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International Public Relations: Practices and Approaches, Mehmet Umut Tuncer


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Цена: 9511.00р.
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Автор: Mehmet Umut Tuncer
Название:  International Public Relations: Practices and Approaches
ISBN: 9783631760918
Издательство: Peter Lang
Классификация:


ISBN-10: 3631760914
Обложка/Формат: Hardback
Страницы: 278
Вес: 0.37 кг.
Дата издания: 2018-09-11
Язык: English
Издание: New ed
Иллюстрации: 9 illustrations, unspecified
Размер: 211 x 150 x 20
Читательская аудитория: Professional & vocational
Основная тема: Digital lifestyle,Media studies, SOCIAL SCIENCE / Media Studies
Подзаголовок: Practices and approaches
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Англии
Описание:

Today, globalisation has reached its peak not only due to economic integration, but also by the multiplier effect stemmed from digital communication technologies. The concept of «global village», mentioned nearly half a century ago by Marshall McLuhan, confronts us as actual reality. Of course, this approach creates radical impact on all management practices.

Public relations is one of the management instruments which is affected most by the emergent change in approach within this context. In this volume, the authors define public relations through an international perspective within the context of both theory and practice. Consisting of fifteen sections, the book describes what intra- and extra-organisational public relation theories and practices correspond to in the present day.


Дополнительное описание:

Public relations – International public relations – History of public relations – Social responsibility – Crisis communication – Reputation – Sponsorship – Interaction processes – Intercultural communication – Lobbyism – International politics – Ethics



English for Public Relations: for academic Purposes TB

Автор: McLisky
Название: English for Public Relations: for academic Purposes TB
ISBN: 185964533X ISBN-13(EAN): 9781859645338
Издательство: Garnet Education
Рейтинг:
Цена: 2794.00 р.
Наличие на складе: Нет в наличии.

Описание: A faculty-specific series for students in higher education.

Our Blessed Rebel Queen: Essays on Carrie Fisher and Princess Leia

Автор: Mizejewski Linda, Zuk Tanya D.
Название: Our Blessed Rebel Queen: Essays on Carrie Fisher and Princess Leia
ISBN: 0814346863 ISBN-13(EAN): 9780814346860
Издательство: Mare Nostrum (Eurospan)
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Цена: 4639.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Our Blessed Rebel Queen: Essays on Carrie Fisher and Princess Leia is the first full-length exploration of Carrie Fisher's career as actress, writer, and advocate. Fisher's entangled relationship with the iconic Princess Leia is a focal point of this volume. Editors Linda Mizejewski and Tanya D. Zuk have assembled a collection that engages with the multiple interfaces between Fisher's most famous character and her other life-giving work. The contributors offer insights into Fisher as science-fiction idol, author, feminist inspiration, and Lucasfilm commodity. Jennifer M. Fogel examines the thorny ""ownership"" of Fisher's image as a conflation of fan nostalgia, merchandise commodity, and eventually, feminist icon. Philipp Dominik Keidl looks at how Carrie Fisher and her iconic character are positioned within the male-centric history of Star Wars. Andrew Kemp-Wilcox researches the 2016 controversy over a virtual Princess Leia that emerged after Carrie Fisher's death. Tanya D. Zuk investigates the use of Princess Leia and Carrie images during the Women's March as memetic reconfigurations of historical propaganda to leverage political and fannish ideological positions. Linda Mizejewski explores Carrie Fisher's autobiographical writing, while Ken Feil takes a look at Fisher's playful blurring of truth and fiction in her screenplays. Kristen Anderson Wagner identifies Fisher's use of humor and anger to challenge public expectations for older actresses. Cynthia Hoffner and Sejung Park highlight Fisher's mental health advocacy, and Slade Kinnecott personalizes how Fisher's candidness and guidance about mental health were especially cherished by those who lacked a support system in their own lives. Our Blessed Rebel Queen is distinct in its interdisciplinary approach, drawing from a variety of methodologies and theoretical frameworks. Longtime fans of Carrie Fisher and her body of work will welcome this smart and thoughtful tribute to a multimedia legend.

World of scary video games

Автор: Perron, Bernard (university Of Montreal, Canada)
Название: World of scary video games
ISBN: 1501316192 ISBN-13(EAN): 9781501316197
Издательство: Bloomsbury Academic
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Цена: 5859.00 р.
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Описание: As for film and literature, the horror genre has been very popular in the video game. The World of Scary Video Games provides a comprehensive overview of the videoludic horror, dealing with the games labelled as “survival horror” as well as the mainstream and independent works associated with the genre. It examines the ways in which video games have elicited horror, terror and fear since Haunted House (1981). Bernard Perron combines an historical account with a theoretical approach in order to offer a broad history of the genre, outline its formal singularities and explore its principal issues. It studies the most important games and game series, from Haunted House (1981) to Alone in the Dark (1992- ), Resident Evil (1996-present), Silent Hill (1999-present), Fatal Frame (2001-present), Dead Space (2008-2013), Amnesia: the Dark Descent (2010), and The Evil Within (2014). Accessibly written, The World of Scary Video Games helps the reader to trace the history of an important genre of the video game.

Rhetorical and Critical Approaches to Public Relations II

Автор: Heath, Robert L.
Название: Rhetorical and Critical Approaches to Public Relations II
ISBN: 0805864245 ISBN-13(EAN): 9780805864243
Издательство: Taylor&Francis
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Цена: 11176.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Rhetorical and Critical Approaches to Public Relations II

Автор: Heath, Robert L.
Название: Rhetorical and Critical Approaches to Public Relations II
ISBN: 0805864237 ISBN-13(EAN): 9780805864236
Издательство: Taylor&Francis
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Цена: 35218.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Discursive Approaches to Politics in Malaysia

Автор: Rajandran
Название: Discursive Approaches to Politics in Malaysia
ISBN: 9811953368 ISBN-13(EAN): 9789811953361
Издательство: Springer
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Цена: 5589.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This open access book examines Malaysian politics using a linguistic perspective. It explores how language serves to (de)legitimise governance, and its subsequent policies and activities in Malaysia. Grounded in discourse studies, this edited volume presents research on the discourses produced by and on Barisan Nasional, Pakatan Harapan and Perikatan Nasional from 2008 to 2020, studying how political actors (de)legitimise their governance through discursive means. The thirteen original chapters select spoken, print and digital texts in English, Malay, Mandarin and Tamil, and deploy varied theoretical and methodological approaches. Their linguistic analysis unearths the language features and strategies that facilitate (de)legitimation. It shows how political actors shape the discursive representation and evaluation of multiple concerns in Malaysia. Consequently, Discursive Approaches to Politics in Malaysia: Legitimising Governance improves our understanding of contemporary Malaysian political discourse. It is of interest to graduates and researchers in the field of discourse studies, seeking to understand the discursive contours of politics in this developing Asian country.

Public Relations As Activism

Автор: Holtzhausen, Derina R.
Название: Public Relations As Activism
ISBN: 0805855238 ISBN-13(EAN): 9780805855234
Издательство: Taylor&Francis
Рейтинг:
Цена: 22202.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Public Relations As Activism

Автор: Holtzhausen, Derina R.
Название: Public Relations As Activism
ISBN: 0415743818 ISBN-13(EAN): 9780415743815
Издательство: Taylor&Francis
Рейтинг:
Цена: 8726.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Approaches to Sustainable Development

Автор: Richard M. Auty, Katrina Brown
Название: Approaches to Sustainable Development
ISBN: 1138963720 ISBN-13(EAN): 9781138963726
Издательство: Taylor&Francis
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Цена: 5205.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: First published in 1997. Routledge is an imprint of Taylor & Francis, an informa company.

Discursive Approaches to Politics in Malaysia

Автор: Rajandran
Название: Discursive Approaches to Politics in Malaysia
ISBN: 9811953333 ISBN-13(EAN): 9789811953330
Издательство: Springer
Рейтинг:
Цена: 5589.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This open access book examines Malaysian politics using a linguistic perspective. It explores how language serves to (de)legitimise governance, and its subsequent policies and activities in Malaysia. Grounded in discourse studies, this edited volume presents research on the discourses produced by and on Barisan Nasional, Pakatan Harapan and Perikatan Nasional from 2008 to 2020, studying how political actors (de)legitimise their governance through discursive means. The thirteen original chapters select spoken, print and digital texts in English, Malay, Mandarin and Tamil, and deploy varied theoretical and methodological approaches. Their linguistic analysis unearths the language features and strategies that facilitate (de)legitimation. It shows how political actors shape the discursive representation and evaluation of multiple concerns in Malaysia. Consequently, Discursive Approaches to Politics in Malaysia: Legitimising Governance improves our understanding of contemporary Malaysian political discourse. It is of interest to graduates and researchers in the field of discourse studies, seeking to understand the discursive contours of politics in this developing Asian country.

Media Practices, Social Movements, and Performativity

Название: Media Practices, Social Movements, and Performativity
ISBN: 0367883988 ISBN-13(EAN): 9780367883980
Издательство: Taylor&Francis
Рейтинг:
Цена: 6430.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Using the concept of media practices, this volume looks at processes of social and political transformation in diverse regions of the world to argue that media change and social change converge on a redefinition of the relations of individuals to larger collective bodies.

Media practices, social movements, and performativity

Название: Media practices, social movements, and performativity
ISBN: 1138210137 ISBN-13(EAN): 9781138210134
Издательство: Taylor&Francis
Рейтинг:
Цена: 22202.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Using the concept of media practices, this volume looks at processes of social and political transformation in diverse regions of the world to argue that media change and social change converge on a redefinition of the relations of individuals to larger collective bodies.


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