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Routledge Library Editions: Retailing and Distribution, Various


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Цена: 133980.00р.
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Автор: Various
Название:  Routledge Library Editions: Retailing and Distribution
ISBN: 9780415510325
Издательство: Taylor&Francis
Классификация:
ISBN-10: 0415510325
Обложка/Формат: Mixed media product
Страницы: 2776
Вес: 5.30 кг.
Дата издания: 09.08.2012
Серия: Routledge library editions: retailing and distribution
Размер: 234 x 156
Читательская аудитория: Undergraduate
Рейтинг:
Поставляется из: Европейский союз


Consuming Passion (RLE Retailing and Distribution)

Автор: Gardner, Carl
Название: Consuming Passion (RLE Retailing and Distribution)
ISBN: 0415540291 ISBN-13(EAN): 9780415540292
Издательство: Taylor&Francis
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Цена: 22202.00 р.
Наличие на складе: Поставка под заказ.

Consumer Protection in E-Retailing in ASEAN

Автор: Ha Huong
Название: Consumer Protection in E-Retailing in ASEAN
ISBN: 1953349609 ISBN-13(EAN): 9781953349606
Издательство: Mare Nostrum (Eurospan)
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Цена: 4012.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: While many sectors have been badly affected by the COVID-19 pandemic, e-retailing is one of the booming sectors during this period. Actually, the e-retailing sector was already booming even before the global pandemic. Although e-retailing offers many opportunities for businesses and consumers, there are several issues associated with e-consumer protection. This book examines how consumers are protected on the online marketplace in the context of ASEAN countries. Specifically, this project: (i) Discusses the six issues of e-consumer protection (e.g., information about transaction, product quality, privacy, security, redress, and jurisdiction); (ii) Examines the policy/governance approach adopted by different sectors to address the issues of e-consumer protection; and (iii) Proposes a multi-sector governance framework for e-consumer protection. Three short case studies on Lazada in Singapore, Shopee in Vietnam, and Zalora in Malaysia are also included to illustrate how well-known e-retailers protect their e-customers. Overall, this book is interdisciplinary, including research on consumer protection, governance, management, and policy/regulation. It provides sources of information and knowledge which focus on both theoretical and practical aspects of e-consumer protection in ASEAN countries. Also, the roles from different sectors are examined to produce comprehensive findings and analysis of the governance process.

Toward Cross-Channel Management: A Comprehensive Guide for Retail Firms

Автор: Thomas Rudolph, Felix Brunner
Название: Toward Cross-Channel Management: A Comprehensive Guide for Retail Firms
ISBN: 3110553899 ISBN-13(EAN): 9783110553895
Издательство: Walter de Gruyter
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Цена: 2780.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: In the age of cross-channel commerce, successful firms must identify, develop, and implement the right cross-channel services to attract and satisfy their target customers.

Toward Cross-Channel Management: A Comprehensive Guide for Retail Firms

Автор: Thomas Rudolph,Felix Brunner
Название: Toward Cross-Channel Management: A Comprehensive Guide for Retail Firms
ISBN: 3110416980 ISBN-13(EAN): 9783110416985
Издательство: Walter de Gruyter
Цена: 12078.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: New digital devices enable consumers to ubiquitously access the Internet and inspire them to switch between online and offline channels when shopping – a phenomenon extant research on consumer behavior terms cross-channel shopping. This considerable change in consumer behavior offers great potential for retailers worldwide to strengthen their competitiveness. Today, retail incumbents aspire to integrate their channels to offer compelling switching opportunities among all online and offline channels – an approach we coin cross-channel management. However, addressing cross-channel shoppers may entail a rise in business model complexity which can only be tackled by installing a firm-wide strategic change process. Set against this transformative background, this book offers insight into how firms can overcome said inertia and successfully transform their current channel specific business model to a much more integrated system of online and offline channels. With the help of 71 interviews with top and middle managers in retailing, this book derives a variety of recommendations in the field of cross-channel management for retailers and manufacturers.

Hard sell

Автор: Ikeler, Peter
Название: Hard sell
ISBN: 1501702424 ISBN-13(EAN): 9781501702426
Издательство: Mare Nostrum (Eurospan)
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Цена: 3630.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Along with fast-food workers, retail workers are capturing the attention of the public and the media with the Fight for $15. Like fast-food workers, retail workers are underpaid, and fewer than 5 percent of them belong to unions. In Hard Sell, Peter Ikeler traces the low-wage, largely nonunion character of U.S. retail through the history and ultimate failure of twentieth-century retail unionism. He asks pivotal questions about twenty-first-century capitalism: Does the nature of retail work make collective action unlikely? Can working conditions improve in the absence of a union? Is worker consciousness changing in ways that might encourage or further inhibit organizing? Ikeler conducted interviews at New York City locations of two iconic department stores—Macy's and Target. Much of the book’s narrative unfolds from the perspectives of these workers in America’s most unequal city.When he speaks to workers, Ikeler finds that the Macy’s organization displays an adversarial relationship between workers and managers and that Target is infused with a "teamwork" message that enfolds both parties. Macy’s workers identify more with their jobs and are more opposed to management, yet Target workers show greater solidarity. Both groups, however, are largely unhappy with the pay and precariousness of their jobs. Combined with workplace-generated feelings of unity and resistance, these grievances provide promising inroads to organizing that could help take the struggle against inequality beyond symbolic action to real economic power.

The Internationalisation of Retailing

Автор: Akehurst, G.
Название: The Internationalisation of Retailing
ISBN: 0714646482 ISBN-13(EAN): 9780714646480
Издательство: Taylor&Francis
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Цена: 26030.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

International Retailing Plans and Strategies in Asia

Автор: Kaynak, Erdener
Название: International Retailing Plans and Strategies in Asia
ISBN: 0789028891 ISBN-13(EAN): 9780789028891
Издательство: Taylor&Francis
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Цена: 8573.00 р.
Наличие на складе: Поставка под заказ.

Автор: Tamari, Tomoko
Название: Women and Consumer Culture in Early Twentieth-Century Japan
ISBN: 1409447448 ISBN-13(EAN): 9781409447443
Издательство: Taylor&Francis
Рейтинг:
Цена: 16078.00 р.
Наличие на складе: Поставка под заказ.

Cultures of Selling

Автор: Benson, John
Название: Cultures of Selling
ISBN: 0754650464 ISBN-13(EAN): 9780754650461
Издательство: Taylor&Francis
Рейтинг:
Цена: 22968.00 р.
Наличие на складе: Поставка под заказ.

Hard Sell: Work and Resistance in Retail Chains

Автор: Peter Ikeler
Название: Hard Sell: Work and Resistance in Retail Chains
ISBN: 1501702416 ISBN-13(EAN): 9781501702419
Издательство: Mare Nostrum (Eurospan)
Рейтинг:
Цена: 16302.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Along with fast-food workers, retail workers are capturing the attention of the public and the media with the Fight for $15. Like fast-food workers, retail workers are underpaid, and fewer than 5 percent of them belong to unions. In Hard Sell, Peter Ikeler traces the low-wage, largely nonunion character of U.S. retail through the history and ultimate failure of twentieth-century retail unionism. He asks pivotal questions about twenty-first-century capitalism: Does the nature of retail work make collective action unlikely? Can working conditions improve in the absence of a union? Is worker consciousness changing in ways that might encourage or further inhibit organizing? Ikeler conducted interviews at New York City locations of two iconic department stores—Macy's and Target. Much of the book’s narrative unfolds from the perspectives of these workers in America’s most unequal city.When he speaks to workers, Ikeler finds that the Macy’s organization displays an adversarial relationship between workers and managers and that Target is infused with a "teamwork" message that enfolds both parties. Macy’s workers identify more with their jobs and are more opposed to management, yet Target workers show greater solidarity. Both groups, however, are largely unhappy with the pay and precariousness of their jobs. Combined with workplace-generated feelings of unity and resistance, these grievances provide promising inroads to organizing that could help take the struggle against inequality beyond symbolic action to real economic power.

Business Development in Licensed Retailing

Автор: Lincoln
Название: Business Development in Licensed Retailing
ISBN: 113817551X ISBN-13(EAN): 9781138175518
Издательство: Taylor&Francis
Рейтинг:
Цена: 26796.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

'Business Development in Licensed Retailing: a unit manager's guide' details the indispensable skills and techniques needed to manage units within licensed retail organisations in a flexible and entrepreneurial manner.

This book:

- Forms the basis of a complete course for a unit manager's development.
- Provides an overview of the range of skills needed for effective unit management.
- Supports the development of techniques with examples from existing best practice and case examples from companies such as JD Wetherspoon's, TGI Fridays and McDonald's amongst others.

Business Development in Licensed Retailing considers the functional management techniques required at unit management level, covering recruitment, human resource management, operations, service quality and customer relations, financial measurement and analysis, promotions and strategic planning. The analysis systematically provides all the practical know-how you need to produce of a comprehensive business plan for your unit.

Ending with a comprehensive case study that demonstrates all the aspects of business development working in a real-life scenario, the text is ideally suited for lecturers and management development personnel to use as a learning resource through which readers can apply the principles and techniques outlined.

Retail Brand Equity and Loyalty

Автор: Weindel
Название: Retail Brand Equity and Loyalty
ISBN: 365815036X ISBN-13(EAN): 9783658150365
Издательство: Springer
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Цена: 9141.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Julia Weindel provides novel implications for researchers and managers by first identifying the sector-specific main levers of retail brand equity. Second, she shows that retail brand equity and perceived value have a reciprocal relationship. The author analyzes which one of these has stronger effects on loyalty. Third, she addresses the interdependencies between brand beliefs, retail brand equity, and loyalty within multichannel retail structures. The study is forced through the knowledge that management of retail brands is highly valuable for scholars and managers, because retail brand equity is known to strongly influence consumer behavior in various contexts. The retail brand represents a valuable asset for retailers which need to know the levers of retail brand equity.


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