Описание: The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers.
Описание: This beautiful Podcast Planner is a perfect way to keep your podcast episodes organized. This will help in your business planning and management of your podcast content and agenda whether you record and post daily, weekly, or monthly.
Описание: The ArchiMate(R) Specification, an Open Group Standard, defines an open and independent modeling language for Enterprise Architecture that is supported by different tool vendors and consulting firms. The ArchiMate language enables Enterprise Architects to describe, analyze, and visualize the relationships among business domains in an unambiguous way. This book is the official specification of the ArchiMate 3.0.1 modeling language from The Open Group. ArchiMate 3.0.1 is a minor update to ArchiMate 3.0, containing the set of corrections from ArchiMate 3.0 Technical Corrigendum No. 1 (U172). This addresses inconsistencies and errors identified since the publication of Version 3.0 in June 2016.The ArchiMate Specification supports modeling throughout the TOGAF(R) Architecture Development Method (ADM). New features in Version 3 include elements for modeling the enterprise at a strategic level, such as capability, resource, and outcome. It also includes support to model the physical world of materials and equipment. Furthermore, the consistency and structure of the language have been improved, definitions have been aligned with other standards, and its usability has been enhanced in various other ways.The intended audience is threefold: ¢ Enterprise Architecture practitioners, such as architects (e.g., business, application, information, process, infrastructure, and, obviously, enterprise architects), senior and operational management, project leaders, and anyone committed to work within the reference framework defined by the Enterprise Architecture. ¢ Those who intend to implement the ArchiMate language in a software tool; they will find a complete and detailed description of the language in this book. ¢ The academic community, on which we rely for amending and improving the language, based on state-of-the-art research results in the Enterprise Architecture field.
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The seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information
In the Digital Age, marketing tactics seem to change on a day-to-day basis. As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, the newest online videos, the latest mobile apps, and all the other high-tech influences can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The seventh edition of The New Rules of Marketing and PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate the best kind of attention for your business.
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The latest edition of The New Rules of Marketing & PR has been completely revised and updated to present more innovative methods and cutting-edge strategies than ever. The new content shows you how to harness AI and machine learning to automate routine tasks so you can focus on marketing and PR strategy. Your life is already AI-assisted. Your marketing should be too Still the definitive guide on the future of marketing, this must-have resource will help you:
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Описание: This book will help researchers to maximize the impact and highlight the innovation of their research by showing them how to get the most out of social media when evaluating, presenting and disseminating their work.
About "Podcast Secrets: Learn How to Launch a Successful Podcast, Grow your Audience, and Create a Profitable Podcasting Business."
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When I started my own podcast, which was before podcasting was a thing, I thought I had a pretty good game plan... but I didn't succeed like I'd imagined. After all of the hours I spent pouring over information on podcasting and how to be successful, I realized I was missing a few key component-the ones I am covering in this book. One I implemented these secrets, my channel grew, and my income grew.
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Описание: Embrace the world of online meetings and learn how to make using Zoom a breeze
Are you a teacher, manager, or professional who needs to transition to online webinars? Are you searching for a down-to-earth introduction to the world of Zoom, along with how you can easily use it even if you're not a tech-y person? Or do you want to spend more time working and less time figuring out how to make Zoom do what you want? Then keep reading
Hailed as the way of the future by teachers and professionals around the globe, Zoom is a revolutionary app which has changed the face of business, meetings, webinars, and classrooms as we know it. The wide range of tools and useful functionality of Zoom make it the perfect candidate for all your online meeting needs - so how can you learn to master this incredible software and navigate the virtual world like a pro?
With step-by-step lessons and the latest advice, the Zoom Beginner's Guide 2021 contains everything you need to know about mastering Zoom. From the ins and outs of using Zoom for your work and education, to how you can easily set up all the meetings, webinars, and virtual classrooms you could ever want, this practical handbook lets even the complete beginner get to grips with Zoom in no time at all.
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Great Webinars reveals the principles and techniques for replicating the classroom experience while introducing a level of engagement and interactivity that is possible only in the virtual classroom. As training increasingly shifts to live online delivery, facilitators strive to leverage web and video conferencing to create rich, human learning experiences. Based on solid research in brain-based learning theory, Great Webinars provides a structured approach to designing and delivering vibrant and engaging web workshops to ensure learning retention.
INCREASE YOUR IMPACT AND INFLUENCE features different ways to share your message in multiple formats in order to reach your intended audience in the ways they prefer to get that message. This message is whatever content or communication you want to convey, and you can repackage and repurpose your message in various ways to break through the clutter in today's supercharged information age. Doing so can help others hear and respond to your message, and you can share it for different purposes: to build your business and make more money; to promote a cause; to teach, inspire, and motivate others; or to get more leads for whatever you are doing. The book describes the different formats you might use and how to best create and share your content on each format. These different formats include:
- blogs and articles
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- books
- press releases and press kits
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- brochures and flyers
- PowerPoint presentations
- videos
- speeches
- workshops, seminars, webinars, and teleseminars
- radio shows and podcasts
- online classes and courses
- coaching and consulting
- newsletters
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- advertising and promotional copy
The book concludes by discussing packaging and presenting your material and delegating and outsourcing your work.
GINI GRAHAM SCOTT, Ph.D., J.D., is a nationally known writer, consultant, speaker, and seminar leader, specializing in business and work relationships, professional and personal development, social trends, and popular culture. She has published 50 books with major publishers and over 150 through her company Changemakers Publishing. She has worked with dozens of clients on memoirs, self-help, popular business books, and film scripts.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru