Автор: Philip Corr, Anke Plagnol Название: Behavioral Economics: The Basics ISBN: 1138228915 ISBN-13(EAN): 9781138228917 Издательство: Taylor&Francis Цена: 3061.00 р. Наличие на складе: Поставка под заказ. Описание:
Behavioral economics is everywhere - whether used by governments to shape our judgement and decision making, advertisers and marketers to sell products, or even politicians to sell policies, its insights are important and far-reaching.
Behavioral Economics: The Basics is the first book to provide a rigorous yet accessible overview of the growing field that attempts to uncover the psychological processes which mediate all the economic judgements and decisions we make. In seven accessible chapters, the book answers questions like:
What is behavioral economics?
How does it help us to understand economic behavior?
What does it tell us about how people form judgements and make decisions in their private and public lives?
What does it tell us about the psychological nature of financial catastrophes that afflict our economic system?
With recommended further readings throughout, Behavioral Economics: The Basics is essential for all students taking courses in behavioral economics, economic psychology, consumer psychology, microeconomics and game theory, and also for professionals looking for an accessible introduction to the topic.
Further online resources may be found at www.behaviouraleconomicsbasics.net
Автор: Baker H. Kent, Filbeck Greg, Nofsinger John R. Название: Behavioral Finance: What Everyone Needs to Know(r) ISBN: 0190868732 ISBN-13(EAN): 9780190868734 Издательство: Oxford Academ Рейтинг: Цена: 1741.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Behavioral Finance: What Everyone Needs to Know (R) provides an overview of common shortcuts and mistakes people make in managing their finances.
Автор: Gintis, Herbert Название: Bounds of reason ISBN: 0691140529 ISBN-13(EAN): 9780691140520 Издательство: Wiley Рейтинг: Цена: 8422.00 р. Наличие на складе: Поставка под заказ.
Описание: Game theory is central to understanding human behavior and relevant to all of the behavioral sciences - from biology and economics, to anthropology and political science. This title demonstrates that game theory alone cannot fully explain human behavior and should instead complement other key concepts championed by the behavioral disciplines.
Описание: Combining perceptive insights from behavioral economics with leading-edge ideas on price management, this book offers a new approach to pricing. Gerald Smith demonstrates why understanding, reframing, and refining everyday pricing processes-one`s pricing orientation-results in a better long-term pricing strategy.
Автор: Mintz, Alex Valentino, Nicholas A. Wayne, Carly (washington University, St Louis) Название: Beyond rationality ISBN: 1009014854 ISBN-13(EAN): 9781009014854 Издательство: Cambridge Academ Рейтинг: Цена: 6334.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The first text to integrate a range of psychological approaches under the paradigm of Behavioral Political Science, giving students insights into understanding political phenomena and events. Presented in nontechnical language and enlivened with a wealth of real-world examples.
Описание: Presents a grand synthesis of ideas related to behavioral economics. Shows how economics looks if based on real-world assumptions, ideas from psychology and evolutionary selection principles. Draws on ideas covering consumers, firms, macroeconomics and environmental sustainability in an engaging style suited to advanced undergraduate courses.
Автор: Suls Jerry, Waters C Mary, Wallston Kenneth A, Dav Название: Social Psychological Foundations of Health and Illness ISBN: 0631225153 ISBN-13(EAN): 9780631225157 Издательство: Wiley Рейтинг: Цена: 15730.00 р. 22471.00-30% Наличие на складе: Есть (1 шт.) Описание: Social Psychological Foundations of Health and Illness is a summary of current research in social--health psychology. The chapters, written by distinguished leaders in the field, provide brief surveys of classic developments in each area of study followed by extended discussion of the authors` research programs.
Автор: Altman Morris Название: Behavioral Economics for Dummies ISBN: 1118085035 ISBN-13(EAN): 9781118085035 Издательство: Wiley Рейтинг: Цена: 2533.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A guide to the study of how and why you really make financial decisions While classical economics is based on the notion that people act with rational self-interest, many key money decisions like splurging on an expensive watch can seem far from rational.
Автор: Shafir Eldar Название: Behavioral Foundations of Public Policy ISBN: 0691137560 ISBN-13(EAN): 9780691137568 Издательство: Wiley Рейтинг: Цена: 9821.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Gives insight into the methods of behavioral research, and highlight how this knowledge might influence the implementation of public policy for the improvement of society. This title illuminates the relationship between behavioral findings and economic analyses. It examines policy relevance of behavioral science to our social and political lives.
Автор: Dhami, Sanjit Название: The foundations of behavioral economic analysis ISBN: 0198715536 ISBN-13(EAN): 9780198715535 Издательство: Oxford Academ Рейтинг: Цена: 10296.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This is the first definitive introduction to behavioral economics aimed at advanced undergraduate and postgraduate students. Authoritative, cutting edge, yet accessible, it guides the reader through theory and evidence, providing engaging and relevant applications throughout.
Название: Physical activity and mental health ISBN: 1138994928 ISBN-13(EAN): 9781138994928 Издательство: Taylor&Francis Рейтинг: Цена: 6889.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: First published in 1997. Routledge is an imprint of Taylor & Francis, an informa company.
Описание: This handbook provides easy to access insights into behavioral phenomena in production and service settings, ready-to-play games and activities for class settings, and applicable prescriptions for practice. The text serves a dual role as a desk/training reference to practitioners seeking to develop greater system understanding among their workers.
Автор: O`sullivan, Arthur Название: Behavioral economics ISBN: 0197515924 ISBN-13(EAN): 9780197515921 Издательство: Oxford Academ Рейтинг: Цена: 6651.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This is the first volume to provide a comprehensive review and thorough analysis of the connection between consciousness and quantum mechanics. Written by leading experts in physics, philosophy, and cognitive science, Consciousness and Quantum Mechanics will be of value to students and researchers working on the foundations of quantum mechanics and philosophy of mind.
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