Описание: Introducing Language and Intercultural Communication is a lively and accessible introduction for undergraduates who are new to the study of intercultural communication, with a particular emphasis on the language dimension. This is the essential text for undergraduate students who are new to the field of intercultural communication.
Описание: Understanding the post-fact era requires going beyond foreign influence or the rise of social media. This examination of the origins and workings of the US disinformation system shows how political strategies and communication practices have undermined authoritative democratic institutions. This title is available as Open Access on Cambridge Core.
Название: Representations of german identity ISBN: 1788742559 ISBN-13(EAN): 9781788742559 Издательство: Peter Lang Рейтинг: Цена: 6514.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Who is «German»? What defines «Germanness»? These questions about national identity have continued to confound both Germans and foreign observers in light of Germany’s complex history: its changing borders between 1871 and 1989 make even a geographic definition of the nation complex, let alone allowing for a clear definition of the national character. Questions about German identity continue to play out not only in political discussions but also in visual cultural forms. This essay collection examines the multi-faceted nature of German identity through the lens of myriad forms of visual representation. The contributors explore the nature of German national identity in different historical periods from the Middle Ages to the present and consider how conceptions of that identity have been depicted across the broad spectrum of visual culture: from painting to sculpture, advertising to architecture, television and film to installation art. Because of the unusual approach, the essays address broad questions about identity formation, authenticity, and affirmation in the German context. Together, the essays in this volume demonstrate the complexities of identity construction and offer new insights into the «German Question» from the perspective of visual culture.
Автор: Scherling Laura, DeRosa Andrew Название: Ethics in Design and Communication: Critical Perspectives ISBN: 1350077046 ISBN-13(EAN): 9781350077041 Издательство: Bloomsbury Academic Рейтинг: Цена: 4117.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
This timely collection brings together critical, analytic, historical, and practical studies to address what ethics means in the practice of design.
Designers face the same challenges as everyone else in the complex conditions of contemporary cultural life-choices about consumption, waste, exploitation, ecological damage, and political problems built into the supply chains on which the global systems of inequity currently balance precariously. But designers face the additional dilemma that their paid work is often entangled with promoting the same systems such critical approaches seek to redress: how to reconcile this contradiction, among others, in seeking to chart an ethical course of action while still functioning effectively in the world. Ethics in Design and Communication acknowledges the complexity of this subject matter, while also demonstrating that in the ongoing struggle towards an equitable and sustainable world, the talents of design and critical thought are essential. Featured case studies include graphic design internships today, the dark web, and media coverage of the 2016 US presidential election. The fact that within this book such a wide array of practitioners, scholars, critics, and professionals commit to addressing current injustices is already a positive sign. Nonetheless, it is essential that we guard against confusing the coercive force of moral imperatives with ethical deliberation when conceiving a foundation for action.
Описание: Successful communication requires optimal relevance to a target audience. Relevance theory (RT) provides an excellent model based on this insight, but the impact of the theory has until now been restricted due to an almost exclusive focus on spoken face-to-face communication. Visual and Multimodal Communication: Applying the Relevance Principle is the first book to systematically demonstrate how RT can fulfill its promise to develop into an inclusive theory of communication. In this book, Charles Forceville refines and adapts RT's original claims to show its applicability to static visuals and multimodal discourses in popular culture genres. Using colorful examples, he explains how RT can be expanded and adapted to accommodate mass-communicative visual and visual-plus-verbal messages. Forceville addresses issues such as the difference between drawing prospective addressees' attention to a message and persuading them to accept it; the thorny continuum from implicit to explicit information; and the role of genre. Case studies of pictograms, advertisements, cartoons, and comics provide contemporary and accessible examples of the importance of genre and of how the RT model can be connected to other approaches. By expanding the application of relevance theory to include mass-communicative messages, Visual and Multimodal Communication reintroduces a central framework of cognitive linguistics and pragmatics to a new audience and paves the way for an inclusive theory of communication.
Название: (im)perfection subverted, reloaded and networked ISBN: 363162848X ISBN-13(EAN): 9783631628485 Издательство: Peter Lang Рейтинг: Цена: 11807.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This study explores various intersections between the traditional utopian discourse and such media as music, comic books, TV series, feature films, documentaries, fan fiction, computer games and web projects, bringing to focus the transformative role of the media used for the presentation and implementation of utopian projects. It shows both the variety of forms of expression of utopian impulses and the relocation and reinterpretation of utopia in the contemporary culture of convergence.
Автор: O`connell, Roxanne M. Название: Visualizing culture ISBN: 1433122235 ISBN-13(EAN): 9781433122231 Издательство: Peter Lang Рейтинг: Цена: 25866.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In an increasingly global society, the ability to identify a culture’s visual aesthetics helps us localize messages for better understanding and resonance with targeted audiences. But how do we identify the visual cues that specific cultures respond to? Based on Web design «best practices» and data collected from close to 2000 websites in more than 30 countries over a period of eight years, this book defines a methodology for identifying patterns – a «pattern language» – by which one can analyze the cultural aesthetics of a website to: (1) learn more about the visual communication patterns of a particular culture, (2) apply what is learned to the creation of new Web communication, and (3) identify trends in visual communication on the Web as influenced by emerging technologies.
Название: Handbook of Visual Communication ISBN: 1138590312 ISBN-13(EAN): 9781138590311 Издательство: Taylor&Francis Рейтинг: Цена: 16078.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This Handbook of Visual Communication explores the key theoretical areas and research methods of visual communication. With chapters contributed by many of the best-known and respected scholars in visual communication, this volume brings together significant and influential work in the discipline.
Название: Handbook of Visual Communication ISBN: 1138590304 ISBN-13(EAN): 9781138590304 Издательство: Taylor&Francis Рейтинг: Цена: 33686.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This Handbook of Visual Communication explores the key theoretical areas and research methods of visual communication. With chapters contributed by many of the best-known and respected scholars in visual communication, this volume brings together significant and influential work in the discipline.
Название: Visual public relations collister ISBN: 1138064661 ISBN-13(EAN): 9781138064669 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book brings together a broad and diverse range of new and radical approaches to public relations focussing on the increasingly vital role that visual, sensory and physical elements factors play in shaping communication. Engaging with recent developments in critical and cultural theories, it outlines how non-textual and non-representational forces play a central role in the efficacy and reception of public relations. Challenging the dominant accounts of public relations which center on the purely representational uses of text and imagery, the book critiques the suitability of accepted definitions of the field and highlights future directions for conceptualizing strategic communication within a multi-sensory environment. Drawing on the work of global researchers in public relations, visual culture and communication, design and cultural theory, it brings a welcome inter-disciplinary approach which pushes the boundaries of public relations scholarship in a global cultural context. This exciting analysis will be of great interest to public relations scholars, advanced students of strategic communication, as well as communication researchers from cultural, media and critical studies exploring PR as a socio-cultural phenomenon.
Автор: Piller Ingrid Название: Intercultural Communication: A Critical Introduction ISBN: 1474412912 ISBN-13(EAN): 9781474412919 Издательство: Bloomsbury Academic Рейтинг: Цена: 4275.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Combining perspectives from discourse analysis and sociolinguistics, the second edition of this popular textbook provides students with an up-to-date overview of the field of intercultural communication.
Автор: Holliday, Adrian (Canterbury Christchurch University, UK) Название: Understanding intercultural communication ISBN: 0815352395 ISBN-13(EAN): 9780815352396 Издательство: Taylor&Francis Рейтинг: Цена: 6889.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Understanding Intercultural Communication provides a practical framework to help readers to understand intercultural communication and to solve intercultural problems. Each chapter exemplifies the everyday intercultural through ethnographic narratives in which people make sense of each other in home, work and study locations. Underpinned by a grammar of culture developed by the author, this book addresses key issues in intercultural communication, including:
the positive contribution of people from diverse cultural backgrounds;
the politics of Self and Other which promote negative stereotyping;
the basis for a de-centred approach to globalisation in which periphery cultural realities can gain voice and ownership.
Written by a leading researcher in the field, the new edition of this important text has been revised to invite the reader to reflect and develop their own intercultural and research strategies, and updated to include new ideas that have emerged in Holliday's own work and elsewhere. This book is a key resource for academics, students and practitioners in intercultural communication and related fields.
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