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Understanding Broadcast and Cable Finance, McDowell, Walter


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Цена: 5817.00р.
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Автор: McDowell, Walter
Название:  Understanding Broadcast and Cable Finance
ISBN: 9780240809588
Издательство: Taylor&Francis
Классификация:

ISBN-10: 0240809580
Обложка/Формат: Paperback
Страницы: 232
Вес: 0.35 кг.
Дата издания: 23.01.2008
Язык: English
Издание: 2 ed
Размер: 226 x 154 x 12
Подзаголовок: A primer for the nonfinancial managers
Рейтинг:
Поставляется из: Европейский союз


Media Promotion & Marketing for Broadcasting, Cable & the Internet

Название: Media Promotion & Marketing for Broadcasting, Cable & the Internet
ISBN: 113816867X ISBN-13(EAN): 9781138168671
Издательство: Taylor&Francis
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Цена: 23734.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Capture and Retain Your Media Audience!

Cable Television and the Future of Broadcasting

Название: Cable Television and the Future of Broadcasting
ISBN: 1138965251 ISBN-13(EAN): 9781138965256
Издательство: Taylor&Francis
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Цена: 6889.00 р.
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Описание: Originally published in 1985, this book surveys developments in cable television in the major industrialised countries with chapters specifically authored on each area. It looks at the technology, its potential, and how far it had been implemented, considering the reaction of governments, existing broadcasting corporations and licensing authorities. Going on to assess future trends, a discussion of the likely effects of cable on communications, society and economy is an enlightening read now.

Автор: Forrester
Название: Business of Digital Television
ISBN: 1138153451 ISBN-13(EAN): 9781138153455
Издательство: Taylor&Francis
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Цена: 6123.00 р.
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Описание:

Essential reading for anyone involved in broadcasting. The Business of Digital Television presents an overview or the digital television industry. Chris Forrester examines the key technologies and developments of the marketplace, with comments on the future from leading industry experts.


Written in an accessible style for the non-engineer, Forrester covers the issues that are most pertinent to strategic direction, providing, broadcasting professionals with essential facts, data and commentary in one single source.

You will:
Discover trends in digital TV technology
Gain knowledge about the international marketplace
See an analysis of the financial models
Understand the importance of partnerships
Find out the key drivers for change
Gain an insight into emerging technologies in the future

Intern Insider

Автор: Trujillo
Название: Intern Insider
ISBN: 113865938X ISBN-13(EAN): 9781138659384
Издательство: Taylor&Francis
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Цена: 28327.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Internships have all but became a requirement when starting out in the fields of entertainment and broadcasting. Students need these internships not only to get their foot in the door, but to gain valuable experience that gives them an advantage when going for that first job in the industry. Intern Insider helps students navigate the often daunting task of finding an internship, and equips readers to use the experience learned to begin a strong career in the entertainment world.

As both a professional broadcaster and college professor, author Tammy Trujillo approaches the topic of internships from both sides: what the student and intern site hope to gain. She provides various valuable perspectives throughout the book, including student assessments on their internship experiences, case studies of those who have turned their internships into careers, and interviews with internship site coordinators. Her breadth of knowledge and experience make for a ground-level book both informative and useful.

In the competitive landscape of today's entertainment and broadcasting worlds, Intern Insider provides students with all the tools they need to make the most of their internships and jumpstart their careers

Also visit http: //www.interninsider-thebook.com/

Decline and fall of public service broadcasting

Автор: Tracey, Michael
Название: Decline and fall of public service broadcasting
ISBN: 0198159242 ISBN-13(EAN): 9780198159247
Издательство: Oxford Academ
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Цена: 7522.00 р.
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Описание: Public broadcasting is the single most important social, cultural, and journalistic institution of the twentieth century. In the past 15 years it has been assaulted politically, ideologically, technologically, and is everywhere in retreat. This book considers the `idea` of public service broadcasting and examines in detail the assault made upon it.

Computers in Broadcast and Cable Newsrooms

Автор: Keirstead, Phillip O.
Название: Computers in Broadcast and Cable Newsrooms
ISBN: 0805830634 ISBN-13(EAN): 9780805830637
Издательство: Taylor&Francis
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Цена: 13779.00 р.
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Computers in Broadcast and Cable Newsrooms

Автор: Keirstead, Phillip O.
Название: Computers in Broadcast and Cable Newsrooms
ISBN: 0805830642 ISBN-13(EAN): 9780805830644
Издательство: Taylor&Francis
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Цена: 4592.00 р.
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The Complete Broadcasting Industry Guide: Television, Radio, Cable & Streaming, 2021

Автор: Laura Mars
Название: The Complete Broadcasting Industry Guide: Television, Radio, Cable & Streaming, 2021
ISBN: 1642654833 ISBN-13(EAN): 9781642654837
Издательство: Mare Nostrum (Eurospan)
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Цена: 55717.00 р.
Наличие на складе: Нет в наличии.

Описание: In print for more than seven decades as Broadcasting Yearbook and more recently, Broadcasting & Cable Yearbook, this directory has been the go-to source for station data and industry contacts in the US and Canadian television, radio and cable marketplace.

The Complete Broadcasting Industry Guide: Television, Radio, Cable & Streaming, 2022

Автор: Laura Mars
Название: The Complete Broadcasting Industry Guide: Television, Radio, Cable & Streaming, 2022
ISBN: 1642658421 ISBN-13(EAN): 9781642658422
Издательство: Mare Nostrum (Eurospan)
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Цена: 55717.00 р.
Наличие на складе: Нет в наличии.

Описание: The go-to source for station data and industry contacts in the US and Canadian television, radio and cable marketplace.

Media Promotion & Marketing for Broadcasting, Cable & the Internet

Автор: Eastman, Susan Tyler
Название: Media Promotion & Marketing for Broadcasting, Cable & the Internet
ISBN: 0240807626 ISBN-13(EAN): 9780240807621
Издательство: Taylor&Francis
Рейтинг:
Цена: 7501.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Cable Television and the Future of Broadcasting

Автор: Negrine, Ralph
Название: Cable Television and the Future of Broadcasting
ISBN: 0415839246 ISBN-13(EAN): 9780415839242
Издательство: Taylor&Francis
Рейтинг:
Цена: 22202.00 р.
Наличие на складе: Поставка под заказ.

Radio Secrets: An insider`s guide to presenting and producing powerful content for broadcast and podcast

Автор: Lloyd David
Название: Radio Secrets: An insider`s guide to presenting and producing powerful content for broadcast and podcast
ISBN: 178133384X ISBN-13(EAN): 9781781333846
Издательство: Неизвестно
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Цена: 3929.00 р.
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Описание:

What makes a successful presenter?

How do you attract and engage your audience?

How can you distinguish yourself to enjoy lasting success?

How do you ensure your programme or podcast chimes with audiences in an ever more competitive world?

Drawing on his forty years in radio and on fresh interviews with the leaders in their fields, David Lloyd shares tricks of the trade, and offers advanced insight into listener behaviour, illustrated with rich examples. Radio Secrets is a comprehensive guide to contemporary presentation and production techniques in all formats, from writing to delivery, across radio and podcasting.

Read this book and gain insights into:

  • Tight contemporary music presentation
  • Generating the most engaging talk content
  • Developing authenticity and likeability
  • Handling double-acts, callers and contests
  • Understanding the audience and keeping them listening

Whether you are a newcomer or a seasoned performer, Radio Secrets is essential reading.


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