Автор: Marcum, Deanna Schonfeld, Roger C. Название: Along came google ISBN: 0691224374 ISBN-13(EAN): 9780691224374 Издательство: Wiley Рейтинг: Цена: 3168.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Catherine Summerhayes Название: Google Earth: Outreach and Activism ISBN: 1501320025 ISBN-13(EAN): 9781501320026 Издательство: Bloomsbury Academic Рейтинг: Цена: 6018.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In order to be able to communicate and engage with each other via new communicative spaces such as Google Earth, we need to understand as much as possible about how they work as cultural texts: how and why we make them and how we respond to them. Launched in 2005, Google Earth is a virtual globe, map and geographical information program, mapping the Earth by the superimposition of images obtained from satellite imagery and aerial photography. By addressing the sociopolitical issues at stake in society's use of social websites, the author provides the first ever extended close reading of Google Earth as a powerful player in the communication realm of social media. By grounding the context of its military pre-history, its construction, its links to other similar world-making sites such as Google Maps and how it is perceived critically by social scientists, it is imperative to understand how social networking and information sites work in socio and geo-political contexts if society is to use these sites effectively and for the public good.
Описание: Once seen as a harbinger of a new enlightened capitalism, Google has become a model of robber baron rapaciousness thanks to its ruthless monetizing of private data, obsession with monopoly, and pervasive systems of labor discrimination and exploitation. Using the company as a jumping-off point, ShinJoung Yeo explores the political economy of the search engine industry against the backdrop of the relationship between information and capitalism’s developmental processes. Yeo’s critical analysis draws on in-depth discussions of essential issues like how the search engine evolved into a ubiquitous commercial service, it’s place in a global information business that is restructuring the information industry and our very social lives, who exactly designs and uses search technology, what kinds of workers labor behind the scenes, and the influence of geopolitics.
An incisive look at a pervasive presence in our lives, Behind the Search Box places the search engine industry’s rise and ongoing success within an original political economy of digital capitalism.
Описание: Once seen as a harbinger of a new enlightened capitalism, Google has become a model of robber baron rapaciousness thanks to its ruthless monetizing of private data, obsession with monopoly, and pervasive systems of labor discrimination and exploitation. Using the company as a jumping-off point, ShinJoung Yeo explores the political economy of the search engine industry against the backdrop of the relationship between information and capitalism’s developmental processes. Yeo’s critical analysis draws on in-depth discussions of essential issues like how the search engine evolved into a ubiquitous commercial service, it’s place in a global information business that is restructuring the information industry and our very social lives, who exactly designs and uses search technology, what kinds of workers labor behind the scenes, and the influence of geopolitics.
An incisive look at a pervasive presence in our lives, Behind the Search Box places the search engine industry’s rise and ongoing success within an original political economy of digital capitalism.
Автор: Hillis, Ken Название: Google and the Culture of Search ISBN: 0415883016 ISBN-13(EAN): 9780415883016 Издательство: Taylor&Francis Рейтинг: Цена: 7042.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Ken Hillis, Michael Petit, Kylie Jarrett Название: Google and the Culture of Search ISBN: 0415883008 ISBN-13(EAN): 9780415883009 Издательство: Taylor&Francis Рейтинг: Цена: 24499.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
What did you do before Google?
The rise of Google as the dominant Internet search provider reflects a generationally-inflected notion that everything that matters is now on the Web, and should, in the moral sense of the verb, be accessible through search. In this theoretically nuanced study of search technology's broader implications for knowledge production and social relations, the authors shed light on a culture of search in which our increasing reliance on search engines influences not only the way we navigate, classify, and evaluate Web content, but also how we think about ourselves and the world around us, online and off.
Ken Hillis, Michael Petit, and Kylie Jarrett seek to understand the ascendancy of search and its naturalization by historicizing and contextualizing Google's dominance of the search industry, and suggest that the contemporary culture of search is inextricably bound up with a metaphysical longing to manage, order, and categorize all knowledge. Calling upon this nexus between political economy and metaphysics, Google and the Culture of Search explores what is at stake for an increasingly networked culture in which search technology is a site of knowledge and power.
Автор: Michael Young Название: Google Maps Mashups with Google Mapplets ISBN: 143020995X ISBN-13(EAN): 9781430209959 Издательство: Springer Рейтинг: Цена: 3562.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Have a Google Maps mashup that you'd like to expose to millions of users on maps.google.com? New to the mapping craze, but have an idea for a killer map-based application? Want to learn how to create GeoRSS and KML feeds with your geotagged content, exposing your customer to new ways of exploring and navigating your content?
Google Maps Mashups with Google Mapplets
Is the first book to cover Google's Mapplet technology
Shows you how to create Google Maps-based applications and publish to maps.google.com
Provides a single-source resource and practical guide to Mapplets and mashups
Teaches you how to mash up Mapplets using location-specific data
Includes examples of real-world applications
Автор: Winston, Brian Название: Messages ISBN: 0415364574 ISBN-13(EAN): 9780415364577 Издательство: Taylor&Francis Рейтинг: Цена: 5817.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Название: Google Applications in Supportpb ISBN: 1442246901 ISBN-13(EAN): 9781442246904 Издательство: Rowman & Littlefield Publishers Рейтинг: Цена: 13094.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Carol Smallwood's The Complete Guide to Using Google in Libraries, Volume 1: Instruction, Administration, and Staff Productivity explores how Google's suite of tools, from Google Docs (now Google Drive), Google Scholar, Hangout, Forms, and others made freely available to the Internet Community can be used by libraries to expand the role of digital operations in the management of library materials, to communicate with their patrons and collaborators, to exploit the resources on the Web, and many others. The book has 29 chapters organized into sections that focus on ways that Google's suite of tools can be applied to address problems in a specific area of library concern. The section headings are: Library Instruction for Users; Collaboration within and among libraries; Library Administration; Collection Management; and Library Productivity. In each topical area, the chapters show how librarians are taking advantage of these tools to change the way that their library works. All of this without the burden of an additional bill to pay. Through these carefully selected case studies from real libraries, you will be able to learn about the surprising and powerful potential that exists through Google tools to improve library operations.
Автор: Winston, Brian Название: Messages ISBN: 0415232228 ISBN-13(EAN): 9780415232227 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Название: Complete GT Using Google in Licb ISBN: 144224786X ISBN-13(EAN): 9781442247864 Издательство: Rowman & Littlefield Publishers Рейтинг: Цена: 22176.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Google has now developed services far beyond text search. Google software will translate languages and support collaborative writing. The chapters in this book look at many Google services, from music to finance, and describe how they can be used by students and other library users.
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