Автор: Zhang Название: China`s Emerging Global Businesses ISBN: 0333999347 ISBN-13(EAN): 9780333999349 Издательство: Springer Рейтинг: Цена: 18866.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: China has become one of the biggest exporters of goods into the global economy. Yongjin Zhang offers a detailed account of the political and economic context, both domestic and international, in which China`s nascent global businesses began to emerge in the late 1980s.
Описание: The conventional wisdom that only large corporations can do business in China is a thing of the past. Small and medium-sized businesses today enjoy the same opportunities in China once granted only to large multinational conglomerates. In Selling to China, author Stanley Chao helps all businesses: - Learn effective ways to deal with Chinese businesspeople and private and state-owned companies - Determine whether certain products or services are viable for the Chinese market - Understand the psyche of the "Mao Generation" Chinese, who are now China's business owners, executives, and government leaders - Develop low-cost, market-entry strategies Filled with clear, tangible steps and applicable anecdotes, Selling to China bridges the gap between Western and Chinese cultures, languages, and histories to help businesses enter the Chinese marketplace.
Название: Key success factors of sme internationalisation ISBN: 1787542785 ISBN-13(EAN): 9781787542785 Издательство: Emerald Рейтинг: Цена: 17480.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This collective book offers a cross-country perspective on the internationalisation of small and medium-sized enterprises (SMEs). Scholars from prestigious institutions in Europe, North America, Australia and China provide new insights on how SMEs develop and perform their international activities.
Автор: Babayemi Adekunle, Husam Helmi Alharahsheh, Abraham Pius Название: Trends and Issues in International Planning for Businesses ISBN: 1799825485 ISBN-13(EAN): 9781799825487 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 22869.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Focuses on key external and internal factors that enable or disable the creation and enhancement of success opportunities for firms that wish to expand internationally. The book features research on a range of topics, including cultural norms, international trade, and global marketing.
Автор: Babayemi Adekunle, Husam Helmi Alharahsheh, Abraham Pius Название: Trends and Issues in International Planning for Businesses ISBN: 1799825477 ISBN-13(EAN): 9781799825470 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 30215.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Small and medium-sized businesses hoping to enter the international business realm have multiple internal and external challenges to overcome before they can expand. Such challenges can include technological developments, market conditions, and reduction in global trade barriers, though these factors are continuously changing. Determining the correct course of action can be difficult depending on the goals of the company.
Trends and Issues in International Planning for Businesses is an essential reference source that focuses on key external and internal factors that enable or disable the creation and enhancement of success opportunities for firms that wish to expand internationally. Featuring research on topics such as cultural norms, international trade, and global marketing, this book is ideally designed for international organizations, small and medium-sized businesses, managers, executives, directors, business consultants, policy managers, business professionals, academicians, researchers, and students seeking coverage on issues that influence firms in their international planning.
Описание: Explores and discusses the state of the art, emerging topics, challenges, and success factors in business, big data, innovation, and technology in Asia. The book explores how the internet of things, big data, and artificial intelligence can provide solutions for global challenges and companies.
Описание: Introduction ,F.Bird & S.Herman; Ethical Reflections on the Challenges Facing International Businesses in Developing Areas , F.Bird; Wealth and Poverty in the Niger Delta: A Study of the Experiences of Shell in Nigeria ,F.Bird; A Political and Economic History of Ghana, 1957 2003 ,B.B.
Автор: Muller, Claudio G. Botero, Isabel C. Discua Cruz, Allan Subramanian, Ram Название: Family firms in latin america ISBN: 1138298492 ISBN-13(EAN): 9781138298491 Издательство: Taylor&Francis Рейтинг: Цена: 22202.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: One of the first books of its kind to highlight family firms in a Latin American context, helping students to understand the distinctive nature and challenges of Latin American family businesses. The book`s clear writing and in-depth approach will appeal to undergraduate and graduate students of international business.
Описание: The conventional wisdom that only large corporations can do business in China is a thing of the past. Small and medium-sized businesses today enjoy the same opportunities in China once granted only to large multinational conglomerates. In Selling to China, author Stanley Chao helps all businesses: - Learn effective ways to deal with Chinese businesspeople and private and state-owned companies - Determine whether certain products or services are viable for the Chinese market - Understand the psyche of the "Mao Generation" Chinese, who are now China's business owners, executives, and government leaders - Develop low-cost, market-entry strategies Filled with clear, tangible steps and applicable anecdotes, Selling to China bridges the gap between Western and Chinese cultures, languages, and histories to help businesses enter the Chinese marketplace.
Автор: Muller, Claudio G. Botero, Isabel C. Discua Cruz, Allan Subramanian, Ram Название: Family firms in latin america mull ISBN: 1138298506 ISBN-13(EAN): 9781138298507 Издательство: Taylor&Francis Рейтинг: Цена: 7654.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: One of the first books of its kind to highlight family firms in a Latin American context, helping students to understand the distinctive nature and challenges of Latin American family businesses. The book`s clear writing and in-depth approach will appeal to undergraduate and graduate students of international business.
Автор: Street Nancy Lynch, Matelski Marilyn J. Название: American Businesses in China: Balancing Culture and Communication, 3D Ed. ISBN: 147667227X ISBN-13(EAN): 9781476672274 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 6653.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Focusing on Chinese-American ventures, this expanded and revised edition chronicles the investments that have marked China`s astonishing growth in the 21st century. Adding another dimension to the exploration of Chinese-American commerce, this edition discusses China`s roots in Confucian identity and its effect on modern business culture.
Автор: H. Y. Story Название: The Rational Homo Psychologicus ISBN: 9813295023 ISBN-13(EAN): 9789813295025 Издательство: Springer Рейтинг: Цена: 13974.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This is a challenger book. It systematically modifies the assumptions of the homo economicus and homo sociologicus by constructing a deeper foundation of human and corporate personhood. The new theory of homo psychologicus probes into a long-forgotten common sense: humans are rationally irrational homo psychologicus, as are companies. The homo psychologicus state of people and companies, or the desire of realizing who we are and who we are not, lays the foundation for our decisions on profits and stakeholder relationships.The author, a veteran brand strategy consultant, starts by decoding some of the most popular misconceptions in the field of brand management—Corporate Identity, Brand Valuation, and Positioning Theory. While the concepts are clarified and the functionality of brand management is redefined, the book further dissects that a key differentiation between businesses with lasting success and others is a thoughtful homo psychologicus mindset.The methodology of developing thoughtful businesses will empower companies to make more visionary decisions for themselves and the economic ecosystem that we all rely upon. More thoughtful businesses could potentially create more thoughtful economies through their collective efforts.
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