Chinese Outbound Tourist Behaviour, Plebe, Alessio (University of Messina, Italy) Perconti, Pietro (Dept. of cognitive science, University of Messina, Italy)
Автор: Metin Kozak, Nazmi Kozak Название: Tourist Behaviour: An International Perspective ISBN: 178064812X ISBN-13(EAN): 9781780648125 Издательство: Marston Book Services Рейтинг: Цена: 20590.00 р. Наличие на складе: Поставка под заказ.
Описание: This book presents consumer-related topics from both theoretical and practical approaches to building and examining the theory of how consumers think and act within the context of tourism consumption.
Название: Chinese outbound tourism 2.0 ISBN: 1771881801 ISBN-13(EAN): 9781771881807 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Booming Mainland Chinese outbound travel is one of the most exciting phenomena in the world tourism industry's recent history. From 2000 to 2010, Chinese outbound travel increased at a compounded annual rate of 18.5 percent, and it is forecasted that by 2020 China will generate approximately 100 million outbound trips a year, making China the fourth largest source of outbound travel in the world. The new Chinese tourists are more confident, technologically savvy, value conscious, and ready to explore unfamiliar territory. For tourism marketers and researchers who are getting ready to or just celebrated their initial "west-meets-east" moments, the new Chinese tourists are showing up at their doors and presenting new challenges for marketing and service. In this book, leading authors from around the world share their most cutting-edge findings and thoughts on the Chinese outbound travel market. The book reflects on the paths of the Chinese outbound travel development, reports new trends and issues, and provides new insights and recommendations.
For practitioners around the world (e.g., destination policymakers and marketers, travel and tourism service providers, owners, and managers), this book provides hands-on guidance on understanding tourists from Mainland China. For tourism scholars, educators, and students, this book provides basic yet essential knowledge on the Chinese outbound travel market and tourist behavior and points out important future directions. Most tourism programs today have an international component in their curriculum, usually including a global tourism class. This book serves as an excellent supplemental reading for students in these classes.
Описание: This book offers empirical insights on challenges faced by the travel and tourism industries in the post-COVID-19 era. It explores the role of innovation and digital solutions. It considers how the commitment of smart tourist cities to technology, sustainability, and accessibility can benefit tourists and local inhabitants.
Автор: Weeden, Clare (university Of Brighton, Uk) Название: Responsible tourist behaviour ISBN: 1138081949 ISBN-13(EAN): 9781138081949 Издательство: Taylor&Francis Рейтинг: Цена: 7348.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
What is important to ethical consumers when thinking about going on holiday and how do they incorporate their lifestyle choices into these holidays? What values inform their lifestyles and how do they satisfy these values on holiday? Do ethical consumers automatically become ethical tourists or is the situation a little more complex than this?
In an attempt to answer these questions, this book explores:
The ethical dilemmas associated with tourism
The concerns and motivations of ethical consumers on holiday
The role and importance of values in holiday decision-making
This book offers a highly original contribution to the debate surrounding the demand for ethical and responsible holidays. It explores the consumption concerns of ethical consumers and their motivational values, and offers a detailed examination of how they manage these values on holiday. This book offers a new and challenging perspective to the study of responsible tourism by providing a unique empirical insight into how responsible tourists incorporate their norms and values into their holiday decisions. The text will be of interest to undergraduates, postgraduates and tutors on courses that have tourism and the tourist at their centre, and to academics in other disciplines such as marketing and consumer behaviour. It will also be highly relevant to the global tourism industry.
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