture marked by the movement of content and audiences across more media borders than ever before. While adaptation has historically been understood as the transfer of stories from one medium to another-more often than not, from novel to film-the growing interconnectedness of media and media industries in the early twenty-first century raises new questions about the form and function of adaptation as both a product and a process. Where does adaptation fit within massive franchises that span pages, stages, screens, and theme parks?
Rising scholar Kyle Meikle illuminates adaptation's enduring and essential role in the rise of franchises in the 2000s and 2010s. During that decade-and-a-half, adaptations set the foundation for multiplexed, multiplied film series, piloted streaming television's forays into original programming, found their way into audiences' hands in apps and video games, and went live in theatrical experiences on Broadway and beyond. The proliferation of adaptations was matched only by a proliferation of adaptation, as fans remixed and remade their favourite franchises online and off-. This volume considers how producers and consumers defined adaptations-and how adaptations defined themselves-through the endless intertextual play of the franchise era.
Автор: Kyle Meikle Название: Adaptations in the Franchise Era: 2001-16 ISBN: 1501318713 ISBN-13(EAN): 9781501318719 Издательство: Bloomsbury Academic Рейтинг: Цена: 14256.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Adaptations in the Franchise Era re-evaluates adaptation's place in a popular culture marked by the movement of content and audiences across more media borders than ever before. While adaptation has historically been understood as the transfer of stories from one medium to another-more often than not, from novel to film-the growing interconnectedness of media and media industries in the early twenty-first century raises new questions about the form and function of adaptation as both a product and a process. Where does adaptation fit within massive franchises that span pages, stages, screens, and theme parks?
Rising scholar Kyle Meikle illuminates adaptation's enduring and essential role in the rise of franchises in the 2000s and 2010s. During that decade-and-a-half, adaptations set the foundation for multiplexed, multiplied film series, piloted streaming television's forays into original programming, found their way into audiences' hands in apps and video games, and went live in theatrical experiences on Broadway and beyond. The proliferation of adaptations was matched only by a proliferation of adaptation, as fans remixed and remade their favourite franchises online and off-. This volume considers how producers and consumers defined adaptations-and how adaptations defined themselves-through the endless intertextual play of the franchise era.
The Alien films are perceived to be a fractured franchise, each one loosely related to the others. They are nonlinear, complicated, convoluted: a collection of genre movies ranging from horror to war to farce.
But on closer examination, the threads that bind together these films are strong and undeniable. The series is a model of Catherine Keller's cosmology as a cycle of order out of chaos, an illustration of her concept of evil as discreation.
When viewed through the lens of Keller's Face of the Deep, the Alien films resolve into a cohesive whole. The series becomes six views of the idea of evil-as-exploitation, its origins, and its consequences. Each film expands on the concept of evil set forth by its predecessors, complicating that conception, and retroactively enriching readings of the films that came before.
Описание: The Insider's Guide to Buying a Franchise or Franchising Your Business In this easy-to-read guide, franchise expert Rick Grossmann and franchise attorney Michael J. Katz impart decades-worth of insight and advice on what it takes to make your franchise operation successful. Grossmann and Katz share expert tutorials, tricks of the trade, and access to sample franchise documents, checklists, and questionnaires designed to get you organized, support you through the process and get your new franchise off the ground. If you're thinking of buying a franchise, you'll learn how to:
Determine if running a franchse is right for you
Navigate franchise disclosure documents and agreements
Identify the signs of a good franchise opportunity If you're thinking of franchising your existing business, you'll learn how to:
Pick the best method for expanding your business
Understand the keys to establishing a successful franchise system
Evaluate potential franchisees and grow your franchise Whether you want to buy a franchise or franchise your own business you'll learn what to expect, how to move forward, and how to avoid costly mistakes--making Franchise Bible required reading.
Название: Horror Franchise Cinema ISBN: 0367183277 ISBN-13(EAN): 9780367183271 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book explores horror film franchising from a broad range of interdisciplinary perspectives and considers the horror film`s role in the history of franchising and serial fiction.
Описание: The history of Star Trek`s resurrection, between its 1969 cancellation and the 1979 release of Star Trek - The Motion Picture, has become legend. Like many legends, it tends to get printed instead of the facts. Drawing on contemporary news articles and primary sources, this book tells the true story of the first Star Trek reboot.
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