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Communication Yearbook 17, Smith, R. Scott


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Цена: 7042.00р.
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Автор: Smith, R. Scott
Название:  Communication Yearbook 17
ISBN: 9781032243177
Издательство: Taylor&Francis
Классификация:

ISBN-10: 1032243171
Обложка/Формат: Paperback
Страницы: 642
Вес: 1.19 кг.
Дата издания: 01.02.2022
Язык: English
Размер: 229 x 152
Читательская аудитория: Tertiary education (us: college)
Рейтинг:
Поставляется из: Европейский союз
Описание: Divided into four sections, the first part of Communication Yearbook 17 focuses on interpersonal interaction, and is intended to complement the mass media focus of Communication Yearbooks 15 and 16. The second section focuses on message characteristics and what messages do in interaction. Section III considers value and policy issues


Introducing Language and Intercultural Communication  2  new ed. ISBN 9781138481619

Автор: Jackson, Jane
Название: Introducing Language and Intercultural Communication 2 new ed. ISBN 9781138481619
ISBN: 1138481610 ISBN-13(EAN): 9781138481619
Издательство: Taylor&Francis
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Цена: 6123.00 р.
Наличие на складе: Поставка под заказ.

Описание: Introducing Language and Intercultural Communication is a lively and accessible introduction for undergraduates who are new to the study of intercultural communication, with a particular emphasis on the language dimension. This is the essential text for undergraduate students who are new to the field of intercultural communication.

The Routledge Handbook of Language and Intercultural Communication

Автор: Jane Jackson
Название: The Routledge Handbook of Language and Intercultural Communication
ISBN: 1138389455 ISBN-13(EAN): 9781138389458
Издательство: Taylor&Francis
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Цена: 35218.00 р.
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Описание: Providing a comprehensive historical survey of language and intercultural communication studies, this handbook is an indispensable resource for students and scholars working in the fields of intercultural communication, applied linguistics, TESOL/TEFL and communication studies.

Communication Yearbook 19

Автор: Smith, R. Scott
Название: Communication Yearbook 19
ISBN: 1032243260 ISBN-13(EAN): 9781032243269
Издательство: Taylor&Francis
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Цена: 7042.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The Communication Yearbook annuals publish diverse, state-of-the-discipline literature reviews that advance knowledge and understanding of communication systems, processes, and impacts across the discipline. Sponsored by the International Communication Association, each volume provides a forum for the exchange of interdisciplin

The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, Ai, Live Video, and Newsjacking to Reach Buyers Directly

Автор: Scott David Meerman
Название: The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, Ai, Live Video, and Newsjacking to Reach Buyers Directly
ISBN: 1119651549 ISBN-13(EAN): 9781119651543
Издательство: Wiley
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Цена: 3008.00 р.
Наличие на складе: Поставка под заказ.

Описание:

The seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information

In the Digital Age, marketing tactics seem to change on a day-to-day basis. As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, the newest online videos, the latest mobile apps, and all the other high-tech influences can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The seventh edition of The New Rules of Marketing and PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate the best kind of attention for your business.

An international bestseller with more than 400,000 copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. You will learn the latest approaches for highly effective public relations, marketing, and customer communications--all at a fraction of the cost of traditional advertising

The latest edition of The New Rules of Marketing & PR has been completely revised and updated to present more innovative methods and cutting-edge strategies than ever. The new content shows you how to harness AI and machine learning to automate routine tasks so you can focus on marketing and PR strategy. Your life is already AI-assisted. Your marketing should be too Still the definitive guide on the future of marketing, this must-have resource will help you:

  • Incorporate the new rules that will keep you ahead of the digital marketing curve
  • Make your marketing and public relations real-time by incorporating techniques like newsjacking to generate instant attention when your audience is eager to hear from you
  • Use web-based communication technologies to their fullest potential
  • Gain valuable insights through compelling case studies and real-world examples
  • Take advantage of marketing opportunities on platforms like Facebook Live and Snapchat

The seventh edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes.

Communication Yearbook 10

Автор: Smith, R. Scott
Название: Communication Yearbook 10
ISBN: 1032243104 ISBN-13(EAN): 9781032243108
Издательство: Taylor&Francis
Рейтинг:
Цена: 7042.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The Communication Yearbook annuals publish diverse, state-of-the-discipline literature reviews that advance knowledge and understanding of communication systems, processes, and impacts across the discipline. Sponsored by the International Communication Association, each volume provides a forum for the exchange of interdisciplin

Communication Yearbook 34

Название: Communication Yearbook 34
ISBN: 1138380431 ISBN-13(EAN): 9781138380431
Издательство: Taylor&Francis
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Цена: 3367.00 р.
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Описание: With diverse chapters from scholars across the globe, Communication Yearbook 34 covers a wide range of topics, including nanotechnology, deception, terror management theory, and the rhetorical aftermath of genocide. Commentaries from senior scholars round out the contents, providing insights on the groundbreaking work presented here. As a whole, this volume will be valuable to scholars and researchers across the communication discipline and around the world.

Communication Yearbook 27

Автор: Parsons, Gerald
Название: Communication Yearbook 27
ISBN: 1032243643 ISBN-13(EAN): 9781032243641
Издательство: Taylor&Francis
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Цена: 7195.00 р.
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Описание: Communication Yearbook 28 draws from the broad range encompassed by the communication discipline to review literature that has something to say about community and what the communication discipline has to contribute to understanding this human connection.

Communication Yearbook 32

Автор: Manoussakis, John Panteleimon
Название: Communication Yearbook 32
ISBN: 1032243430 ISBN-13(EAN): 9781032243436
Издательство: Taylor&Francis
Рейтинг:
Цена: 7195.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The Communication Yearbook annuals publish diverse, state-of-the-discipline literature reviews across the field of communication. Sponsored by the International Communication Association, volumes offer insightful descriptions of research as well as reflections on the implications of those findings for other areas of the discipline. Edit

Communication Yearbook 9

Автор: Smith, R. Scott
Название: Communication Yearbook 9
ISBN: 1032243112 ISBN-13(EAN): 9781032243115
Издательство: Taylor&Francis
Рейтинг:
Цена: 7042.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The Communication Yearbook annuals publish diverse, state-of-the-discipline literature reviews that advance knowledge and understanding of communication systems, processes, and impacts across the discipline. Sponsored by the International Communication Association, each volume provides a forum for the exchange of interdisciplin

Communication Yearbook 38

Название: Communication Yearbook 38
ISBN: 1138380407 ISBN-13(EAN): 9781138380400
Издательство: Taylor&Francis
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Цена: 8114.00 р.
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Описание: Communication Yearbook 38 continues the tradition of publishing state-of-the-discipline literature reviews and essays. Editor Elisia Cohen presents a volume that is highly international and interdisciplinary in scope, with authors and chapters representing the broad global interests of the International Communication Association.

Communication Yearbook 12

Автор: Smith, R. Scott
Название: Communication Yearbook 12
ISBN: 1032243139 ISBN-13(EAN): 9781032243139
Издательство: Taylor&Francis
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Цена: 7042.00 р.
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Описание: In Communication Yearbook 11 major contributions from leading scholars in a variety of communication fields are presented and then critiqued by other authorities (often representing complementary or competing schools of thought). Topics addressed and commented on include the mass media audience, the theory of mediation, ef

Communication Yearbook 7

Автор: Smith, R. Scott
Название: Communication Yearbook 7
ISBN: 1032243090 ISBN-13(EAN): 9781032243092
Издательство: Taylor&Francis
Рейтинг:
Цена: 7042.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The Communication Yearbook annuals publish diverse, state-of-the-discipline literature reviews that advance knowledge and understanding of communication systems, processes, and impacts across the discipline. Sponsored by the International Communication Association, each volume provides a forum for the exchange of interdisciplin


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