Автор: Lidow, Derek Название: The Entrepreneurs The Relentless Quest for Value ISBN: 0231199147 ISBN-13(EAN): 9780231199148 Издательство: Wiley Рейтинг: Цена: 4752.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Men, Linjuan Rita (university Of Florida, U.s.a.) Название: Strategic communication for startups and entrepreneurs in china ISBN: 0367222841 ISBN-13(EAN): 9780367222840 Издательство: Taylor&Francis Рейтинг: Цена: 7961.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book presents a comprehensive guide for public relations and communication professionals and entrepreneurs to effectively manage the communication aspects of startups in the context of business in China.
How does the future look like? What's going to happen to our businesses?
Are we at the beginning of a new era or we will soon go back to how It used to be?
Analysts say that our habits are going to change, and so consumer behaviours. But the recent events may just have accelerated inevitable changes.
So, what do you need to know to keep your business running during uncertain times? What should you focus on?
If you own a small or a medium business, you can't afford to miss this book
Growth Marketing will show you the key things you need to know to outmanoeuvre uncertainty and get your business ready for the future.
You will learn:
Branding Secrets: proven successful techniques to make your brand irresistible and stick into people's mind
Monetization Techniques: learn how to monetize your customers and sell more, more often without the need of creating new products
Purchase Behavior: discover the one single force that drives human behavior during the buying process and how you can apply it to your business
Customer Relationship: learn how to get new customers and increase loyalty of your customer base, so they will always come back to buy from you
Website Secrets: the key secrets of a modern website that sells. Get your website ready to take orders and accept transactions
Facebook and Google Ads: super easy step by step instructions to setup your campaigns with budget recommendation and flexible targeting suggestions, even if you are not tech savvy
Rank Higher in the Search Engines: secret techniques to drive free traffic to your website and get more visitors
Business Strategy Core principles: learn smart actions you can take to start or accelerate the digital pivot you need to make to prepare for the new era
What are you waiting for?
Growth Marketingwritten for entrepreneurs to give them all the tools they need to prepare for the times ahead.
Prepare for what's next. Embrace digital change and thrive. Read Growth Marketing.
For many entrepreneurs, the American Dream remains only partially fulfilled. Unequal outcomes between the middle and lower classes, men and women, and Latino/as, whites, and blacks highlight continuing inequalities and constraints within American society. With a focus on a diverse group of Latino entrepreneurs, this book explores how class, gender, race, and ethnicity all shape Latino entrepreneurs' capacity to succeed in business in the United States.
Bringing intersectionality into conversation with theories of ethnic entrepreneurship, Zulema Valdez considers how various factors create, maintain, and transform the social and economic lives of Latino entrepreneurs. While certain group identities may impose unequal, if not discriminatory, starting positions, membership in these same social groups can provide opportunities to mobilize resources together. Valdez reveals how Latino entrepreneurs—as members of oppressed groups on the one hand, yet "rugged individualists" striving for the American Dream on the other—work to recreate their own positions within American society.
Автор: Turner, Sarah Название: Indonesia`s Small Entrepreneurs ISBN: 070071569X ISBN-13(EAN): 9780700715695 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Автор: Ferguson, William J Название: Wisdom of Titans ISBN: 193713458X ISBN-13(EAN): 9781937134587 Издательство: Taylor&Francis Рейтинг: Цена: 4592.00 р. Наличие на складе: Нет в наличии.
Название: Sustainable fashion ISBN: 331991264X ISBN-13(EAN): 9783319912646 Издательство: Springer Рейтинг: Цена: 20962.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book analyzes female entrepreneurship in the textile sector in Africa as a phenomenon that favors the social integration and economic development of women in certain geographical areas.
Описание: Yes, You Can Build A Successful Startup On The First Try - Here's How To Pick The Right Business Strategy And Manage Your Business Like A Pro
Are you working on a business idea but not sure how to turn it into an actual business?
First of all, don't believe the people who say that everyone's first business is doomed to be a failure.
It's true that many first-time entrepreneurs fail and end up in debt. But in most cases, it's their own fault because they just started a business without educating themselves on business strategies and management techniques. It's like jumping into a river without learning how to swim
You don't have to repeat this mistake.
With this book, you can become a smart, innovative and successful entrepreneur on your first try.
This book will help you:
Develop and refine a business idea before you spend any money on it
Start your small business with the right mindset
Use Lean Startup methodologies to boost your chances of success
Organize your work like a pro with agile project management methods
Use the power of Six Sigma to boost your productivity
Follow the "one small step" mindset to achieve big goals
Scale up and take your business to a new level
With this book, you'll succeed even if you're a complete newbie at business strategies and management methods Spending a few days or even weeks mastering Lean, Six Sigma and Agile is one of the wisest investments you can make because it will transform the way you think about business.
Are you ready to take your first step towards success?
Get Your Copy Now And Start Learning
Автор: Dana Lйo-Paul, Ramadani Veland, Palalic Ramo Название: Artisan and Handicraft Entrepreneurs: Past, Present, and Future ISBN: 3030823024 ISBN-13(EAN): 9783030823023 Издательство: Springer Рейтинг: Цена: 20962.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In handicrafts and artisanal products, industry has witnessed both a technological shift and a renewed interest among customers, especially after the challenges and limitations of mass production became evident under the COVID-19 pandemic.
Описание: This collection brings together leading scholars and practitioners with a variety of interests as related to women entrepreneurs. Taking a unique scholarly-practice approach, Crittenden builds an enticing story around several key variables that influence go-to-market strategies for women entrepreneurs.
Описание: A silent revolution is underway, as entrepreneurs challenge prevalent notions of business motives and methods to invent market-based solutions to eradicate social injustice. Yet many fail to succeed. Based on original research, the authors uncover why impressive solutions fail to scale up, featuring global case studies and practical solutions.
Автор: Di Pietro, Francesca (trinity Business School, Trinity College Dublin, Ireland) Название: Crowdfunding for entrepreneurs ISBN: 0367334259 ISBN-13(EAN): 9780367334253 Издательство: Taylor&Francis Рейтинг: Цена: 6123.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This is the first book of its kind to systematically integrate crowdfunding in the entrepreneurial finance research field and extends the current debate to show how crowdfunding can be leveraged as strategic tool to grow new ventures.
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