Rethinking Innovation and Design for Emerging Markets, Midler, Christophe
Название: Innovation in emerging markets ISBN: 1137480289 ISBN-13(EAN): 9781137480286 Издательство: Springer Рейтинг: Цена: 9781.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Innovation is sweeping the globe at breakneck speed, and emerging markets are where tremendous growth and opportunity reside. Jerry Haar and Ricardo Ernst delve into the forces and drivers that shape innovation in emerging markets and present case studies, along with a summation of the key features and outlook for innovation over the next decade.
Автор: Todorovic Milan, Bakir Ali, Bakir With Ali Название: Rethinking Strategy for Creative Industries: Innovation and Interaction ISBN: 0415730597 ISBN-13(EAN): 9780415730594 Издательство: Taylor&Francis Рейтинг: Цена: 23734.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Creative Industry practices are increasingly manifested through hybrid models and methods and emerging sub-sectors. With ever finer dividing lines between form and content, product and service, participation and consumption, the distinctions between sectors are increasingly blurred, while new, convergent models emerge.
Reflecting this fluid context, this book provides a new perspective on strategy in the Creative Industries. Based on extensive original research and live empirical data derived from case studies, interviews, and observations with creative managers, it reveals strategic decision-making by analysing business manoeuvres and stages of innovation in the Creative Industries. Through analysing the interactive features of aesthetically driven information assets, and how new user/consumer cultures are applied, it uncovers the principles that are transforming strategy in the Creative Industries.
This innovative volume will be of significant interest to scholars, advanced students and practitioners in the Creative Industries as well as well as industry consultancies and practitioners.
Автор: Fink Название: The International Mobility of Talent and Innovation ISBN: 1107174244 ISBN-13(EAN): 9781107174245 Издательство: Cambridge Academ Рейтинг: Цена: 13464.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Why do talented individuals migrate and how do they shape innovation around the world? This important work reviews the latest research, provides new evidence based on international patent records and identifies the policy implications. It will interest policymakers and academic researchers studying globalization.
Автор: Min Ding; Jehoshua Eliashberg; Stefan Stremersch Название: Innovation and Marketing in the Pharmaceutical Industry ISBN: 1461478006 ISBN-13(EAN): 9781461478003 Издательство: Springer Рейтинг: Цена: 32142.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This volume details state-of-the art research findings and new conceptual thinking related to pharmaceutical marketing. It covers all major aspects, including R&D, promotion, pricing, branding, competitive strategy, portfolio analysis.
Описание: Peruta examines emerging pervasive models of innovation and how their nature, effects, and origins are characterized.
Автор: J. Haar; R. Ernst Название: Innovation in Emerging Markets ISBN: 1349693901 ISBN-13(EAN): 9781349693900 Издательство: Springer Рейтинг: Цена: 5589.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Jerry Haar and Ricardo Ernst delve into the forces and drivers that shape innovation in emerging markets and present case studies, along with a summation of the key features and outlook for innovation over the next decade.
Автор: Cahen Fernanda, Casanova Lourdes, Miroux Anne Название: Innovation from Emerging Markets: From Copycats to Leaders ISBN: 110848686X ISBN-13(EAN): 9781108486866 Издательство: Cambridge Academ Рейтинг: Цена: 15840.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Advancing an integrative view that captures the diversity of innovation among companies and organizations in emerging markets, this book highlights the rapid evolution of emerging markets from imitators to innovation leaders. It will be of interest to scholars in the fields of innovation, entrepreneurship and international business.
Автор: Anne Miroux, Fernanda Cahen, Lourdes Casanova Название: Innovation from Emerging Markets: From Copycats to Leaders ISBN: 1108708374 ISBN-13(EAN): 9781108708371 Издательство: Cambridge Academ Рейтинг: Цена: 4118.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In recent years, emerging markets have come to represent the largest share of global GDP and have made gains in economic development and political influence. In turn, emerging market companies have taken on a new level of importance in driving innovation, local development and global competition. Advancing an integrative view that captures the diversity of innovation among companies in emerging markets, this book highlights the rapid evolution of emerging markets from imitators to innovation leaders. Building upon research conducted by the Emerging Multinational Research Network (EMRN) in collaboration with several universities in North and South America, Europe and China, this rich and expansive collection includes studies of innovation in regions yet to receive focused analysis in the field. The authors also re-examine dominant theories of innovation and capability creation based on a broad range of case studies and research insights. Offering a taxonomy of emerging market innovations, this collection reveals the unique drivers, types, and outcomes of innovation in emerging markets.
Описание: * Bestselling author and the "father of Open Innovation" is back with his most expansive, most generally appealing book on Open Innovation in Services. * Shows how to develop new business models in a world moving toward a service economy.
Автор: Weisberg, Robert W. (temple University, Philadelphia) Название: Rethinking creativity ISBN: 1108742904 ISBN-13(EAN): 9781108742900 Издательство: Cambridge Academ Рейтинг: Цена: 6019.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Academics, students, and researchers in creativity will discover a new perspective on the subject: creative innovation depends on inside-of-the-box thinking. That`s right! Not outside the box... This book presents creativity as a concept that builds on what we know and how we use old ideas to produce new ones.
Описание: Academics, students, and researchers in creativity will discover a new perspective on the subject: creative innovation depends on inside-of-the-box thinking. That`s right! Not outside the box... This book presents creativity as a concept that builds on what we know and how we use old ideas to produce new ones.
Автор: Todorovic, Milan Bakir, With Ali Название: Rethinking strategy for creative industries ISBN: 0367668475 ISBN-13(EAN): 9780367668471 Издательство: Taylor&Francis Рейтинг: Цена: 5970.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Based on extensive original research and live empirical data derived from case studies, interviews, and observations from creative managers, this book informs strategic decision-making by analysing creative business manoeuvres and stages of innovation in the context of Creative Industries. This book will be of significant
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